PRINCIPLES OF SPEECH WRITING 5.

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6. Headstart with good note taking
This refers to the different steps that need to be undertaken by
the speaker in order to deliver a well-prepared speech. Outlining and organizing your speech
1. Choosing a topic Purpose
2. Analyzing your audience a. General purpose: inform, entertain,
3. Sourcing information inspire, persuade
4. Outlining and organizing your speech b. Specific purpose: main idea
c. Key points to discuss
Choosing a topic Introduction
A. Timely: is it sensible as of the moment? a. Preview/attention getter
a. Are there aspects of the issue that will be b. Directs the audience towards the
useful to your audience? purpose
b. Does the topic arouse questions that is Introduction techniques
wanting to be answered? a. Ask rhetorical question
c. Does the topic leave an impression that b. Cite a biblical passage
would automatically engage the audience ? c. Use a quote
B. Relatable: will my audience have even a little d. Sing lines/ recite a poem
background info. About my topic? e. Tell an anecdote
a. How much info. Should be provided in the f. Use a startling statement
speech? g. Use a narrative
b. How knowledgeable am i of the chosen Writing the body of a speech
topic? a. Contains the main points
C. Interesting: is it appealing from my perspective? b. Expounds the main points with
a. Will i be motivated enough to develop a examples, evidence, arguments, or
speech out of the chosen topic? illustrations
a. Recall key points previewed in
Analyzing your audience: the more information you are able introduction.
to gather from your target audience and elements related to b. Provide details to discuss each
them, the more you would easily be able to adapt to their key point.
needs. c. Use transitions.
A. Demographic analysis: general profile of your Writing the conclusion
audience a. Recaps important points
i. Age b. A clincher/leaves something to think of
ii. Gender a. Summarize key points.
iii. Culture b. Provide insights on the
iv. Religion implication of your speech.
v. Group membership c. End with a thought provoking
vi. Education occupation statement.

B. Psychographic analysis: perceptions of your audience

i. Values
ii. Opinions
iii. Attitudes
iv. Beliefs
v. Pre-existing notions (topic and you)
vi. Interest & needs
C. Situational analysis: environment and setting
i. Physical setting
ii. Size
iii. Occasion
iv. Voluntary: audience attending
based on their will to listen
v. Captive: audience who are required
to attend

Sourcing information
1. Seek reliable references
2. Provide supporting information
3. Extract important points
4. Ethical information must be sought