Fortnightly Activity Report for Internship

Amrut Mody School of Management – UG Programs

The Fortnightly Activity Report (FAR) describes what you did and what you will do in the past
and next fortnight.

Project Title: Business Development intern

Project guide details: Kirrak Media
Name: Janki Solanki
Designation: Marketing Head
Department: Sales and Marketing
Company: Kirrak Media

Fortnight: Please tick the relevant box I II III IV

Date – from 25/5/21 to 7/6/21

Brief explanation of the The tasks assigned for this fortnight were to find potential leads from social
task assigned media, to make daily calls or messages to the leads to explain them about the
organization, how it can benefit their child, and what product will be suitable
for their child, that is based on the age criteria, to convince the leads to attend
a free online demo of the course and to generate sales of the products.

Brief explanation of Daily calls were made, google forms were circulated among my contacts as
how the task was done well as to target customers though social media. I managed to get database from
a relative’s organization. Daily mails were sent informing about the benefit of
learning code, programming and how it can help develop greater understanding
and skills. Session for free demo classes were communicated, parents’
testimonials were used to show target customers the results of Algorithmics’

1
 online courses, and to encourage them to buy our products. Social media
marketing was done, on platforms like Instagram, twitter, Facebook, as well as
WhatsApp. The first week’s training was quite helpful, with the script and
techniques as well as strategies offered to do marketing of the products.
Difficulties in meeting Few difficulties faced during performing the tasks were similar as before:
the current goals • To make effective sales we are required to not reveal the value of the
products in the start, due to which the majority customers appear to not
have interest in the product.
• Generally, clients do not give appropriate and quick response, due to
which significant amount time and energy is wasted.
• Many parents disagree with the idea of attending courses that are online,
giving reason it can be distracting, and that their children are not as
sincere on online classes as they are offline.
Task(s) for the next Tasks for the next fortnight shall be the same, that is digital marketing of the
fortnight products, making sales calls and generating sales.
Satisfaction level of the Highly satisfied satisfied Neither Dissatisfied Highly
student with the work satisfied nor satisfied dissatisfied
during the fortnight dissatisfied

For Company Guide

Satisfaction level of the Highly satisfied satisfied Neither Dissatisfied Highly
company guide from the satisfied nor satisfied dissatisfied
work of the student dissatisfied

Other remarks (if any)

2
Signature

Company Guide Date: 7/6/21

Sanket Keswani