COOL EXPERTS HEATING & COOLING SDN.

BHD

APRIL 25, 2021

BUSINESS PLAN

Name :AHMAD AIMAN FIRDAUS BIN AHMAD ZAMILI.

NURHAZWANI BINTI HAMDAN
MUHAMMAD DANIAL SYAHMI BIN
MUHAMMAD AZIZI BIN ABDUL AZIZ

COOL EXPERTS HEATING & COOLING SDN.BHD

16, Jalan Sungai Rapat,Medan Gopeng, 31350 Ipoh,

Perak

Tel : 05-533 1315

E-mail : coolexpertsheatingandcooling@gmail.com

Website :https:// coolexpertsheatingandcooling.com.my/

 Table Of Contents

1. Executive Summary…………………………………………1
Type of Ownership………………………………………...1-2
Organizational Structure……………………………………..2

2. Business Description………………………………………...3
Basic Information……………………………………………3
Mission Statement…………………………………………...3

3. Product Or Service Description…………………………….4

Description of Product or Service……………………………
4 Uniqueness of
Product……………………………………….5

4. Market Analysis……………………………………………...6
Target Market or Customer………………………………….6
Promotion Strategy…………………………………………..7

5. Financial Plan………………………………………………..8
Start-up Costs………………………………………………..8
Pricing………………………………………………………..8
Cool experts heating and cooling Business Plan

1. Executive Summary

1.1 Type of Ownership

Aiman ,Syahmi,Hazwani and Azizi are the owner and partnership of the that Cool Experts Heating
and Cooling..As we continue to grow ,we’ll always be sure Cool Experts Heating and Cooling is a
standard and licensed HVAC retailing, servicing,repair and maintenance company that will be
located in 16,Jalan Sungai Rapat,Medan Gopeng, 31350 Ipoh, Perak and we will cover other cities
such as Batu Gajah,Gopeng,Jelapang,Ipoh Manjung,Kampar,Sg.Siput,Sitiawan et.al.We choose to
operate in these cities because we know that our products and services will be in high demand due to
the growing activities in the real estate / construction industry.

Cool Experts Heating and Cooling offer services and products care services such as Air conditioning
system installation (except window units), Air vent installation, Furnace conversions (i.e. from one
fuel to another), Refrigeration system (e.g. commercial, industrial or scientific) installation, Heating,
ventilation and air conditioning (HVAC) contractors, Furnace humidifier installation, Natural gas
fireplace installation, Duct work (e.g. cooling, dust collection, exhaust, heating and ventilation)
installation, Ventilation equipment installation, Heating and ventilation system component (e.g. air
registers, diffusers, and filters) installation et al.

We are well trained and equipped to service the market segments that require HVAC services.
Although our intention of starting a Cool Experts Heating and Cooling is to offer only the above
stated services, but we will not close our doors to diversification (additional services) as long as it
does not affect our core services.

We will offer both in – station and out – off station services. Our customers will have the options of
choosing from our different packages – we have the plans to serve both individual clients
(households) and corporate clients (industries and the government) as well which is why we designed
various packages.

At Cool Experts Heating and Cooling we are passionate in the pursuit of excellence and financial
success with uncompromising services and integrity which is why we have decided to start our own
HVAC business; we are in the industry to make a positive mark.
We are quite optimistic that our values and quality of service offering will help us drive our HVAC
business to enviable heights and also help us attract the numbers of clients that will make the
business highly profitable. We are a company that will be dedicated to establishing good business
relationship with our clients giving them value for their money and reasons for them to purchase our
products and hire our services over and over again.
We are quite aware that in order to become the number one choice in our city, we must continue to
deliver quality services and that is exactly what we will do. We are open to the use of latest
technology in the heating, ventilation and air conditioning (HVAC) industry.

No doubt our excellent customer service and the range of services we offer will position us to always
welcome repeated customers and handle massive deals from both government agencies and
construction giants. Our client’s best interest will always come first, and everything we do will be
guided by our values and professional ethics.

We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s
needs precisely and completely. We will cultivate a working environment that provides a human,
sustainable approach to earning a living, and living in our world, for our partners, employees and for
our clients.

1.2 Organizational Structure

Hazwani and Syahmi will manage the manage team.as well as the development and
administration of Cool Experts Heating and Cooling website.Aiman and Azizi will in charge of
the marketing executive to promote our product and service.
2. Business Description

2.1 Basic Information

Mailing Address : 16, Jalan Sungai Rapat,Medan Gopeng, 31350 Ipoh, Perak

Phone No. : 08-855 2545

Website : https://www.coolexpertsheatingandcooling.com

E-mail : CoolExpertHeatingAndCooling@gmail.com

2.2 Mission Statement

Our vision is to become the number one the heating, ventilation and air conditioning
(HVAC) company in the whole of Perak state with active presence in major cities in the
Malaysia.Our mission as a heating, ventilation and air conditioning (HVAC) company is to
develop a highly successful, profitable all round HVAC business which provides quality
services in our community and to become a standard for an ideal HVAC business not only in
the State of Perak but also throughout the Malaysia where we intend opening our operations
and selling our franchise.