Professional Documents
Culture Documents
Elsa C. Wybrow
11/30/21
Chick-Fil-A has always been a business where kindness and going the extra mile is super
important. Whenever you head through the drive thru or go inside to place an order, you are
given a warm welcome, and feel valued the whole time you are there. Do Chick-Fil-A businesses
act this way for the most part? This leads me into my topic of studying how the Chick-Fil-A store
in Jordan Landing, in West Jordan, Utah follows along with the practices and procedures all
Chick-Fil-A businesses should abide by. At this location, I was able to work first-hand as an
employee, observe the behaviors of the employees towards the guests and their co-workers,
and many other things. Going into this project, I came up with a few questions:
● How do the front counter employees get along with the kitchen staff?
With these questions, I found answers and learned more about the Chick-Fil-A Jordan Landing
establishment.
Background
Chick-Fil-A Jordan Landing, and other Chick-Fil-A businesses have been, and still strive to
meet the standards Chick-Fil-A Founder, Truett Cathy, has set for all locations around the
nation. Steve Robinson, former chief marketing officer for Chick-Fil-A (2019), states, “Truett
Cathy believed God is the creator and owner of everything (including Chick-fil-A) and that the
company's role should be the same as any human's: to be a good steward of God's gifts.” Ever
since Chick-Fil-A has been on this Earth, many guests that come in, say that Chick-Fil-A is unlike
any other fast food restaurant. This restaurant is known for going above and beyond with
generosity and compassion towards anyone that comes to dine with them. Juliana Pignataro
(2018), the author of “Hey, You Left Your Money Here”, talked about a time when a guest came
in to order and a Chick-Fil-A employee flagged him and told him he left his money here a month
ago. This guest was shocked that this employee kept his change with him for a month till he saw
him. That just further proves that the way Chick-Fil-A employees act around their guests is just
extraordinary. These standards are important because they are what make Chick-Fil-A a good
business. And to relate back to my questions, I wonder about how the Jordan Landing
employees act around their guests, and if they follow Truett Cathy’s standards.
Methods
make this research ethical. I had to make sure the Restaurant Operator and Managers were
alright with me coming in to observe and study how they operate the store. I also talked with
my co-workers, and they have asked that I hide their names, so I will be respectful with their
decisions. I am just grateful I have had the opportunity they have given me to study them.
The physical location of Jordan Landing Chick-Fil-A is that it is a stand-alone restaurant. This
means that it is a separate building, unlike locations that are in a mall or an airport. The actual
location is: Chick-Fil-A, 7676 S Campus View Drive, West Jordan, UT, 84084. Inside the store, there is
a drive thru section, a front counter section, the kitchen, the dining room, and the outside. All
sections of the store play a huge part in making this Chick-Fil-A a successful business.
During my period of fieldwork, I was able to conduct my work in a couple ways. I mostly
did a lot of participant observation. I am grateful for that because I was able to be up close with
employees and work first hand as a Chick-Fil-A employee. Throughout these past few weeks, I
was able to work as a bagger, a dessert maker, an order taker outside, a drink maker, and a
window person. These were all beneficial positions because it gave me access to co-workers,
guests, and the kitchen staff. With being a bagger, there is a little opening that looks into the
kitchen, so when the hours were a little slower than usual, I would slyly watch the staff in the
kitchen, and what they would do once there were not any orders to prepare. I also got to see
how front counter employees got along with employees in the kitchen. They definitely loved
when times were slow, because you could always see people in the kitchen goofing around with
people up front. When I was outside taking orders, I got to watch my co-workers, and how they
talked to the guests as they placed their order. That was also how being a window person was, I
was able to watch the expos, and how they also talked to the guests as they handed them their
food and drinks. As I did participant observation, I found that if I never experienced that type of
fieldwork practice, I do not think I would have gained greater knowledge about how Chick-Fil-A
Jordan Landing runs. The other way I conducted my work was simply sitting in the dining room
and observing the whole environment. I sat near this bar table that is close to the front counter,
and I just watched my co-workers and my manager work. I brought only my notebook with me
and I found myself constantly writing different observations I was seeing. This way of fieldwork
was neat too because I was able to keep track of my thoughts and it provided me to sit back
and look at what's around me. These two ways of fieldwork made such a huge impact on my
project, and I am grateful that my manager and operator gave me the opportunity to let me do
Approach 3: Fieldnotes
In total, I created three fieldnotes for my ethnography. My first fieldnote was on
October 12th, at 8PM. During that time, the dining room was closed so I mostly observed the
drive thru area. For thirty minutes I observed, and then did participant observation for the last
thirty minutes. I did my second fieldnote on October 26th, from 6PM-8PM. I did participant
observation the whole two hours because it was dinner time. It was really busy, so I was able to
see how my co-workers worked during a rush. My last fieldnote took place on November 24th,
from 7PM-9:30PM. This day was the day before the Thanksgiving holiday so I was able to do
two hours of participant observation. During that day I was an order taker, so I heard of many
orders being over $70, containing large trays of nuggets and different platters. Lots of guests
came in that day purchasing huge orders for their Thanksgiving dinner, so it made it a busy
work day. During the last half hour, I observed Chick-Fil-A Jordan Landing after hours, and let
The first description is the Chick-Fil-A front counter. This is where all the cash registers and
drink machines are. When people come inside, the front counter would be one of the first things
you would see. Usually there would be a person that welcomes the guest by saying, “welcome to
Chick-Fil-A!” They take orders and make drinks for those that choose to dine inside. Front counter
workers also focus on DoorDash and UberEats Orders. They also focus on their curbside and
delivery orders. There is one bagger who bags all orders except delivery orders. There is a delivery
director that focuses on bagging delivery orders and sending bags to his or her drivers. Along with
the baggers, there is a drink person and a runner. The drink person makes all the drinks and
organizes all desserts and drinks for each order. The runner is the person who runs orders out to
parked cars who ordered through curbside, and also places orders on a shelf designated to
DoorDash and UberEats. The runner also runs orders to tables and makes sure the guest(s) are
Another description is about the dining room. It is right outside of the front counter. Now
that the dining room is opened, there are tables and booths everywhere for guests to sit and dine.
There also is a dining room person. This person makes sure the dining room and the bathrooms are
cleaned and sanitized. He or she also walks around and makes sure guests are enjoying their food
and time at Chick-Fil-A. He or she will even hand out mints to guests.
Lastly, this description is about Pathways. Pathways is an app that all Chick-Fil-A Jordan
Landing (and every other Chick-Fil-A location) employees and employers have on their phones. It is
a program where all members can participate in different training lessons. For example, the Jordan
Landing director challenged us to complete certain training plans that discussed things like how to
close different positions, what temperature is safe for food, and even all the way to simple things
like what color of mop should be used for cleaning the bathroom floors. If we completed these
training lessons, and got good scores on the tests, we would receive a bonus and a raise. Pathways
is super beneficial because it provides ways for new and old team members to learn more each day
I only examined two other records that Chick-Fil-A Jordan Landing cherishes in their
business. I read the CFA Jordan Landing Mission Statement a lot. It states, “To be West Jordan’s
best quick-service restaurant, by consistently providing our customers with Great Service,
Quality Food, and a Very Clean Restaurant.” Another one I examined was Chick-Fil-A’s Core
Values, which are: Customers First, Working Together, Personal Excellence, and Stewardship.
These records are important to keeping the Chick-Fil-A standards, and I could tell these workers
One problem I experienced while doing this project was when I had managers from
Draper and Murray tell me they had to cancel all meetings with me at the last minute due to
the Restaurant Operators decision. I kindly thanked them for their time and had to improvise. I
then decided to just stick with just studying the Chick-Fil-A in Jordan Landing because I only had
a couple weeks left to finish up my fieldwork. Luckily, during my second fieldnotes, the Jordan
Landing dining room opened back up, so I was able to do more research on how employees act
in the dining room. Another problem I had was that I got distracted quite a bit. There were
times where I would get important notifications on my phone that I had to check, and then that
would lead to scrolling on social media for a little bit. Once I got off my phone, I realized that I
missed lots of important data, and I would make myself stay a little longer to make up for lost
time.
Data Analysis
After finishing up all of my fieldwork, I went back home and gathered all my
observations into different groups for each of my questions I found answers to. One major
theme I picked up throughout this whole project was that being kind can go a long way. There
was an instance where a guest was ordering a small nugget meal, but she forgot her wallet at
home. Because it was a small cost, we decided to just take care of it for her. She was very
grateful, and happy for what we did, and it made me happy that we were able to do that for
her. Another theme was that there can be good management in any workplace. As stated in a
previous fieldnote analysis, the management at Chick-Fil-A Jordan Landing is not the kind of
management seen in movies where they do not care about their co-workers and take
advantage of their employees. This management deeply cares for each person that works here.
As an employee here, I can testify to that. For example, one of the night crew managers created
two Google Forms, where each employee could fill out. The first form lets employees fill out
their top three favorite positions and top three least favorite positions. This was so that the
manager could put his employees on positions they liked, so that they would enjoy working
that day. The second form is where employees could discuss things (anonymously if wanted)
they would like to improve, or different ideas they would like to see be applied to future shifts.
This is very considerate because it gives the employees the ability to use their voices. At this
Overall, I learned a lot studying about Chick-Fil-A Jordan Landing. Even though I was
unable to study more locations, I can imagine each store values Chick-Fil-A’s standards just as
much as the Jordan Landing location. And with all these Chick-Fil-A businesses around the world
spreading this kindness and love to everyone that comes to eat, it is making a big impact. In the
bigger picture, the more positivity we see come from this franchise, it can inspire others to do
the same. Towards the end of this process, I wondered about the controversy about Chick-Fil-A
and the LGBTQ+ community, and if that could be something I could look further into in the
future. And as I finish up this project, I can say that this is an exceptional business. In the words
of the Chick-Fil-A website (2021), “Since S. Truett Cathy opened his first restaurant in 1946, we
have served quality food, made with care. We still carry with us this tremendous sense of
responsibility and believe in being a force for good – especially when it comes to our chicken.”
As I go on to live life, I feel encouraged to live as Chick-Fil-A employees do; to be selfless and
kind to anyone I come across. You never know what someone could be dealing with, so it never
hurts to be kind.
Works Cited
Chick-Fil-A. (2021). Our Chicken Story. Chick. Retrieved November 27, 2021, from
https://www.chick-fil-a.com/about/great-food/our-chicken-story.
Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand. (2019).
Pignataro, J. (2018). “Hey, You Left Your Money Here.” Newsweek Global, 171(16), 42–43.