MMJN251/A46,30/AB /B2015/1-5

EXECUTIVE MM PROGRAM
MAJORING IN STRATEGIC MANAGEMENT

SYLABUS FOR
MMJN ___ – INTERNATIONAL COMPARATIVE MANAGEMENT
Trimester IV - Class 53 Academic Year 2018/2019 - Even

Course term : 2 September – 20 Desember, 2019

Time schedule : Tuesday 18.30 – 21.15
Faculty Member : Prof. Dr. Andreas Budihardjo
Credits : 2 credits

COURSE DESCRIPTION
In the globalization era, most managers and executives face a challenge of international business,
in which the influence of culture is inevitable. This subject discusses the way of managing cultures
professionally. Rather than perceiving cultural differences as threats to be overcome, this subject
challenges participants to enjoy the richness of cultural differences to result in a synergy.

COURSE OBJECTIVES
This subject will provide students with:
 an understanding of the role of culture in international business.
 an ability to identify and to benefit the impact of culture on management and business.
 an ability to analyze and to synergize cultures to result in high corporate performance.

LEARNING GOALS
In addition to the course objectives listed above, students are expected to develop the following
learning goals by the end of the course:

1. Transformational Leadership
Each student should be able to create an inspiring vision and motivate people to deliver the
vision
Assessment: project/assignment, presentation, class participation
2. Complex Problem solving
Each student should be able to make solutions in a complex business situation
Assessment: assignment/project, exam, class participation
3. Transformational Innovativeness
Each student should be able to create, deliver, capture values
Assessment: assignment/project, exam, class participation
4. Sustainability
Each student should be able to manage issues related to stakeholders (such as ethics, social,
environment)
Assessment: assignment/project, exam, class participation

TEACHING METHODS

1. Lecture
2. Case
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3. Discussion
4. Seminar

GROUP ASSIGNMENTS

Seminar
Each group should analyze an actual case in a multinational company related to a cross-cultural
problem. The format of the case analysis is as follows:
 Introduction
 The company background
 Problem Identification
 Theoretical Analysis : use relevant concepts to analyze the case.
 Conclusion
 Recommendation
 References

This paper has to be submitted at latest on 2nd April, 2015

Paper requirement:
Paper for seminar should not be more than 15 pages, with Arial 11 font and 1½ spacing. The
paper should be presented by the group in the seminar session for about 45 minutes and followed
by questions and answers.

EVALUATION POLICY

 Examination : 60%
 Seminar : 25%
 Assignment/Exercise/Participation/Presentation : 15%

Participation is evaluated based on class contributions, quizzes and attendance.

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REQUIRED AND ADDITIONAL TEXT BOOKS

1. Trompenaar, Riding Waves of Culture : Understanding Cultural Diversity in Business.

Nicolas Brealey, London, 1993.
2. Adler, J., International Dimensions of Organizational Behaviour, 5th edition, PWS-Kent
Publishing Co., 2008.
3. Hofstede, Cultures and Organizations, Software of the Mind, Mc Graw Hill, London, 2010
4. Ricks, A., Blunders in International Business, Blackwell Publisher inc., Massachusetts,
USA, 1999.
5. Holden, J., Cross – Cultural Management, Henry Ling Ltd, GB, 2002

ADDITIONAL REFERENCES
6. Phillip R. and Moran, RT, Managing Cultural Differences, Gulf Publishing Company, 1991.
7. Budihardjo, A.,Organisasi : Pencapaian Kinerja Optimum. Prasetiya Mulya Publishing
2012.
8. Budihardjo, A., Corporate Culture in Action. Prasetiya Mulya Publishing, 2013.
9. Hall Wendy, Managing Cultures, John Willey & Sons, New York, 1995
10. House, R.J., Hanges, P.J, Jaridan, M., Dorman, P.W. , & Gupta, V. Culture,
Leadership & Organizations.The Globe Study of 62 Societies. Thousand
Oaks: Sage Publication, 2004.
11. Mead, International Management : Cross-Cultural Dimensions, Blackwell Publishers Inc.,
1994.
12. Miyashita & Russel, Keiretsu Inside The Hidden Japanese Conglomerates.
13. Walker, D., Walker, T. & Schmitz, J., Doing Business Internationally, McGraw Hill, 2nd ed.,
2003.
14. Luthans, F. & J.Doh, International Management; Culture, Strategy & Behavior.
McGrawHill, Irwin, New York, 2011.

ACADEMIC INTEGRITY AND ETHIC

Please refer to Student Guideline for academic integrity and ethics. Using information/ideas from
other sources and not stated the source is a part of plagiarism. When you are working with other
students, please remember that failing to contribute adequately to the project but taking full credit
for others’ efforts is considering as cheating and will be punished appropriately. There is no tolerance
for every infringement of academic dishonesty.

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Topic
Introduction
The Essence of Culture
 The concept of Culture
3 Sep  Hofstede’s concept plus
- Small Cases of Study
Disney Expansion in Asia
Film : Hofstede
References
 Culture : What, Why and How
 Mengelola Perubahan melalui Pendayagunaan
Sistem Nilai ( Budihardjo, A. 2011, Organisasi:
Pencapaian Kinerja Optimum, Chapter 6.)
 Culture & Management (Nancy J. Adler) ch.1 &
ch.2
 Level of Culture (Hofstede) ch.1
 The meanings & Dimensions of Culture (Luthans &
Doh), p.94-123
 Moving cultures (Herman & Kempen), p.1111-1120
 Global Competence: What Is It

Managing across cultures  The “gobal” organization (Schneider & Barsoux)

( Trompenaar Concept) p.209-235
10 Sep
 One Best Way of Managing (Trompenaars )

 National vs Corporate Culture: Implication.

 Pembudayaan Nilai-nilai:
Dari Semantik ke Budaya Organisasi ( Budihardjo,
A. 2011, Organisasi: Pencapaian Kinerja Optimum,
Chapter.
Cultural Analysis
 Cultural Metaphors of The Mind and The
 Etics vs Emics
Organization (Bouvy)
17 sep  The Compass Model or House Model
 Etic vs Emic ( A.Budihardjo)
 House, et al
Exercise
Case
- IKEA, Mc Donalds, 3M, google, etc
-That’s Entertainment
- Goert’s Experience in Thailand

10 OctoberA Chinese Social Institutions Imitating Nature

Case
24 Sep Asean Culture
 -Daisy Pooh, President of Ajisen China: ‘Teamwork
Is Fundamental

 Exploring Subcultural Differences in Hofstede’s

Value Survey: the case of the Chinese (Huo &
Randall)
Cultural Issues and Approach
 Understanding Cultural Metaphors
 Blunders in International
 Group Discussion/Group Assignment
1 Oct Management

(Films)
Assignment

Case :
-Coca-cola in India

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Topic References
-Matsushita Electric : A Learning History

8 Oct Asean/ Asian * Cultural Synergy ( Nancy Adler )

15 Oct Guest Lecture  Batubara

22 Oct Managing Cultural Differences

29 Oct Individual Presentation  2 groups

Cultural Blunder / Cultural Issues

Case : Lego : interfirm links &

5 Nov
culture/strategic alliances
Cultural Competency  Exercises

Presentation  3 groups

Presentation  3 groups

12 Nov Final Exam