Impact of Positive Culture to an

Organization’s Success: A Case Study

Gabriell Jace Mart L. Tangaran (Opto - 61B)

Background

Organizational Culture refers to the way of life within

an organization which consists of the values, behaviours,
and beliefs shared by leaders and members alike.
Organizational culture is reinforced and established first by
the leaders but it can also include the unwritten rules and
customs that have been developed over time.

It is said that a positive culture is one of the most

fundamental recipe to an organization’s long-term success.
Conversely, a poor or ineffective culture can cause
dissatisfaction which in turn, discourages the individual
members from performing their best at work. This case
study aims to examine some of the most successful
companies in the world and the organizational culture that
they practice.
Walt Disney
Walt Disney is one of the most recognizable mass
media and entertainment conglomerate in the world,
having ranked 7th in Forbes World's Most Valuable Brands
list in 2020. Disneyland is not only considered as the
happiest place on earth for customers but it is also the
happiest place to work for employees alike.
Some of the benefits of being a Disney employee
includes access to Mickey’s retreat, which is an exclusive
area accessible only to Cast Members and their families,
discounts on Disney hotels, parks, and merchandise,
private healthcare and so much more.
Indeed, Walt Disney’s success can be largely
attributed to the way that they treat their workers. The
company’s organizational culture prides itself in living its
core values of quality, innovation, optimism, and decency
by creating the most optimal working environment
possible.
Twitter
Twitter is one of the most widely used social
networking sites in the world with over 330 million
monthly active users. As one of the biggest global tech
firms, Twitter prides itself in having a team-oriented
environment where every single employee is motivated by
giving them all a voice to contribute to the company’s
goals.
In Glassdoor’s 2014 "Top 25 Companies for Culture
and Values", Twitter ranked first in the list. Glassdoor is a
company-review site and the list was based on the
hundreds of thousands of US employee surveys.
Some of the benefits of working at Twitter includes
complete medical and dental benefits, paid maternity and
paternity leave, 401(k) savings plan, laundry and dry
cleaning service, flexible vacation policy, and so much
more!
Netflix
Netflix is one of the most globally recognized
entertainment services with over 204 million paid
memberships in over 190 countries. Netflix’s
organizational culture centers around wholeheartedly
trusting their emplyoees to put in their best efforts. Unlike
most organizations, Netflix offers unlimited vacation days
to its workers. The efforts of the employees are measured
by their end product instead of the number of hours that
they work.
Netflix’s organizational culture gives workers a
chance to prove theirselves by giving them freedom to
work at their own pace and by allowing them to make
sound judgements of their own without micromanagement.
The company also offers strong employee benefits which
includes health, vision, and dental insurance, mobile
phone discounts, and employee stock purchase plan, to
name a few.
Conclusion:
A strong, positive organizational culture is
indispensable not only for the overall success of the
company but also for the health and well-being of the
members working in it. A positive organizational culture is
all about applying and living the company’s core values in
day-to-day operations instead of allowing those said
values to be just a bunch of meaningless buzzwords.
Since organizations vary depending on goals and
purpose, there is no such thing as a one-size-fits-all
culture template that every company should follow.
Companies should examine theirselves and study the best
course of action and culture to adopt that will attract and
retain the best talent. A positive organizational culture is
not something that can be developed overnight. It is
something that requires full cooperation, patience, and
hard work of every individual involved in it.
References:
Netflix Careers and Opportunities. Schneider, L. (2019).
Retrieved from
https://www.thebalancecareers.com/netflix-careers-and-
opportunities-2071317
Twitter rules as top place to work, perks galore big reason.
Plummer, Q. (2014). Tech Times. Retrieved from
https://www.techtimes.com/articles/13773/20140822/twit
ter-rules-as-top-place-to-work-perks-galore-big-
reason.htm
7 Fabulous Organizational Culture Examples You Can
Learn From!. Zacharias, C. SurveySparrow. Retrieved from
https://surveysparrow.com/blog/7-fabulous-
organizational-culture-examples/#section2