BUS217W Value: 12% of Final

A1S2 Grade
Grading Rubric
Does Not Meets Minimal /
Meets Expectations Exceeds Expectations
Criteria Meet Some
Expectatio Expectations
ns
Achieves Message achieves Message achieves Message achieves most of Message achieves all of
Writing few or none of the some of the writing the writing objectives. the writing objectives.
Objectives writing objectives. objectives. Professional image Professional image
(O) Professional image Professional demonstrated by the demonstrated by the
demonstrated by the image document is good. report is exceptional.
document needs demonstrated by
extensive the document
improvement. needs
improvement.
Score: /4 0 2 3 4
or
1
Conducts Does not provide a Some detail provided, Analysis is provided Exceptional
Communica communication may have all the correct with supporting analysis
tion Analysis analysis, or too many elements in analysis but information. completed.
(CA) elements missing to missing supporting
provide support for information.
communication.
Score: /4 0 or 1 2
3 4
Completes More than two One or two stakeholder All stakeholder groups All stakeholder
Stakeholders stakeholder groups groups missing and/or present. Some room for groups present with
Analysis (SA) missing and/or have incomplete, improving analysis in terms of consistent, strong
analysis is frequently superficial analysis. depth/accuracy. analysis.
incomplete or
superficial.
Score: /4 0 or 1 2 3 4
Organizes Organization is flawed, Organization is flawed, Organization OIA is Well organized
Message will create audience may create some evident, minor flaws according to OIA
Effectively (OIA) resistance. audience resistance. unlikely to create approach.
resistance.

0 2
Score: /4 or 3 4
1
Follows Accepted Message has 3 or Message has 2 errors. Message has 1 error. Message is error-free.
Business more errors.
Conventions (B)

Score: /4 0 2 3 4
or
1
Conveys Message Content is unclear Content struggles to Content is satisfactorily Content is
Clearly (CL) and difficult to present material in a written and provides exceptionally written
(Appropriate level understand. clear way, but an acceptable understanding and provides
of detail, and word attempt is made. to reader. comprehensive
usage) understanding to
reader.
0 2 3
Score: /4 4
or
1
Conveys Writing is not concise. Frequent instances Writing is mostly concise. Writing is concise.
Message where writing is not
Concisely (CC) concise.

0 or 1 3 4
Score: /4 2

Sets and Inappropriate tone is Inappropriate tone is Tone is appropriate Tone is exceptionally
Maintains Tone used throughout used in one or more throughout the message and attuned to the reader and
(T) message. sentences, may create does not create resistance. the context, helping to
audience resistance. create a receptive
audience.

3
Score: /4 0 or 1 2 4
Writes Effectively Message has 6 or Message has 4-5 errors. Message has 1-3 errors. Message is error-free.
(mechanics more errors.
(grammar,
sentence structure,
paragraphing,
spelling, and
punctuation) (M) 0 or 1 2 3 4

Score: /4
Requires significant Some improvement has Good improvement Excellent improvement
Incorporates
improvement to been incorporated, but incorporating feedback. incorporating feedback.
Feedback from
incorporate feedback. opportunity to improve
Assignment 1
further.
Submission 1 (F)

0 or 1 3 4
Score: /4 2

Final Grade /40 /40

 Conveys Writing is not concise. Frequent instances Writing is mostly concise. Writing is concise.
Message where writing is not
Concisely (CC) concise.

0 3 4
Score: /4 2
Sets and Inappropriate tone is Inappropriate tone is Tone is appropriate Tone is exceptionally
Maintains Tone used throughout used in one or more throughout the message and attuned to the reader and
(T) message. sentences, may create does not create resistance. the context, helping to
audience resistance. create a receptive
audience.

3
Score: /4 0 2 4
or
1
Writes Effectively Message has 6 or Message has 4-5 errors. Message has 1-3 errors. Message is error-free.
(mechanics more errors.
(grammar,
sentence structure,
paragraphing,
spelling, and
punctuation) (M) 0 2 3 4
or
Score: /4 1
Final Grade /36 /
3
6

BUS217W A1S2 Value: 12% of Final Grade

Grading Rubric

Does Not Meet Meets Minimal / Some

Meets Expectations Exceeds Expectations
Criteria Expectations Expectations

Achieves Writing
Objectives (O)
Message achieves few or
none of the writing
objectives. Professional
image demonstrated by
the document needs
extensive improvement.
Message achieves some of
the writing objectives.
Professional image
demonstrated by the
document needs
improvement.
Message achieves most of the Message achieves all of the
writing objectives. Professional writing objectives.
image demonstrated by the Professional image
document is good. demonstrated by the report
is exceptional.

Score: /4 0 or 1 2 3 4

Completes Stakeholders
Analysis
More than two
stakeholder groups
missing and/or analysis is
frequently incomplete or
superficial.
One or two stakeholder All stakeholder groups present. All stakeholder groups
groups missing and/or have Some room for improving analysis present with consistent,
incomplete, superficial in terms of depth/accuracy. strong analysis.
analysis.
Score: /4 0 or 1 2 3 4

Conducts Does not provide a
Communication communication analysis,
Analysis (A) or too many elements
missing to provide support
for communication.
Some detail provided, may Analysis is provided with Exceptional analysis
have all the correct elements supporting information. completed.
in analysis but missing
supporting information.

Score: /4 0 or 1 2 3 4

Sets and Maintains Inappropriate tone is used Inappropriate tone is used in Tone is appropriate throughout Tone is exceptionally attuned
Tone (T) throughout message. one or more sentences, may the message and does not create to the reader and the
create audience resistance. resistance. context, helping to create a
receptive audience.

Score: /4 0 or 1 2 3 4

Organizes Message Organization is flawed, will Organization is flawed, may Organization OIA is evident, Well organized according to
Effectively (OIA) create audience create some audience minor flaws unlikely to create OIA approach.
resistance. resistance. resistance.

Score: /4 0 or 1 2 3 4

Conveys Message Writing is not concise. Frequent instances where Writing is mostly concise. Writing is concise.
Concisely (CC) writing is not concise.

Score: /4 0 2 3 4

Conveys Message Content is unclear and Content struggles to present Content is satisfactorily written Content is exceptionally
Clearly (Cl) difficult to understand. material in a clear way, but and provides acceptable written and provides
(Appropriate level of an attempt is made. understanding to reader. comprehensive
detail, and word usage) understanding to reader.

Score: /4 0 or 1 2 3 4

Writes Effectively Message has 6 or more Message has 4-5 errors. Message has 1-3 errors. Message is error-free.
(mechanics (grammar, errors.
sentence structure,
paragraphing, spelling,
and punctuation) (M)

Score: /4 0 or 1 2 3 4

Follows Accepted Message has 3 or more Message has 2 errors. Message has 1 error. Message is error-free.
Business Conventions errors.
(B)

Score: /4 0 or 1 2 3 4

Incorporates Feedback Requires significant Some improvement has Good improvement incorporating Excellent improvement
from Assignment 1 improvement to been incorporated, but feedback. incorporating feedback.
Submission 1 (F) incorporate feedback. opportunity to improve
further.

0 or 1 2 3 4
Final Grade /40 /40