Professional Documents
Culture Documents
Undang BSHM-1B
Quality Service Management
2. How might they have headed off those dangers by planning more thoroughly?
Ans: Luke and Sue should put in mind that not all guests are the same. They should consider
that not all guests are adventurous. The guests are there to have fun and enjoy their stay while
availing the service. They should have think first of the needs, wants, perception of the guests
before they build their business and opening it to gain customers. They should have makes
better plans and strategies for their guest to have comfort in staying on their ship by thinking
what the guest particular needs to enjoy their services and to get satisfaction after.
1. How do you explain Judy Hart’s unceremonious dumping from Doug’s and warm
welcome at Berger’s?
Ans: Judy Hart get dump in her job in Doug’s Fried Chicken because she’s trying to change
things too fast. Her act worried Chairman Doug Jones because he is afraid that his business
might lose a lot of money. Mr. Berger hired Judy Hart in his business because he knows that
Judy can help him expand his business. Berger’s Burgers is already financially stable so Mr.
Berger have no problem taking risk or spend money just to expand his business. Unlike
Doug’s Fried Chicken that is still watched their budget and expenses closely.
SETTING THE SCENE FOR GUEST EXPERIENCE
1. What do you think Chef Elmo will tell Fred and Song Yi is wrong with their new business
endeavor?
Ans: I think the problem of the new business endeavor of Fred and Song Yi is that they sell
very expensive meals. So, I guess Chef Elmo would tell them to lower their food price. Since
their business is new, they should first sell affordable foods for the costumer. Although their
business is a fine dining restaurant and expected to have a pricey food, they should first get
the customer’s satisfaction by not only selling tasty foods but also considering the
affordability of the price in order to get more customers. If they would consider that
suggestion surely more customers will avail their service. In starting a new business always
consider what your costumers think on your business for you to able to get idea how to fix the
problem and to get immediate solution before your business fails.
1. With whose position would the company’s stockholders most likely agree?
Ans: All of the six hospitality administration students thoughts are correctly except that Jim
are slightly wrong, in building a business you should not just think about the profit or how
much money will you earn on that business. Yes, although gaining profit is one of the reasons
why you build a business you should also first consider how to make that business grow to
achieve progress and achievement just like what Will said. In order to gain profit and to make
your business grow you should importantly consider to thinks of ways and techniques for
your business to survive in the business world. In the hospitality industry, the main goal of
your business is to get potential customers and to gain more customers you should be able to
give your customers/guests a good service for them to be satisfied and to keep on availing
your services. You should set goals for you to succeed on your business and setting goals
means considering what your guest needs and wants because your business are there for
them.
2. The CEO? The employees? The quest?
Ans: The CEO who owns a business should consider all those things needed to manage a
business for it to be successful. The employees who have also an important role in a running
a business should also let by the management to speak for themselves and their thoughts
about the business that would help the business grow. The guests who are the main reason
why a business exist should always be in the priority of the owner and the employee because
without the guest who avail their services and product they won’t gain a profit. They should
always think what best for their business to gain customers/guests and what to give them for
them to experience the best service that would level their expectation to it. All of them have
an important role to play for a business to succeed in the hospitality industry.