UNIVERSITI TEKNOLOGI MARA

Course Code : ENT300

Course Name : Fundamentals of Entrepreneurship
Level : Diploma
Assignment : Business Plan Report and Presentation
Marks : 60%
Report: 30%
Presentation: 30% (Individual Marks)
Due Date : Week 12: Presentation
Week 14: Submission of Report
Lecturer : Dg Kamisah Binti Ag Budin (0168931053)
Group Member : 5 members ONLY

WRITTEN REPORT AND PRESENTATION ON A BUSINESS PLAN

A. OVERVIEW
A business plan is a written document which described the proposed business or project to be
undertaken in a comprehensive manner. It is also known as a working paper, business proposal,
project paper or prospectus. The format of a business plan depends on the requirement of the
reader (eg financial institutions, SME Corporation etc). However a comprehensive format of a
business plan is given to ENT300 students so that they can adapt whatever format needed by
other readers. The business plan must practically enough to be implemented.

B. BUSINESS PLAN CONTENT AND FORMAT

CRITERIA Marks
1. Preliminary Materials: 5
• Cover & title page
• Cover letter
• Executive summary
• Table of contents

2. Company/Business Background 5
3 Shareholders’/Partners/Owners’ Background 5
4 Introduction (Highlighting key elements) 5
5 Purpose of Business Plan 5
6 ADMINISTRATION PLAN
- Organization Chart 15
- List of Administrative Personnel
- Schedule of Tasks and Responsibilities
- Schedule of Remuneration
- List of Office Equipment and Supplies
- Administration Budget
7 MARKETING PLAN 15
- Profile of Product/Services
- Target Market
- Market Size
- Competition
- Market Share
- Sales Forecast
- Marketing Strategies
- Marketing Budget
8 OPERATION PLAN
- Operation Process 15
- Process Flowchart
- Capacity Planning
- Material Requirement
- List of Machines and Equipment
- Layout Plan of Operation Area/Factory
- Operations Overhead
- Operations Budget
- Schedule of implementation
9 FINANCIAL PLAN 15
- Project Implementation Cost
- Sources of Financing
- Table of Depreciation
- Loan Amortization Schedule
- Hire Purchase Repayment Scheme
- Cash Flow Proforma
- Profit and Loss Proforma
- Balance Sheet Proforma
10 Conclusion of the business plan 5

11 Appendices 5

12 Writing Style, Spelling & Grammar 5

TOTAL 100
 General Guidelines
1. Report Format
• Use white paper
• Binded
• Font: Times New Roman
• Font Size: 12
• Margin : Top (2.8cm) Bottom (3.8cm) Left (3.8cm) Right (2.8cm)
2. Spacing
• 1.5 spacing throughout the text
• Single spacing recommended for long tables
3. Styles
• Language must conform to prevailing standards of usage
• Tone of the report must be courteous
• Start new page with new content
C. Assessment on the business plan report and presentation
*** Refer to BUSINESS PLAN RUBRICS AND PRESENTATION RUBRICS