Hello Future Digital Marketer!

Your Tech Journey is

Starting Soon!

Digital Marketing Bootcamp Batch 9

 The Urgent Problems
Indonesia Workforce Condition

Industry 2+ Mio 46,6%

Talent Shortage in Tech, Digital, Workforce matched with
Problems Finance, and Manufacture each year
(BCG & Korn Ferry 2019)
industry needs
(INDEF, 2019)

Students 21,76% 4,2 Mio

Unemployment came from Graduates from high school and
Problems vocational & universities universities each year, that
(BPS 2020)
prepared for old job desc
(Coordinating Ministry for Human Development and Culture 2019)
 How Our Platform Works
Connecting All Players, Creating a Valuable Network

Experts & Institution

RAKAMIN Learning Ecosystem

Head-Hunter
Intensive Courses Short Courses Third Parties Classes

Companies Career Support Services, Project-based, 2-ways and interactive

Companies

Talents
Why Learning with Us?
Better Learning Experiences, Better Career!

Existing Solutions and the Gaps

Learning Platforms
Online video learning platforms
exist, but low in students’
engagement (~5% completion
rate), using unrelated cases, and
boring.
Limited Career Opportunities Affordability
Provide only a one-time job Existing bootcamp with career
connector services connector program range
around 16-31 Mio

OUR SOLUTIONS
2-ways and interactive Connecting talents to
courses, led by industry hundreds of job Most reasonable yet
experts, solving opportunity, and career impactful learning
real-world cases services lifetime! experiences

We’re carefully crafting our curriculum to create the most impactful learning experiences yet most efficient
cost spending. Collaboration between pedagogic experts, field experts, and business experts
Testimonies
From Our Student
Juanneita Tyas
Scrum Master BTPN Jenius
Data Science Batch II
Asli Rakamin worth-it banget,
siswa bisa pada kumpul sesi
tambahan dan tutor tetap datang,
bakalan pilih belajar di sini terus!
Rio Gaury
Senior Social Media Listening Sonar
Digital Marketing Batch I
Sebelumnya udah coba premium di
Coursera, tapi suka gak dapet konteks
kasusnya, dan gak bisa diskusi. Di sini
puas banget sih, Tutornya juga aktif
buat bantu peserta
Benyamin Hartono
Credit Risk Analyst KoinWorks
Data Science Batch I
Kelasnya cocok banget buat beginner,
kalau dibandingkan dengan yang ada di
pasar, harga dan kualitasnya Rakamin
worth-it banget!
Riski Indrawan
Fresh Graduate
Data Science Batch II
Saya sebenarnya udah ikut kelas yang 30
juta di tempat lain, tapi yang diajarkan
ternyata gak aplikatif di dunia kerja, di
Rakamin sih so far sesuai, banyak
used-case yang bisa dibahas
Our Hiring Partners
Connecting to Hundreds of Companies
Rakamin Team You Can Reach Anytime

Andika Prasetya Muhamad Junaedi Wildani Supriadi

Founder and CEO Customer Success Lead Digital Marketing Class Manager

Diana Suryani Vania Anindita

Talent Supply Lead Talent Supply Officer
 Tutor Rakamin Academy

Defri Dwipaputra Selena Dennysal Lia Rahmadia Sandy Anugerah

Jihan Aryani
Sr. Creative Marketing SEO Specialist Consumer Engagement Digital Marketing Strategist SEO Specialist
Manager

Kami menyeleksi sekian banyak ahli dari perusahaan teknologi ternama di Indonesia, dan
memberikan ruang bagi mereka yang memiliki track record baik dalam karirnya, untuk mengajar dan
memberikan bantuan bagi pemuda Indonesia yang ingin memulai karirnya di bidang teknologi
 Tutor Rakamin Academy
Mereka akan menjamin pengalaman belajarmu jadi menyenangkan, karena
membahas best-practice dari industri saat ini, studi kasus yang dekat dengan
keseharian, dan bimbingan yang personal

Yudistira Ditya Indah Restu Indah Abudiman Rizky A N Dawood

Digital Marketing Manager Digital Marketing Specialist Assitant Brand Manager Social Media Manager
 Kamu akan Belajar Digital Marketing,
tapi Digital Marketing itu Apasih?

Digital Marketing sebenarnya adalah disiplin ilmu yang sudah ada sejak lama. Namun
perkembangannya tumbuh dengan pesat sejak tahun 2010 karena penetrasi internet yang
semakin tinggi, juga trend penggunaan social media yang booming di masyarakat. Semakin
ke sini, Digital Marketing menjadi hal yang sulit dipisahkan dari kehidupan sehari-hari
karena perilaku masyarakat mulai berubah, termasuk dalam pembelian barang.

Karena kebutuhan talent Digital Marketing yang tinggi baik untuk bisnis skala multinasional
sampai level online shop, sementara masih sedikit ahli dalam bidang ini, Digital Marketing
menjadi salah satu pekerjaan yang paling dicari.

Pada level dasar, tugas utama seorang Digital Marketer adalah melakukan riset pasar, menentukan jenis konten yang
sesuai, membuat perencanaan, dan melaksanakan kampanye. Sementara untuk level senior, seorang Digital Marketer
dituntut untuk bisa melakukan eksperimentasi, analisis data yang mendalam, hingga market intelligence.
 Students General Experiences

Learning Start Understanding Your Understanding Your Career Understanding Yourself

Major, Deeper! Shifting or Acceleration Through Deep Psychological
Consequences And Cognitive Assessment

Final Intensive Learning Creating Learning

Project (Hard skills and Soft skills) and Career Plan

Job Preparation Job

Classes Connecting
 Class Curriculum Details
Your 18-weeks Journey to Accelerate Career

Saturday Saturday Sunday

Introduction to Digital Marketing | 03/Apr/21 Introduction to Digital Marketing | 03/Apr/21 Career Shifting Preparation | 04/Apr/21

Introduction to Digital Marketing Digital Marketing Methodology Understanding Career Shifting

Jihan Aryani Jihan Aryani Diana Suryani

Career Shifting Preparation | 10/Apr/21 Career Shifting Preparation | 10/Apr/21 Softskill Series | 11/Apr/21

Understanding Self and Career Creating Career and Learning Plan Design Thinking

Diana Suryani Diana Suryani Andika Deni Prasetya

Internet Marketing | 17/Apr/21 Internet Marketing | 17/Apr/21 Internet Marketing | 18/Apr/21

SEO & SEM Introduction Deep Dive into SEO Copywriting Deep Dive into SEO Copywriting 2

Selena Dennysal Selena Dennysal Selena Dennysal

Internet Marketing | 24/Apr/21 Internet Advertising | 24/Apr/21 Internet Advertising | 25/Apr/21

Measuring SEO Impact Google Ads Introduction Google Ads Methodology

Selena Dennysal Indah R J Indah R J

 Class Curriculum Details
Your 18-weeks Journey to Accelerate Career

Saturday Saturday Sunday

Internet Advertising | 01/Mei/21 Internet Advertising | 01/Mei/21 Social Media Marketing | 02/Mei/21

Google Ads Optimization Google Ads Certification Social Media Introduction

Indah R J Indah R J Jihan Aryani

Social Media Marketing | 08/Mei/21 Social Media Marketing | 08/Mei/21 Social Media Marketing | 09/Mei/21

Organic Marketing Paid Marketing: Intro to Facebook Ads Ads Rules, and Audience Set

Jihan Aryani Indah Abudiman Indah Abudiman

Social Media Marketing | 15/Mei/21 Social Media Marketing | 15/Mei/21 Class Rehearsal | 16/Mei/21

Ads experiment and evaluation Facebook Ads Certification Class Rehearsal

Indah Abudiman Indah Abudiman Indah Abudiman

Softskill Series | 22/Mei/21 Content Marketing | 22/Mei/21 Content Marketing | 23/Mei/21

The Why and The Growth Mindset Content Marketing Introduction Basic Concept and Ideation

Andika Deni Prasetya Rizky Abdillah Defri Dwipaputra

 Class Curriculum Details
Your 18-weeks Journey to Accelerate Career

Saturday Saturday Sunday

Content Marketing | 29/Mei/21 Content Marketing | 29/Mei/21 Content Marketing | 30/Mei/21

Type of Content and How to Create it How to Translate Brief KOL Marketing

Rizky Abdillah Defri Dwipaputra Rizky Abdillah

Research & Analytics | 05/Jun/21 Research & Analytics | 05/Jun/21 Research & Analytics | 06/Jun/21

Market Research & User Persona Funneling & Customer Journey Map Behavior and Funnel Analytics

Yudistira Ditya Pratama Yudistira Ditya Pratama Yudistira Ditya Pratama

Research & Analytics | 12/Jun/21 Strategic Planning | 12/Jun/21 Strategic Planning | 13/Jun/21

Marketing Experimentation Creation Phase Finalization Phase

Yudistira Ditya Pratama Rizky Abdillah Rizky Abdillah

Strategic Planning | 19/Jun/21 Research & Analytics | 19/Jun/21 Career Shifting Preparation | 20/Jun/21

Feedback and Evaluation Session Creating a Marketing Dashboard Preparing Real Career

Yudistira Ditya Pratama Yudistira Ditya Pratama Andika Deni Prasetya

 Class Curriculum Details
Your 18-weeks Journey to Accelerate Career

Saturday Saturday Sunday

Softskill Series | 26/Jun/21 Campaign Reporting | 26/Jun/21 Campaign Reporting | 27/Jun/21

Teamwork and Expectation Management Marketing and product recommendation How to create campaign report

Andika Deni Prasetya Jihan Aryani Jihan Aryani

Softskill Series | 03/Jul/21 Final Project Discussion | 03/Jul/21 Softskill Series | 04/Jul/21

Presenting Ideas Career Clinic

Wildani Supriadi

Final Presentation | 10/Jul/21 Career Shifting Preparation | 11/Jul/21

Redefining learning and career plan

Diana Suryani

Career Shifting Preparation | 17/Jul/21 Career Shifting Preparation | 17/Jul/21

Enhance CV and Portfolio Applying Strategies, Test, and Interview

Diana Suryani Diana Suryani

 Bagaimana Sistem Pembelajarannya?

Sabtu
13.00-15.00 dan 15.30-17.30

Minggu Pembelajaran dilakukan Penyimpanan materi,

13.00-15.00 via online live streaming homework dan ujian

Pembelajaran 70% Praktik dan Fokus membangun Bisa konsultasi

Interaktif Membahas Kasus Portfolio kapanpun
 Bagaimana Sistem Penilaiannya?
Sebelum topik Saat atau setelah topik Setelah topik 4 Minggu Terakhir

5% 25% 30% 40%

Tugas Tugas Ujian

Membaca Rumah (Tiap Minggu – Senin) Proyek Akhir

1. Selama 4 bulan, akan ada kurang lebih 8 topik yang dipelajari, setiap topik akan terdapat tugas
membaca, tugas rumah, dan ujian. Kemudian di akhir pembelajaran akan ada proyek akhir yang
dikerjakan secara berkelompok.
2. Setiap peserta dijamin kelulusannya, karena prinsip kami siswa dapat belajar sepuasnya sampai bisa,
yaitu dengan minimal nilai kelulusan 65.
3. Minimal peserta harus menghadiri kelas yaitu 80%, atau sebanyak 37 sesi dari total 47 sesi.
Fasilitas Apa lagi yang
akan Saya Dapatkan?

Sertifikat dan Konsultasi Belajar

Portfolio di Luar Jam Kelas

Tergabung di Akses Konten

Jaringan Expert Selamanya

Konseling Karir Tes Karakter dan

dengan Expert Kepribadian
Good Luck for
Your Journey!