Professional Documents
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The data obtained through the interview technique from entrepreneurs to understand their working
capital management methods were discussed in the preceding chapter on study methodology. The
study aimed to identify and analyze the core of the participants' thinking on working capital in
entrepreneurial businesses using a qualitative research approach. The results of the data collecting
method are presented in this chapter, which leads to the next step of the research. It also examines
the data to determine how technology firm owners in the MENA acquire and manage working
capital. The chapter begins with a summary of the interviewees' profiles, followed by an analysis
of the various responses based on each interview question. Then, the candidate read the transcripts
several times to have a better and more comprehensive grasp of the data before coding it. The
study's findings were equally supported utilizing the literature presented in the second chapter
based on relevance. Other studies increase understanding of the subject, while others corroborate
conclusions from the literature. For ease of comparison and assessment, each time a point
concerning a specific theme was made, the point was highlighted in the same color.
Third, the replies were compared and contrasted to see whether there were any discrepancies in
how the company handles working capital. The following are the seven themes that emerged from
Demographic characteristics
Question one of the interview procedure inquired about the respondent's business experience,
business, services provided, and how the firm was financed. This information is summarized in
Table 1. The respondents operate in various entrepreneurial roles in technology-oriented businesses
Table 1
Interviewee profile
Interviewee Company Sector Business Type Age Gender Services Offered Source of
Code Finance
and
Technology services
Integration
C4 Healthcare, E-commerce 32 Male Technology Personal
using the
Available
Technology
C8 Farming Technology and 48 Male Linking Personal
farming communities with Financing
Services
The respondents were asked about the best techniques for acquiring and managing
working capital for a developing firm in the second section of the interview script. One of the
respondents' frequent themes is hybrid entrepreneurship. This is demonstrated by the fact that
most people in various companies perform full-time jobs while also working part-time to
establish a business. The majority of respondents (9 out of 10) felt it was important to
capital for business growth, according to an analysis of the responses. "I am presently
managing my company, which is now approximately five and a half years old, and
essentially, I began it after I left the corporate sector, which I used to work for," said
interviewee C1. "I resigned in March of 2001 because they were doing ridiculous things that
none of us understood at the time, but not thinking that it would go out of business or
anything," said respondent C2. Having the first work location offers the necessary capital for
entering into a private enterprise in this situation. In addition, respondent C4 had seen that
his father established the company while working for the government. Considering previous
studies, it has been proposed that a suitable quantity of resources or investment is required to
improve a business operation (Cohen and Hochberg, 2014; Kerzner, 2015). Hybrid
entrepreneurship has also been shown to use various networks that aid entrepreneurs in
locating resources that they may utilize as working capital to expand their businesses. C3
noted that he uses existing possibilities in the United States, such as the 4% loan, by using a
time, I was working with another business in the States doing virtualization and
environmental technology, which was like a trend at the time,” said interviewee C5. When I
first arrived in Dubai, I glanced around to see the newest technological trends throughout the
world, and I quickly embraced them. The specifically developed from my experience in the
States, where I was doing, for example, data center virtualization with datacenter, and I had
the expertise but not the image; however, when you come to Dubai, you should come with a
name that no one recognizes as a small entrepreneur with a small business that they are
The few respondents said they did not utilize any reference networks or their prior
during their prior career, they could significantly boost their revenue. "Our difficulty is not
appropriate products, or I do not even think marketing or even marketing channels are the
issue," said interviewee C8, "it is acquiring the cash to create the items and producing the
The majority of respondents said their source of finance was from somewhere else. Mergers with
subsidiaries in other countries, friends and acquaintances in various countries, and investors were
all part of the international finance. "I tried to talk to, and I did talk to quite a lot of western
This indicates that partnering with foreign firms would be a key source of financial resources in
putting their plan into action." The information supplied by the respondents revealed similar
sustainable business informs the many types of finance that companies use to fund their
operations.
Table 2
Summary of Interviewee Opinions and Strategies of Acquiring and Managing Working Capital to Grow
Business
Interviewee Working Capital Acquisition and Management Strategies for Business Growth
C1 Using the resources accumulated from their prior profession and collaborating
with foreign partners
C4 Using the resources gathered from their previous occupation and engaging foreign
partners.
C5 To supplement personal finances, people borrow from banks, spouses, and friends.
C6 Consolidating finances with the wife and obtaining funds from multinational
corporations.
C7 Attracting investors to join the company and encouraging entrepreneurial activities.
C8 Partnering with and involving organizations and individuals that are engaged in humanitarian duties and
plans
To manage the working capital of an organization, an entrepreneur needs to engage a wide range of
stakeholders. An interview question was posed to interviewees regarding how a working relationship is
established between suppliers and customers. Most interviewees opined that a revenue-sharing mechanism
Different findings, however, established diverse views from various respondents. Most respondents, namely
C1, C2, C3, C4, C5, C6, C7, and C8, make the relationship between suppliers and customers at the top of
their priorities for managing the working capital. From this observation, most respondents share that
entrepreneurs need to actively engage both suppliers and customers as their source of goods and services.
For example, interviewee C1 agreeing with this point of view, noted that " it is important to have mature
people in business because they make the organization look bigger than other organizations in the same
industry because of the engaging relationship established with these people, we see them and we see the
chemistry established." Respondent C3 supported this point of view by stating that for customers "before
you even begin, you would have already had an account of it because we have already managed their
relationships." Regarding suppliers, the respondents opined that "I got the most help from suppliers because
I'm not only buying the products but more importantly solutions. Suppliers offer solutions to customers,
C4, however, noted that there is a presence of a win-win option in which suppliers get paid by contractors
after providing the services, with C5 asserting the need to have small and big enterprises collaborate to have
a successful engagement.
From the respondents' observations, it is clear that businesses need to establish rules of engagement,
segment them, and implement models of interaction to develop and maintain a collaborative relationship.
The level of success in the IT department depends on the level of relationship between suppliers and
customers. Normally, this is not the case because issues arise between customers and suppliers, which leads
to problems in operations that drive productivity, affecting the business's growth. This is what influenced
respondent C6's point of view that customers and suppliers fail to attain win-win relations that end up
affecting successful working capital management due to their dynamic characteristics. The respondent
specifically stated that "What they did is to bring the curriculum from the Boston University to West Africa
as result of being associated with Boston University. This, in turn, led to the American University of Africa,
particularly in Equatorial Guinea, which is a rich oil and producing country in West Africa. This had a great
alignment with the American system. "The consequence of this observation is that potential clients or
customers will not be provided services well by the stakeholders from one region due to the limited nature of
In this example, a recurring theme is the importance and desired degree of availability of stakeholders,
regardless of their responsibilities in directing a company toward its short and long-term objectives. "I
leverage other people," said interviewee C7, "so I leverage others at minimal contribution rates so that I can
go to where I want to go." This was reiterated by respondent C8, who stated, "we are working with the
individuals that are interested in financing us in terms of letting them decide." “We are working with the
individuals that are interested in supporting us in terms of letting them decide on the marketing channels and
so on.” People in this context represent suppliers and consumers who are continuously engaged with
adequate resources available to ensure their success in their role. The respondents' opinions on the
techniques used to develop a working connection with both suppliers and customers for acquisition and
working capital management were validated by the examined literature. For example, Tehseen and Ramayah
(2015) found that to achieve a competitive edge, entrepreneurs must be capable of managing relationships
with consumers and suppliers. Chen et al. (2015) agreed that allocating resources to lead an entrepreneurial
venture's interactions with suppliers and consumers is critical for successful integration of the link between
Table 3
Implemented strategies for developing a working connection with suppliers and customers in order to
Table 3
Strategies Implemented in establishing a working relationship with suppliers and customers to acquire and
Customers
C1 Suppliers are paid well if they follow the rules, and there are unique ties between
customers and stakeholders.
C2 Ensure that all possible income is actively shared with suppliers and
consumers
C3 During the financing stage, both suppliers and consumers, are actively engaged in
C4 Having detailed policies in place between suppliers and customers to guarantee that
they are both engaged in a productive atmosphere.
the company.
There are different aspects to success in implementing strategies to acquire and manage working capital
in the MENA region. These aspects arise from the constant evolution of market conditions, information
and types of capital, as well as the role played by the entrepreneurial ecosystem. Here, a series of
Interviewee C1 pointed out that there are no bankruptcy laws, so you find, for example, is this an
impediment, or do you find that even from the viewpoint of angel investors, I can give you more.
government either that or get out and then I used to be like guys return on, and that they don't need the
It was also observed by C3 and c7 that somehow legal issues play a role in bureaucracy and
break-even.
Another Interviewee was C8, who pointed out an interesting situation regarding financial barriers by
saying that it is not difficult to find people to fund this, but the problem is that they are impelled by
greed, they are at least demand 65-75% of the business. And these types of obstacles can be a reason for
manipulating business lending platforms such as Kiva and PayPal, as said by Ahmed et al. too that, for
This argument was reverberated by interview C1 by giving an example of a friend who was playing his
role in cryptocurrencies. He noticed that, despite the finances being pronto on the market, the
of up to 5 years.
So the plaintiffs who brought up the presence of legitimate hindrances as the most common issue (C6
and C7) noted difficulties of being authorized to work in a particular area and high tax assessment
singular governments.
Interview C6 within this context postulated that if it's all about DMCC then they will say that they had a
DMCC license. Their point was that they want a tax-free business because there is no logic to start a
business in a place where they have to pay tax. So whatever they had done in the past was done through
Dubai.
Interviewee C7, while observing that the most important implication on cash management was
characterized by license of operation and taxation, said that, in Canada, for each finance raised
Moreover, he also said there are many other issues as well that played a vital role in establishing a
business. One of the reasons is that governments appreciate the large corporations who are more
beneficial for them rather than SMEs, which can also contribute to the success of such economies
This reasoning is ensured by the lack of long-term policies and legal structures for assisting young
entrepreneurs in terms of their endeavor, business climate, and unfair competition from major
businesses and well-funded business institutions. Moss et al., (2015) confirm these findings, stating that
companies that show competitiveness, risk-taking, and independence would benefit from a higher
likelihood of receiving funding. Small firms that demonstrate boldness, empathy, warmth, and are more
and capital. Nonetheless, based on the findings, it is clear that capital is not always readily
available, particularly for young entrepreneurs launching new business platforms. Aside from
banking and legal barriers, respondents cited a lack of willingness from potential investors,
high costs of business development and marketing, inappropriate revenue sharing with
stakeholders, and sticking to traditional business models despite a business being based on
example, stating, "If a bank comes to you and says your dad took 2,000 dirham facilities
from us and you need to pay it now, I am like sue me, it is cheaper for me." To prevent such
term connection with investors to entice them to participate in their company, and moving
Table 4
Key Barriers to Implementing Strategies for Acquiring and Managing Working Capital in MENA
Interviewee Key Barriers to Implementing Strategies for Acquiring and Managing Working Capital in
Bureaucracy, security for fear of people, think, lack of flexibility on bank financing and cultural issues
In light of the problems mentioned in the preceding question, the respondents were further
questioned about the tactics they use to overcome obstacles in obtaining working capital for
their businesses. The difficulties put enterprises in a disadvantageous position, which might
result in higher interest costs, as well as insolvency and credit risk. Using public relations as
a tool, which the respondents identified as beginning large and acting big, as well as having
a well-known brand to promote their business, were among the emerging themes from the
Respondents who stressed the importance of using public relations by "beginning big and
behaving big" have demonstrated that their strategy has helped them get a competitive edge
stated, “You show up with the greatest product at the best price in the appropriate amount at
the right time and location, and people will buy from you.” Respondent C3 mentioned that
"relationships are crucial as you stated the bank manager and understanding the region and
understanding how to deal with" as part of acting largely through public relations. The reply
noted, in particular, that such a technique allows such an entrepreneur to acquire capital in a
short period of time, regardless of the current financial and legal limitations. Interviewee C5
stated, "Because of being little, I cannot handle..." to show the extent to which the
respondents were willing to put up any effort to seem large. I am only capable of taking on a
limited amount of tasks at a time. "I do not overextend myself." C4 and C8, although being
controversial, both agreed that adopting another person's identity to obtain financing from
major lending companies was a good idea. The findings of the respondents are consistent
with those of Afrifa and Padachi (2016), who found that the conservative and aggressive
strategies have opposing views on the effects of working capital and levels on firm
profitability. Such methods, according to Aktaset al. (2015), may be classified as working
management strategies that improve long-term business efficiency and success.
The usage of angel investors was also highlighted by the entrepreneurs as having a beneficial impact
on overcoming the hurdles. The fact that angel investors are worldwide informed their efficacy since they
are only influenced by local legal concerns and banking limitations because they may outsource from their
own countries. Additionally, angel investors have the option of investing online through equity
crowdfunding or forming networks to pool their investment resources. This is demonstrated by interviewee
C1, who stated, "I was lucky enough to locate some angel investors, and we have not received any external
financing since that time." Respondent C7 emphasized the possibility of angel investors combining their
resources through a network, saying, "I mean, there are individuals inside my network that would finance
me, but you know, the amount of stock that they would want you to know is ridiculous money."
Respondents C3, C4, and C5 echoed this sentiment, stating that they needed various ties with overseas
Table 5
Strategies of Overcoming Challenges when Acquiring Working Capital for the Business in MENA
Interviewee Strategies of Overcoming challenges when acquiring working capital for business in MENA
transparent information to customers on available stakeholders and addressing the issue of supply and
demand
C2 Following the best practice by the American companies, knowledge and expertise management
C3 Adopting a global best practice in operations for control and minimization of financial resources,
C5 Using customers as the best marketing tool of their products and services, management of their
knowledge
C6 A strategic plan that zeroes in on their strengths, weaknesses, opportunities, and threats
C7 Successful relationships between all stakeholders and development of knowledge and expertise
Summary of result
This chapter aimed to examine qualitative details regarding the methods used by technology business
owners in MENA to obtain and access working capital to expand their businesses. Several important
conclusions emerge from the study. First, it suggests that various techniques for acquiring and managing
working capital to develop a business perform better. In this situation, the organizations are most likely to
use hybrid entrepreneurship, in which they finance their cash flow problems through other programs. The
results showed that by interacting with different partners, resources essential to organizational success could
be gathered. Second, the research discovers that when it comes to establishing a working partnership with
sellers and customers, income sharing and building a network of relationships is the most successful
approach. Third, the majority of respondents cited legal and banking systems as significant obstacles in
capital management. This implies that the banking system and pre-established regulatory frameworks are
hostile to entrepreneurs.
However, using public relations and using an international agency only for angel investment can mitigate the
challenges. Finally, in terms of capital strategy, it has been determined that networks of partnerships must be
applied to achieve harmonious interaction and practical information growth by exploiting consumer desires
and their participation in the process. The results drawn from these observations are addressed in detail in
the following sections.
Table 6
Summary of Themes
Financing from Overseas The majority of entrepreneurs get their What strategies do technology
investors.
Collaborative Relationship with In revenue sharing, the majority of What techniques were used to build a
working connection with both suppliers
Suppliers and Customers entrepreneurs work with their and customers in order to acquire and
manage working capital to expand
suppliers and consumers.
business in the MENA
Revamping the Legal and Banking The necessity to restructure their What were the key barriers to
business.
Using Public Relations as a Tool The use of public relations as a What was the strategy to overcome
International Angel Investors The utilization of foreign angel What was the strategy to overcome
Effective Working Capital Utilizing knowledge and What are working capital strategies
capital techniques.
Chapter 5: Conclusions and Recommendations
examine and assess how technology business owners may enhance working
rates. This academic study, which was conducted primarily among MENA
a result, grow their business. The need to assist business owners in collecting
and managing working cash for their business growth prompted the study.
preceding chapter. These results support entirely new views on the techniques
used by company owners in the MENA area to obtain and manage working
capital. This chapter gives a thorough overview of the main findings, as well
literature review and analysis of the findings, the current study addressed the
gaps. It may be deduced from a research that sought to evaluate the concept of
In terms of this concept, it can be seen how entrepreneurs all over the world,
including those in the MENA area, may start a business on a minimal budget
and progressively grow it up. According to Jeon, Hong, Yang, and Ohm
(Jeon, Hong, Yang, and Ohm) (2016). Schumpeter's early work concentrated
businesses begin small and grow into established creative businesses. The
Morris, and Schindehutte (2015), has been very haphazard and fragmented.
Apart from looking for economic opportunities, the research effectively used
Schumpeter's theory, which said that entrepreneurs must focus on both the
cultural and social settings of the MENA area. The research looked at the
According to the findings of this survey, technology firm owners use a variety of
ways to obtain and efficiently manage working cash for business growth. First and
For example, the data revealed that hybrid entrepreneurship provides aspiring
entrepreneurs with the starting cash, expertise, and resources necessary for a
business's optimal performance. Some researchers agree with this assertion, observing
resources that will ultimately support the operations and expansion of their company
Procher, 2017).
Furthermore, as indicated in this study, Dacin and Dacin (2011) recognized hybrid
and successfully obtain resources for business growth. As a result, this study
obtained from previous employment, can help ensure a substantial increment of the
revenue generated in the subsequent business establishment. This is due to the fact
ways for collecting and managing working cash for a business's growth. For example,
Thorgrenet al. (2014) discovered that people tend to adopt hybrid entrepreneurship
because they are passionate about parallel business-employment careers. The authors
profession with a side venture as their opportunity to focus on something they truly
care about. This concept is also supported by the study's findings, which indicate the
need of always going through the many profiles of hybrid entrepreneurs when
addressing them for both practice and research. A careful examination of some of the
replies of people who took part in this survey, for example, reveals that hybrid
implies their jobs as workers are comparable or cross path with their businesses"
(p.315).
As previously stated, the majority of respondents in this survey believe that some parts of
hybrid entrepreneurship must be implemented in order for any business organization to
accomplish its stated goal. Indudewi (2015)'s research shed further light on this topic.
According to Indudewi (2015), hybrid entrepreneurship can enhance the adaptability of the
existing workforce, allowing one function to supplement another and vice versa. This is
feasible since every hybrid entrepreneur will require the Furthermore, the fact that one job
may complement another and vice versa indicates that one role can assist another. However,
in order for this to happen, the hybrid entrepreneurs must be passionate about their work as
employees, since they will play critical roles in running a successful business. As a strong
inner resolve and an important component of hybrid entrepreneurship, Indudewi (2015)
claimed that it is very much conceivable. It is this capacity that allows hybrid entrepreneurs
to quickly spot current business possibilities while still attempting to meet their obligations as
members of a company's workforce. These characteristics distinguish them as distinct and
distinctive.
expand their business and manage many businesses at the same time. This is
abroad, according to the report (Theme 2). This hypothesis is supported by the
findings of this survey, as the majority of people who took part in it stated that
finance can take several forms, from gifts from foreign-based friends and
Li, Dan & Xu 2015; Zou & Cavusgil, 2002). This is due in part to the fact that
which are important for the implementation of their business strategies and
subsequent achievement of their stated business goals. This has been verified
by various writers, who have said unequivocally that proper working capital is
working capital or cash flow, both of which are critical components of long-
term sustainability.
Every business should have a collaborative connection with its customers and suppliers in order to
succeed (Afrifa and Tauringana, 2015). This is because successful working capital management
necessitates the participation of a variety of stakeholders. This academic study identified the
different techniques used to create a working connection with both suppliers and customers in order
to secure the acquisition and effective management of working capital, therefore increasing
company growth in MENA. The study's findings revealed that entrepreneurs are more likely to share
earnings with both consumers and suppliers. To put it another way, being able to communicate
actively with consumers and suppliers is critical to successfully sourcing resources. This explains why
the majority of survey respondents said that customers and suppliers were their top priorities for
working capital management (Theme 3). There are many ways to establish and maintain a
successful relationship with customers, suppliers. One way is by having set rules of
engagement that include segmenting the various companies as well as implementing the most
suitable interaction models. Companies who operate in IT will find this especially essential
suppliers and customers. Problems dealing with both parties may arise which can cause a
variety of issues for business operations, even potentially jeopardizing their quest to boost
productivity and promote growth. One such problem that could occur would be encountering
socio-cultural diversity within these interactions. For example, during the merger of two
stakeholder from one region may lack the skills required for serving clients or other
stakeholders. Such difficulties might not be due to a lack of adequate training but rather as a
result of diversity in knowledge and understanding. The notion that suppliers are co-creating
value with their purchase is supported by Lilien (2016) who observes a considerable change
in the relationship between buyers and sellers. This strategy, however, can be harmful to an
organization's wellbeing according to her study. Collaboration is a vital strategy for the
acquisition and management of working capital. It's important to keep in mind that different
stakeholders have varying levels of importance, as well as their desired availability rate.
These two features are very important to the stakeholder's role in the mission to push the
business to the desired level in short and long run. There is a lot of research that proposes the
points out how collaboration can be important to businesses- sometimes even more so than
just having money. One element she discusses is good communication which ensures both
networking, the plan also has some roles in recognizing existing opportunities for
entrepreneurs.
The study identifies the key barriers to working capital management in MENA. These include
legal and banking structures, which are why implementing such strategies is difficult for
business owners. Research and development efforts in MENA, the case study for this
research paper, have revealed that different aspects of working capital management are
conditions. The legal and banking structures are the causes of these issues.
This academic study has shown a proven negative impact on lending platforms. This proposal
also has been supported by Ahmed et al. (2016), who stated that the existing banking
structures are the major cause of disruptive traditional SMEs. For example, the current
banking structure displays how difficult it is for new entrepreneurs to avail the loan facility
despite the availability of money among major potential donors (Theme 4). This problem acts
as a major hindrance in the successful growth and inception of a new business opportunity.
The obstacles new entrepreneurs face in form of high financial structure or hindrance in
obtaining a work license to operate in a specific region count for an inadequate cash flow and
threaten the optimum flow of any business. This mentioned fact has been addressed by many
researchers before for example, Pehhrson (2009) had researched and mentioned the areas
where litigation and regulation have impacted small businesses among which health
insurance, corporate securities, employment, environmental awareness are a few to count.
The situation addressed is dealt with at a different scale at all different geographical
locations.
Moreover, this study also throws light on how some governance issues can add up to
financial and legal barriers and cannot be dismissed from the perception because of their
severe impact on the business start-ups. This is basically because governments in the MENA
region tend to support and pay attention to big investors and corporations more than SMEs.
Since the ideology has been established, the larger corporations contribute more to the
economy than the SME’s, but the truth lies that SMEs are equally important and useful in the
growth of any economy. Hence, the unawareness of the fact and lack of sustainable policies
The unfair policies, legal barriers, and financial structures exhibit SME’s unfair competition
from larger corporations and the financial support not to ignore. This was also stated by the
researcher Moss et al. (2015) who concluded that those corporations who actually exhibit
more competitiveness, overcoming target risks, and operating on independent levels should
be prone to acknowledge the financial assistance from banks and other relevant institutions.
Unfortunately, the service and assistance have been acknowledged only by big institutions
which rely on these characteristics. Undoubtedly, receiving such support on the regular basis
marks an edge from these institutions over smaller enterprises. These small organizations are
targeted to more diligence and avoid relying on obtaining large needed funds. But without the
appropriate cash flow, chances of competing with bigger firms are put at stake.
Additionally, the SME’s are also targeted to issues other than banking and legal barriers as
stated by the study. For instance, the study has revealed that the business environment of
MENA is highly volatile. This means that small-scale business management is characterized
by high volatility, necessitating the availability of appropriate capital and cash flows by the
business owners. However, as previously stated, the outcomes of this study and other similar
research have demonstrated that young entrepreneurs may not always have access to finance.
Another hurdle that entrepreneurs face is the high cost of business growth and marketing.
This is a particularly serious problem for entrepreneurs and small company owners who do
As a result, they frequently struggle to cope with the significant costs of business
business. Finally, small business owners find it challenging to stick to the traditional business
model. This is evident among the enterprises that took part in this study, despite the fact that
such businesses are based on technology. Furthermore, the findings show that they are
unlikely to build and maintain a long-term connection with investors. Unfortunately, this
business world. For example, without the capacity to build and maintain a long-term
connection with investors, small business owners would find it difficult to obtain capital and,
as a result, transition from conventional to modern operating models. As a result, the main
hurdles to implementing methods for acquiring and managing working capital in MENA
appear to be primarily inherent in the presence and manner of business operations seen
among such institutions. The aforementioned hurdles place small-company owners in a tough
situation when it comes to accessing working capital, which is critical for establishing
competitiveness and optimizing business operations. According to this study, the challenging
position of small business owners means increasing interest payments, credit risk, and
insolvency. Nonetheless, a thorough review of the data gathered from the respondents
indicated that entrepreneurs are employing a variety of ways to address the aforementioned
obstacles. According to the study of the replies of the participants, the employment of public
relations as a tool remains the best method for dealing with the aforementioned hurdles
(Theme 5). According to the responses, this is largely about starting big and behaving big,
as well as having a well-known brand to back up their business. The findings of this
academic study indicated that entrepreneurs that capitalize on public relations by beginning
large and behaving big tend to run more competitively (Theme 5). In other words, they were
able to acquire a competitive edge over their larger opponents, despite the fact that the latter
already had significant advantages. In practice, the approach of leveraging public relations
by starting big and acting big entails offering the highest quality products and services at the
best price, in the right quantity, at the right place and at the right time. This entails using
appropriate business marketing strategies. A few authors agree with this proposition.
According to the findings of the basic investigation of the reactions, Afrifa and Padachi
(2016) discovered that the traditionalist methodology generally negates the confrontational
procedure in terms of their specific effect on the functioning capital and the levels of
organizational productivity. As a result, even though each has its own set of advantages and
disadvantages, business owners must strike a balance between the two. This is also preffered
by Aktaset al. (2015), who discovered that such a methodology could be assembled as
and accomplishment. This study also identified global private supporters as another powerful
methodology that can be used by MENA-based operations to overcome the various obstacles
impeding their individual journey to obtain turning out capital for business tasks. The
business visionaries who took part in the study agreed that utilizing private supporters could
assist limited scope entrepreneurs in overcoming obstacles. This conviction is primarily
dependent on the global standing of private backers. Because they can move to different
countries, such a position mitigates the effects of local financial constraints and legal issues.
Moreover, the collaboration of global private backers may be able to support entrepreneurs'
working capital, as these financial backers can contribute online through crowd funding or
organize themselves into networks for pooling their venture capital. As a result, the
association of global private supporters can increase business people's capacity as well as
their chances of obtaining sufficient assets. This proposition is supported by a portion of the
respondents, who discovered that having various associations with global financial backers
Powerful working capital systems are critical for the optimal presentation of any business,
As a result, this investigation also directed a basic assessment of working procedures that are
critical for business development, identifying the viable ones as follows: utilizing clients to
importance of utilizing information and skill in business development. Each aspiring business
visionary requires adequate information to ensure a successful outcome. This hypothesis was
also supported by some significant studies. For example, Lilien (2016) notes that
understanding clients' preferences are critical because it enables entrepreneurs to offer items
and administrations that will eventually meet the needs and expectations of the clients. This
hypothesis was also supported by several significant studies. For example, Lilien (2016)
notes that understanding clients' preferences are critical because it enables entrepreneurs to
offer items and administrations that will eventually meet the needs and expectations of the
profitable working capital system. According to the respondents, the systems administration
hindrance can be overcome through relationship building and the establishment of key plans.
The importance of connections and associations within the business demonstrates that both
are elusive resources. For example, having a pleasant business relationship with clients
allows organizations to sell their administrations with the help of the clients.
argument over whether debt financing should take the role of equity financing
scale entrepreneurs are not exempted from this shifting trend, as many of them
are actively seeking vital resources to help them fund their start-ups. A hybrid
insights, but also improve their ability to focus on the macro, organizational,
thorough grasp of the different financial options that may be quite helpful in
the use and relevance of the different existing working capital options.
emerged from the research. First, it indicated that different strategies work best
their cash flow difficulties through other ventures (Theme 1). According to the
findings of this study, certain people have been able to acquire resources that
stakeholders. Second, the study discovers that, in terms of the techniques used
& 3). Third, in response to the capital management difficulties, the majority of
participants emphasized the legal and banking structures (Theme 4). This
implies that the financial system and legal frameworks are unfavorable to
investors (Lilien, 2016, Theme 5). Finally, it has been discovered that
Many strategies are there that help in acquiring and managing the working capital for business
development. Under different economical strategic choices, working capital is differently modified
and organized. The effect is evident from the influence that the working capital configuration puts
on the operational performance in business. Therefore, embracing social change is mandatory for
professionals who want to improve and recognize their entrepreneurial career. If they follow this
approach, it enables them to operate more professionally and competitively in the market.
Action-oriented working capital management can be combined effectively with social change.
Several factors such as experience, perception and attitude directly affect the working capital
management, and it is advised that an individual working with technology in business must conclude
them to grow. If well-defined tasks and systems applicable in technology business are present, this
strategy can work well. Therefore, the attitude and motivation of the person managing the business
Though accepting social change is necessary for development of business, the aspiring
entrepreneurs who seek to grow their business by advanced methods should also work on startup
strategies that can sustain in the business world. Many complex procedures are involved in starting a
new business naturally. It is required by aspiring entrepreneurs that they must fulfil all the external
demands and conditions in the market that can impact the pursuit of effective business activities.
Hence, they have to adapt and implant different startup strategies to take it to an advanced level in
their new business. The academic study has revealed that different strategies work in collaboration
for the acquisition and management of working capital to develop business. Therefore, it is
recommended that a hybrid entrepreneurial approach be employed by the wannabe and existing
Large entities and startups have another requirement of resources, and it can affect the structuring
of working capital management; this view is the foundation for using startup strategies for
advancement in business. The large entities implement the working capital management strategies
for optimizing profitability, whereas the startups implement this strategy to survive in the
competition and avoid insolvency. The difference in the large entities and startups comes due to
gaining the resources that are necessary for business development. The startups work harder than
the large entities to boost up acquiring the resources from the clients and paying the suppliers
because payments made after the due date due to delay can cause cash flow problems.
Moreover, the entrepreneurs should seek business as the variable career option because
aspirers that before starting a new venture, obtain the resources that can enhance sustainability and
In addition to this, innovative entrepreneurs should consider focusing more on startup strategies
that can work comfortably in acquiring and managing working capital to grow the business
effectively from the first day. This might also entail prioritizing market awareness of the many
benefits of using working capital management methods in the UAE. According to Brau et al. (2015),
creating awareness should begin with their existing clients of traditional management techniques
and then be passed on to other new consumers. This is because having a large customer base, and
eventually a better market share, increases the chance of generating enough money via marketing
and other management techniques (Reijonen et al., 2015). This study's findings also highlighted the
necessity for firms to improve the efficacy of their marketing strategy by building and maintaining
good working relationships with consumers, suppliers, and any other important stakeholder (Ahmed
et al., 2016) As previously stated, the findings of this study demonstrated that through interacting
with other stakeholders, businesses might gain resources critical to organizational success (Theme
3). Such an approach will assist potential entrepreneurs in developing an appropriate knowledge of
conversation, and influencing sources of power Shah (2012). To be effective, the marketing plan
various suppliers, and other important stakeholders. According to Hochberg et al. (2011), market
specialization can aid in the establishment of strategic knowledge and competence, therefore
boosting the preference of companies focused on sourcing better working capital. As a result,
resources relevant to certain areas of specialization would be sourced, which is essential for the
organization's overall performance. Finally, the findings of this academic research will serve as the
foundation for the development of methods that can be employed by MENA-based start-ups to
effectively launch their businesses and, as a result, ensure their growth and survival (Civera et al.,
2017). In this scenario, the economic focus will be on the establishment of a place where
opportunities for entrepreneurial activity may be developed and successful company ownership
The major goal of this study was to examine and assess how owners of technology firms may
effectively increase their working capital and, as a result, expand their business at above-average
rates, with the audience consisting of existing and future entrepreneurs in the MENA area. First and
foremost, future research should build on the findings of this study to give more specific insights into
how to effectively establish a business in the MENA region. Such studies should include a thorough
discussion of the best tactics to use when starting a business in the location. Second, future research
can expand on this study to give some valuable insights on start-up techniques that might assure the
Third, future research should focus on providing a clear explanation of the many variables that might
work against an entrepreneur's drive to execute start-up methods based on the findings of this
study. While it is critical to constantly analyze the contribution of further research in the field of
entrepreneurial finance, it is also vital to recognize the significance of entrepreneurship tactics in the
domain.
Therefore, further examination should focus on critical analysis of different strategies for
entrepreneurship at the individual, macro, and organisational levels. Emphasis should mainly be on
research policy related issues, which are recognised as critical programs for sustenance of
development programs for the economy, on the macro level. Therefore, prospective studies at that
magnitude will help polish the entrepreneurship ecosystem. Further studies on various strategies for
programs in different locations around the world. On the contrary, further investigation on
entrepreneurial tactics will aim to unwind the chief reason, as to why some entrepreneurs fail, and
entrepreneurial finance from an organisational, macro and individually, this will greatly enhance the
knowledge base of both scholars and business practitioners. Finally, numerous limitations were
discovered in the current study, which future research might focus on addressing. This study solely
employed interviews as part of its research approach. Despite the fact that the interview approach
They might focus future research on improving generalization by conducting a quantitative study
with a bigger sample of responders. Second, doing a comparative study evaluation may substantially
improve the findings in this field of this research. Future research should, for example, concentrate
research should seek to assess if present corporate organizations are working in accordance with
this criteria. This is accomplished by a comparison study with developed businesses such as the
United States. Finally, by including additional participants in the sample set, it is possible to gain a
better knowledge of the many challenges that impact technology utilization in the context of
entrepreneurial services.