ENGLISH II – English for International Marketing Students

. Mgtr. Dora J. Tuñón V.

ENGLISH II

ENGLISH FOR INTERNATIONAL MARKETING STUDENTS

DIDACTIC GUIDE

MGTR. DORA J. TUÑÒN V.

SEMESTER II, 2021

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 ENGLISH II – English for International Marketing Students
. Mgtr. Dora J. Tuñón V.

Content

English II- English for International Marketing Students

Welcome .......................................................................................................................... 3
Skill Profile ....................................................................................................................... 4
Virtual subject Profile ........................................................................................................5
Teaching Methodology ..................................................................................................... 7
Evaluation …………………………………………………………………………………………8
Chronogram ……………………………………………………………………………………. 9
References ……………………………………………………………………………………… 10
Teacher’s Profile …………………………………………………………………………………11

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 ENGLISH II – English for International Marketing Students
. Mgtr. Dora J. Tuñón V.

A very warm welcome to our English class and my best wishes for
you in the second semester 2021.

I have developed this module with you in mind to guide you to our English class. I am
very happy to have you in my class and I hope you have a very enjoyable and
successful semester. Our aim is to ensure your academic success and that start with
your clear understanding of what is expected of you in the virtual learning environment
and how you can be comfortable with it.

Our classes will focus on improving your proficiency in the English language. Learning
by doing, or by practicing together is the real aim of our course. This means that you
will be involved in using the language in context rather than in isolation. You will
regularly receive readings, video, and other kind of material related to your career, so
you will have a clear understanding and put in practice your knowledge in the real life.
A communicative pedagogical approach will be used. In this course you will have the
opportunity to focus on improving your listening, speaking, reading and writing skills.

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 ENGLISH II – English for International Marketing Students
. Mgtr. Dora J. Tuñòn V.

Skills Profile

Basic Competences

Ability to understand and use language appropriately to communicate orally and in

writing.
Sense of Initiative and entrepreneurship.
Ability to work in Team.

General Competences

Be able to effectively communicate in English ideas and arguments both in written

and oral forms.
Proactive attitude towards learning, self-discipline and rigorous work.
Be creative, flexible, and collaborative as member of a Team.
Ability to act responsibly when using technology to develop activities using digital
resources considering factors such as ethic and safety.
.

Specific Competences

Capacity to write and read basic business reports, letters, or articles.

Capacity to assess your own ability in listening and speaking
Capacity to expand your vocabulary associated with fundamental market
concepts and activities.
Ability to analyze and summarize information from several sources.
Capacity to put in practice the knowledge acquired during the course

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ENGLISH II - English for International Marketing Students

. Mgtr. Dora J. Tuñòn V.

Virtual subject profile

English II- English for Objective: To guide the

Unit 1- Job Interview students to be prepared for a
International Marketing
and Curriculum job interview in English.
and Negotiation’
Students To write a curriculum vitae

Objective:To learn about the

concept of Leadership.
Unit 2: Leadership
General Objective: To talk about the attributes.
Appreciate the .
Characteristics, and skills of a
importance of the leader
English language as
an international
language, increasing
their knowledge of
key concepts through
interactive activities Unit 3: Role Play
to be developed in Objective: To identify and
class, improving their correctly use vocabulary related
English skills through to specific scenarios, places etc.
practice so they can when speaking and writing.
develop confidence
to deal with people
and apply basic
issues in the
industrial world.
Unit 4: Infrastructure Objectives: to allow the students
to skim for the language they
know and answer questions
about the reading.

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 ENGLISH I – English for International Marketing Students
. Mgtr. Dora J. Tuñòn V.

English II- English for Objective: To introduce vocabulary

International Marketing Unit 5- Computers about computer hardware, software
and Negotiation’ and communications by developing
Students exercises about a reading
selection.

Objectives: To study possessive

adjectives, Wh questions,
auxiliary do/does, affirmative
General Objetive: Unit 6: Grammar Review
and negative sentences,
Appreciate the
frequency adverbs, modal
importance of the
English language as auxiliaries
an international
language, increasing
their knowledge of
key business
concepts through Unit 7: Poster
Objectives: To create a poster to
interactive activities Creation
promote a product.
developed in class,
improving their
English skills through
practice, so they can
develop confidence
to deal with people
and basic issues in
the business world Unit 8: Case Studies Objectives: to read the case
studies, analyze them, find
. solutions, and present original
conclusions.

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 ENGLISH II – English for International Marketing Students
. Mgtr. Dora J. Tuñòn V.

Teaching Methodologies

The methodology for this semester English course will be highly interactive. Everyone will
be expected to play an enthusiastic and positive role in contributing to class discussions.
We will be using two platforms to develop our classes. We will be mainly developed our lessons by
using Microsoft Teams Platform, this will be the main source of communication. We will also use
UTP Virtual Platform where you will receive and send your assignments. UTP virtual platform will
also help you to keep track of your grades. The strategies to be utilized will include interactive
discussions, small team activity, lectures, and multimedia presentation, role plays,
conversation café, case studies and others. The virtual classrooms experiences will help
you to build, develop and improve your listening, reading, speaking, and writing skills.

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ENGLISH II – English for International Marketing Students
Mgtr. Dora J. Tuñòn V.

Evaluation

https://www.evaluationforms.org/wp-content/uploads/Performance-Evaluation-Process-z.jpg

Your grade will be given according to the following criteria:

EVALUATION
Partial Tests
Test N° 1 10 %
Test N °2 10 %
Test N° 3 (Oral ) 10 %
Total 30 %
Individual
and Group
Assignments
Tasks 10 %
/Dialogues/ Role-plays /
forums
Research & Oral presentations, 10 %
Glossary Collaboration, poster 15 %
creation
Attendance & Class Participation 5%

Total 40 %

Final Test
Oral 15 %
Written 15 %
Total 30 %
100 %

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 Chronogram

1.1 Job Interview Job Interview ▪ Speaking Practice by

1.1.1 10 things to consider in an 08—17- 2021 to taking part in a job
Video
interview 08 - 24 - 2021 interview
Infographic
1.1.2 The Curriculum Vitae ▪ Interview Questions
1.1.3 How to write a Curriculum Curriculum Vitae
worksheet
Vitae format
▪ Create a Curriculum
Vitae

2.1 Leadership Ppt 08- 30- 2021 to ▪ Class Discussion

08- 31- 2021
2.1.1 What is leadership Teamwork ▪ Reading Exercise
2.1.2 Attributes of a leader worksheet ▪ Quiz Nº 1
2.1.3 Qualities and characteristics
2.1.4 Skills and abilities

3.1 Business English Role Play 09- 06 -2021 al ▪ Write a role play based on
UTP Glossary 09- 07- 2021 the ideas given by the
3.1.1 Cover me teacher
3.1.2 Double Booking Role Play worksheet
▪ Reading Exercise
3.1.3 Noisy people Flipped virtual
classroom ▪ Oral and Written
3.1.4 Going Green presentation
3.1.5 Working Late
3.1.6 Asking for Raise
3.1.7 Technological Help

4.1 Infrastructure 09- 13- 2021 al ▪ Reading exercises

09- 14 -2021 using simple texts
4.1.1 Infrastructure and Infrastructure
and sentences.
Development Reading
▪ Answer questions
4.1.2 Infrastructures Class
about the reading
Projects Discussion
Exercises ▪ Writing exercises
using verbs with
various connecting
phrases.

▪ Test Nº 1 – September 21, 2021 (Leadership and Infrastructures Lessons).

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 ENGLISH II – English for International Marketing Students
.

1. English for Engineering Students by Richard Merry & Rolando Abùndez,

2014 (Textbook)
2. International Business. A Global Perspective by Marios I. Katsioloudes
University of Sharjah, UAE. 2017.
3. A basic Guide to Exporting. United States of America, Department of
Commerce by Doug Barry, 2015.
4. In Company by Mark Powell. (Intermediate Student’s Book- Second
Edition 2009)
5. Dictionary for Engineers (Spanish and English Dictionary) by Louis A.
Roob
6. Information Technology… Evans Virgiinia, Jenny Dooley. Express
Publishing, 2013.
7. Business English by E.B Nikolaenko…Tomsk Polytechnic University 2008.
8. English for Business Communication by Simon Sweeney, Cambridge
University Press 2003.
9. Oral Presentation Skills… C. Storz, Evry France 2012
10. Fundamentals of English Grammar by Betty Schrampfer Azar.
11. Internet Resource

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 ENGLISH II – English for International Marketing Students
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Teacher’s Profile

Welcome to 2021 academic year!

My name is Dora J. Tuñon V. I consider myself a very organized person, compassionate,

hardworking, a learner, teacher, and leader. I have a working experience in Higher Education of
25 years. I am a full-time professor at the Technological University of Panama, Regional Center of
Coclé. I worked as coordinator of the English Language Center at UTP for 10 years. During my life
I have acquired relevant professional education and training that have helped me improve as a
professional.
After finishing my secondary studies, I obtained a scholarship to study at The State University of
New York in Stony Brook. There I obtained my Bachelor of Arts with emphasis in Linguistic, at the
same time I completed my studies in the TESOL program with 6 months internship experience in
the field of teaching English as Second Language at the State University of New York in Stony
Brook. After that wonderful experience I returned to Panama and I felt very motivated to continue
my studies, so I got a bachelor’s degree in English from Panama University as well as a degree as
High School Teacher.
I developed a passion for learning, so I continue my studies in Higher Education. I got a master’s
degree in English from Columbus University and a master’s degree in Higher Education from
Cartago University.
I love teaching but I also love business, so I decided to enter to ISAE University to obtain a master’s
degree in business administration with emphasis in Human Resources. I also got a postgraduate
degree in English Methodologies from The Latin-American and Caribbean Pedagogic Institute from
Cuba, where I had the opportunity to travel to Cuba, learn about the culture and enjoy the wonderful
touristic attractions.
I also had the opportunity to obtain a postgraduate degree in Senior Management from ISAE
University and a Post grade in Higher Education from Latina University.
When teaching I really love to create strong collaborative relationship with my students and
maintain a safe, friendly environment, conducting to my students to the academic success.

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