Professional Documents
Culture Documents
com
www.getwsodo.com
1
www.getwsodo.com
www.getwsodo.com
Day 9: Hunt for the Intersections
3. Write down the 25 specific topics you’re deeply curious about, outside the circle line
OR
4. Use sticky labels, so that it’s easy to move them around. Write one curiosity on each
sticky label. Place them all outside the circle line.
5. Draw lines, that connect 2, 3, or more of these topics, inside the big circle.
6. Write the new emerging topics on the dots where your interests intersect.
2
www.getwsodo.com
www.getwsodo.com
Day 11: “Taking Things Public” Schedule
Create a detailed plan on how you want to take your ideas public. Remember,
according to Steven, you can start sharing ONLY when you start having your own ideas
on the topic.
STAGE 1 - Strangers
1. Where will you share your ideas?
3
www.getwsodo.com
Day 12: Identifyingwww.getwsodo.com
and Creating MTP
Examples of MTPs:
• TED: “Ideas worth spreading.”
• Google: “Organize the world’s information.”
• X Prize Foundation: “Bring about radical breakthroughs for the benefit of
humanity.”
• Tesla: “Accelerate the transition to sustainable transportation.”
• SpaceX: “Humans must become a multi-planetary species”
• Github: “Social Coding”
• Quirky: “Make Invention Accessible”
• Singularity University: “To positively impact the lives of a billion people or more”
• Uber: “The best way to get wherever you’re going”
• Pinterest: “The world’s catalogue of ideas”
An MTP is:
1. Like a mission statement, but more than that
2. Huge and aspirational
3. Clearly focused
4. Unique to the company or person
5. Aimed at radical transformation
6. Forward-looking
An MTP is not:
1. Just a mission statement.
2. Technology specific or narrowly focused.
3. Representative of what is possible today.
4. Motivated only by profits.
5. Just a big goal - It must also be driven by a purpose to create transformative
impact.
1. Identify Purposes
List down 10-15 massive problems that you would love to see solved. Choose the ones
that make your heart ache sometimes, the ones that you deeply care about. Recognize
why they are very important to you. Prioritize and identify your core purposes.
4
2. Find Intersections www.getwsodo.com
www.getwsodo.com
Revisit your list of passions and curiosities. Find intersections and/or connect your core
purpose with multiple curiosities. Recognize the themes and notice any possibilities. Line
up with your dominant flow profile.
3. Create MTPs
From groups of topics and keywords, create your Massively Transformative Purpose(s).
** Tips:
1. Use small papers or sticky labels
2. Write down a keyword on each label
3. Shuffle the words around
4. See connections and create your MTP statements
• Why do I care?
• What’s in it for me?
• What’s in it for others?
• Is it big enough?