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GOLD AWARD 2018

XYLISHINE™- Moisturizing
Active Ingredients
- PCHi, Asia -
XYLISHINE™
The Shine of Moisturized Hair

For Glossy & Strong Hair


Discover XYLISHINETM > XYLISHINE TM DEEPLY 2 water sources in the hair fiber:
XYLISHINETM
— MOISTURIZES YOUR HAIR! 1) Superficial moisture = 2) Deep moisture =
water is weakly bound to the surface of the fiber water is strongly bound to the core of the fiber
The Shine of
Source of Bio-inspiration: activity Moisturized Hair
natural sugars inspired from nature EX VIVO RESULTS

Damaged

Measurement of deep hydration & SEM images on 4 groups

• Vegetal origin • Reduce brittleness


of 5 Caucasians tresses damaged by 5 bleachings / hair
Leave-on (1 application) or rinse-off (10 applications) /
mainly from wood The hygroscopic sugars bind Superficial moisture level elimination (65°C, 40 min),
then quantification of deep moisture level
the moisture inside the cortex of (moisture balance, 180°C, 30 min).
the wood to increase its flexibility.
Results
• Marine origin • Instant rehydration Leave-on application (x1) Rinse-off applications (x10)
seaweed: Sugars of Pelvetia canaliculata
with XYLISHINE 3% TM
with XYLISHINE 3% TM

Pelvetia canaliculata help the seaweed survive


the dehydration of the summer. XYLISHINE™
In autumn, its dry "golden hair" can XYLISHINETM at 3% protects against
instantly rehydrate at first high tide. closes the scales of damaged cuticles dehydration
It controls the water flux (barrier function)
& repairs the hair surface within ...regain shiny
1 leave-on application or 10 rinse-off. & soft hair

XYLISHINETM
Mode of Action
— 7.3 + 30%**
+ 9 %*

% deep moisture reserves


6.6 6.6
controls water flux

% deep moisture reserves


XYLISHINE TM

XYLISHINE™


6.1
& locks moisture inside the fiber XYLISHINETM at 3%


intensely rehydrates dry hair 5.6 5.6 deeply moisturizes
It restores the deep moisture reserves the fiber
lost by external damages
(hair dryer, coloring, straighteners...). ...regain
Dry hair: Moisturized hair: Hair is strengthened! 4
Healthy Damaged Damaged hair +
4
Healthy Damaged Damaged hair +
strength
SHINE
DULL softness
hair hair XYLISHINE TM 3% hair hair XYLISHINE TM 3%
(1 leave-on) (10 rinse-off)

brittleforked
**p≤0.01 / *p≤0.05
rough strong
easy to manage
> XYLISHINE TM Brazilian hair Caucasian hair
Leave-on product with XYLISHINE TM
3% Rinse-off product with XYLISHINE TM
3%
MAKES YOUR HAIR — —
Open scales Closed scales SHINE AGAIN!
Dr y From
envir onment 7%* 7%*
+ Rating + + 7% LS
Rating
the 1st application
Exit of vs Placebo 10 vs Placebo vs Placebo
32% 9 (leave-on or rinse-off),
hair moisture
16% *
XYLISHINE™at 3%

IN VIVO RESULTS +

vs Placebo
1/ Test on BRAZILIAN HAIR
Formula EU07442 with XYLISHINETM 3% vs Placebo /
boosts the shine &
Evaluation of the cosmetic qualities of hair
by 2 trained hairdressers on a scale from 0 to 10 /
reshapes the curls
Wet Leave-on lotion / 1 application on half head / of frizzy hair
envir onment 24 volunteers with tight curly hair.
or makes it
Penetration of
Penetration of
2/ Test on CAUSASIAN HAIR softer!

ambient water Formula EU07441 with XYLISHINETM 3% vs Placebo /


ambient water Evaluation of the cosmetic qualities of hair 0 0
Hair shine Curl definition Hair shine Hair touch

by 3 trained hairdressers on a scale from 0 to 9 /


Rinse-off shampoo / 1 application on half head /
16 volunteers with dull, dry or breakable hair. *p≤0.05 vs Placebo *p≤0.05 vs Placebo / LS: p=0.07 vs Placebo
XYLISHINE™
CHARACTERISTICS

Driven by inspired scientists & passionate explorers,


INCI name: Xylitylglucoside - Anhydroxylitol - Maltitol -
wesource is Seppic’s dedicated brand to gather
Xylitol - Pelvetia Canaliculata Extract
the richness & diversity of our active ingredients range.
Use level: 3%
Form: Liquid Easily
When it comes to Beauty, we believe there is no greater
Solubility: Water-soluble biodegradable
inspiration than life itself. For us, active science is being curious _
Preservatives: Phenoxyethanol / Sodium benzoate /
about the world. Inspired by the raw materials life is made up of,
Ethyl hexyl glycerin
combined with innovation, we create solutions that truly
empower beauty.
Claims: Shine / Repairing effect / Curl definition /
Intense & deep moisture / Multi-ethnic hair types
We deliver reliable expertise in high performance active
ingredients for skin & hair care, along with appealing stories
Formulation Easy to incorporate in all types of formulations,
& concepts based on our inventive approach & creative
advices: preferably in cold process or at the end of the
observations of biolife & nature.
formulation. Does not impact the final color.
Our ethnobotanists relentlessly explore new active sources in
a spirit of curiosity for the world & sustainable innovation.
Approvals: CHINA
*China Compliant: all INCI names are listed
Today, wesource offers proven-efficacy actives from COMPLIANT* on the IECIC list of December 2015.

marine biotechnologies, botanical extraction & plant-based


chemistry. To facilitate further the experience of active science, FORMULA EU07442 FORMULA EU07441
we provide our clients with personalized full-services, Curl Hydration / Leave-on spray Glossy Shampoo / Silky & Hydrated hair
worldwide.
A • Aqua/ Water Up to 100% A • Aqua / Water Up to 100%

Plant-based Chemistry B • Sodium lauryl ether sulfate 21.70%


B • SIMULQUAT™ HC 305 1.00% • AMONYLTM 380BA 3.70%
— • LANOL 99 1.00% • XYLISHINETM 3.00%
• Cocamidopropyl Betaine -
Based on the raw materials life is made up of & mastering Glyceryl Laurate 3.00%
C • XYLISHINE™ 3.00%
responsible chemistry, we are creating innovative • Sodium Chloride 1.00%
• Preservatives 1.50% • Preservatives 1.00%
& ecodesigned molecules to empower beauty: • Parfum / Fragrance 0.10% • Parfum / Fragrance 0.10%
AMINOVECTOR™ (lipoaminoacids), sugars & minerals. • Lactic Acid Qs pH 5 - 5.5 • Lactic Acid Qs pH6

Nota: The analytical specifications warranted are only those mentioned on the certificate of analysis supplied with each delivery of the product.Except as set forth above, SEPPIC* makes

Brochure version: 8076-GB-05-September 2018 / Graphic Design: © BiotechMarine / Photos: © BIOTECHMARINE - HEOS Marine, © John Price.
no warranties, whether express, implied of statutory, as to the product which is the subject of this document. Without limiting the generality, of the foregoing, SEPPIC* makes no warranty
of merchantability of the product or of the fitness of the product for any particular purpose. Buyer assumes all risk and liability resulting from the use or sale of the product, whether singly
or in combination with other goods. The information set forth herein is furnished free of charge and is based on technical data that SEPPIC* believes to be reliable. Its is intended for use
by persons having technical skill and their own discretion and risk. Since conditions of use are outside SEPPIC*’s control, SEPPIC* makes no warranties, express or implied, and assumes
no liability in connection with any use of this information. Nothing herein Is to be taken as a license to operate under or a recommendation to infrige any patents.

Air Liquide Healthcare is a world leader is medical gases, home healthcare, hygiene products and healthcare specialty ingredients. It aims to provide customers in the continuum of care from hospital to home with
medical products, specialty ingredients and services that contribute to protecting vulnerable lives.
*SEPPIC being:

SEPPIC S.A. (France) SEPPIC Colombia S.A.S. SEPPIC Brasil SEPPIC India
Tel. +33 (0)1 42 91 40 00 Tel. + 571 702 44 48 Tel. + 55 11 3252 3911 Tel. + 91 22 61046464
info.seppic@airliquide.com colombia.seppic@airliquide.com brasil.seppic@airliquide.com india.seppic@airliquide.com

SEPPIC Japan Office SEPPIC Asia Singapore SEPPIC China


SEPPIC Castres (France)
Tel. + 81 3 6414 6725 Tel. + 65 6373 7221 Tel . + 86 (21) 64 66 01 49
Tel. +33 (0)5 63 72 69 69 japan.seppic@airliquide.com singapore.seppic@airliquide.com china.seppic@airliquide.com

Head Office (France) SEPPIC Poland Office SEPPIC Dubaï Office BIOTECHMARINE (France)
75, quai d’Orsay Tel. + 48 22 690 68 73 Tel. + 971 (4) 2395565 Tel. + 33 (0)2 96 95 31 32
75007 Paris poland.seppic@airliquide.com dubai.seppic@airliquide.com contact.biotechmarine@airliquide.com

SEPPIC Inc. (USA) SEPPIC Italia Srl SEPPIC GmbH (Germany) SERDEX S.A.S. (France)
Tel . + 1 973 882 5597 Tel. + 39 02 38009110 Tel. + 49 (0)221 888824 0 Tel. + 33 (0)5 59 13 04 20
us.seppic@airliquide.com italy.seppic@airliquide.com germany.seppic@airliquide.com contact-serdex@airliquide.com

© 2018 SEPPIC - SEPPIC is a company of the AIR LIQUIDE group

A company

wesourcebeauty.com

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