Learning activity 3

Evidence: Getting the hidden message

Look at the following advertisements and answer the questions:

Fuente: SENA

Questions Answers
Is an product cleaner
What is being advertised?

Because need
higthlight the name for
Why is a different color used in the product’s
the publish
name?

I believe the
instructions of the
What hidden messages does the ad seem to
product an restrictions
have?

I do not think since it

looks very maybe with
Does the advertisement use emotional appeal? If some images it would
yes, how? If no, how could it? be better evident
 I believe yes because is
an product good
Is product’s description honest? Why or why not? recomended

I concloud about the ad I

What do you think or conclude about the ad? can clean the place more
easy

Fuente: SENA

Questions Answers
The product LPQ is an
What is being advertised? hydrating drink

Don´t use different

Why is a different color used in the product’s
color
name?

I believe hidden the

What hidden messages does the ad seem to
nutrional information
have?

Does the advertisement use emotional appeal? If Yes because there are
 two person with good
yes, how? If no, how could it? body fisic

Yes because are very

Is product’s description honest? Why or why not? really and credible

The ad conclude drink

What do you think or conclude about the ad? the drink hydrating for
take a life healthy

When you finish your work, send the file to your instructor through the platform
as follows:

1. Click the title of this evidence.

2. Click Examinar mi equipo and look for the file in your computer. Make sure
the file is attached.
3. Leave a comment for the instructor (optional).
4. Click Enviar.

Note: This evidence is an individual activity. Remember to check the learning

guide in order to know if you have done all the assigned activities, know how to
develop them and deliver them correctly.

Criterios de evaluación
Analiza los elementos de la alfabetización mediática desde una perspectiva
crítica, utilizando el vocabulario y la gramática requerida.