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No
Receive complaints from
customers by Mkg. Record New technique
has solved the
problem?
Sort out problems based on
the nature of the Record YES
problem(quality, Delivery,
Cost etc.) Make appropriate changes in documents
through proper channel

Record

Cross functional team for Record


Distribute the new documents to
solving problems
user depts., and make obsolete the
old documents.

Apply problem solving Record


Record
techniques to find solution

Implement the new changes in the


process and inform customer
YES
Has technique
solved the Record
problems
Get the feedback from customer periodically.
Analyze, calculate and monitor the trend
No

Find alternative solution for Record


problem solving. Record Take CA &
PA
End

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