Personal Branding: 360° feedback form

Understanding how others perceive us – how they would describe us - is invaluable as we

chart our career or business success. We rarely get the opportunity to get this type of completely honest input.
This personal branding assessment (based on 360°Reach™) enables career-minded professionals the ability to
obtain this critical feedback. Please be as honest as possible in your feedback to ensure the most valuable
output/use. Thank you!

Section 1: Brand attributes

Please review the Personal Brand attributes below as they relate to X. The goal of this exercise is to end up with
six to eight attributes that best describe X. Please check the boxes next to the attributes that you would most
clearly associate with her. If there are adjectives that better describe X, but are not shown, please add them in
the spaces provided at the end of the list. Please select between 6 and 8 brand attributes.

Outgoing Creative Devoted Spirited

Enthusiastic Persuasive Savvy Political

Bold Reliable Modest Introverted

Refined Risk-taking Organized Optimistic

Community-oriented Enterprising Adaptable Worldly

Physically Fit Charming Visionary Accurate

Dramatic Extroverted Discerning Funny

Assertive Spiritual Intelligent Energetic

Conservative Passionate Collaborative Dynamic

Big (personality) Sassy Honest Convincing

Loving Quirky Ambitious Sophisticated

Bright Confident Giving Wise

Striving Methodical Adventurous Colorful

International Driven Cheerful Connected

Formal Accomplished Competitive Curious

Dependable Diplomatic Easygoing Entrepreneurial

Ethical Flexible Generous Happy

Healthy Humble Inspiring Interested

Inventive Likable Loyal Motivating

Picky Positive Precise Pro-active

Quick-Witted Religious Self-assured Self-motivated

Shy Sincere Socially-conscious Strategic

Zen-like
Successful Supportive Trustworthy
 
Other attributes:

Section 2: Talents
Please complete the sentence: “X is someone who always beautiful and loyal and trustworthy “

Which 3 character traits and talents of X do you value / appreciate / admire most?
Always try to understand and not be overexcited or immature. Also, she doesn’t underestimate or
overestimate numbers and times. She try to have a stable attitude towards work.

What are X’s unique passions?

I don’t know !

What is X’s trademark?

Be a twin sister in the same university. So kind and compassionate.

Section 3: Skills
From the list of skills below, please identify the four to six skills that X is best at.

Brainstorming   Managing money   Empowering   Budgeting

Motivating   Managing conflict   Managing crisis   Managing people

Creating   Sourcing talent/funds   Reporting   Inventing

Relating to others/Building
Writing reports   Researching   Forecasting
relationships  

Establishing
Interviewing   Learning   Crunching numbers
thought-leadership  

Communicating(listening,
Solving problems   Designing   Managing projects
speaking)  

Innovating   Measuring success   Investigating   Building consensus

Meeting/Exceeding success Organizing (content,

Running meetings   Coaching  
targets   activities)

Identifying problems Teaching   Counseling   Establishing metrics

Delivering
Analyzing figures   Delegating   Developing ideas
quantifiable results  

Facilitating groups   Growing professionally   Inspiring others   Making decisions

Performing
Managing time   Mediating   Negotiating  
analysis

Presenting   Prioritizing   Public speaking   Scheduling

Thinking
Seeing the details   Selling   Team building  
internationally / globally

Training   Visioning  

Others:
Section 4: Strengths and development
What is X’s greatest strength?

The power of will and kind and compassionate

How could X improve herself to be more successful in her current study / career / personal life?

To Don’t give up easily and be moreconfident about the ability she has

Section 5: Projective Exercises

If X were a car, what type would it be, and why?

Tesla, she is quite like a an electric car but also modern and beautiful, however, there is still need for
improvement to drive automatically.

If X were an animal, which one would it be, and why?

Butterfly, I don’t know ! but maybe because it is beautiful and kind and living in the moment
Section 6: Team Role
If X were participating in a team project, in which of the following roles would X be most successful:

Administrator - manages administrative tasks, responds to questions, keeps team members informed.

Care Giver - ensures that all members of the team are happy and cared for.

Creator - comes up with creative ideas for what to do and how to do it.

Doer - takes a portion of the project and executes it.

Facilitator - orchestrates the group, helping it to achieve its goal.

Leader - creates a vision, assembles the team, takes charge, assigns tasks, measures progress.

Motivator - inspires others to be their best and successful members of the team.

Project Manager - manages all aspects of the project (budget, people, schedule, etc.)

Section 7: Comments

What would you advise X to do to be at his/her professional best in the future? Please provide three
constructive and concrete recommendations.

Be confident

Don’t give up on things that she is doing and responsible for

Believe in herself and the powers and potentials that she has
 Thank you for your valuable input!
This, combined with input from other respondents, will provide eye-opening insights that will have a major
impact on X’s career success!