Locals

Indonesia
Encyclopaedia

By: Prio
 The forgotten land

Indonesian people look forward to bigger city or others country

for living and travelling destination.
WHY ?
Technology to helps Locals society
 opportunity
Bali, where the 2018 OECD
Economic Survey of Indonesia is
being released, is emblematic of
Indonesia’s success in creating a
popular tourism brand. The
number of foreign tourists arriving
in Bali soared from 2.5 million in
2010 to 5.7 million in 2017. In
2014, the authorities committed to
replicate this success in “10 new
Balis” with the aim of doubling
tourist numbers to 20 million by
2019. To reach that target, the
government accelerated transport
infrastructure development and
stepped up its promotion efforts.
In 2017, tourist arrivals reached
14 million and other destinations
are becoming popular, such as
Borobudur.

https://oecdecoscope.blog/2018/10/10/how-best-to-keep-up-rapid-tourism-growth-in-indonesia/
 Deep to world of tourism
This statistic shows the direct and total
economic impact of travel and tourism on
the global economy from 2006 to 2017.
The direct economic contribution of travel
and tourism amounted to approximately
2.57 trillion U.S. dollars in 2017.

https://www.statista.com/statistics/233223/travel-and-
tourism--total-economic-contribution-worldwide/
 Together for a better living

Exploring and prevent the culture and Nature to attract tourist, and
selling foods, Fruits and goods directly to buyers
 Indonesia for World

Helping local society to introduce their culture and natural wealth to

world
Encyclopaedia “Tanah
Ensiklopedia Tanah AirAir
BetaBeta”
A containerized platform in the
form of an online magazine that
contains information about
potential in the area and is
supported by means of buying,
leasing and shipping, packaged,
managed and updated by the
surrounding community and
aims to build the local economy.
 Customers Cycle

Indonesia Province Buy

• Festival • Festival • Accomodation
• History • History • Transportation
• Culture • Culture • Renting
• Earth wealth • Tourism Destination • Tourism Destination
• Tourism Destination • Foods tickets
• Others • Local craft • Local giude
• Others • Foods, Friuts and Goods
• Earth wealth
• Others
 “Locals” Guide for user
Local information :
1. Destination review
(with picture), story,
Food and nearest
airport, train, and
Harbour), local gift Payment process
and commodity And Itenery list
Search content : (Link)
List of result 2. Plan my trip
1. Country No
- API Connection or own
2. Region
Supply
3. Area Name
 Select Date : Flight
4. Local destination (beach, Another
Tickets
mountain, theme park, No local
Yes  Select Date : Bus
Commodity) Continue explore?
Tickets
Click from calendar of event ?
 Select Date : Rent car
Note: Search can be used with
 Select Date : Hotel
single option
- Additional commodity
own supply
 Select Date : Local
Guide
 Select Date : Boat
rent
 Others
Or
3. Choose Package

Yes
 “Locals” Commodity for user

Distribution
List of result method

Search content : Yes

1. Commodity 1. Commodity
information
Continue (Picture), review Total price and
?
Yes and story
Buy ?
make Payment
2. Chat seller

No
No

• Using standard ecommerce system

 “Locals” for content writer

Register / create
Log in
account

No validation 1. Review (photo

1. Update Review
upload mandatory)
(photo upload
2. Story
mandatory)
Yes 2. Update Story
Valid
3. Update Additional
? Commodity

• Content writer should be plot their area (under region)

• Locals have right to removed or change content writer (base on ratings or others consideration)
• Share (%) from every transaction in their area, if customers used locals web, mob web and
android apps, weekly basis
• Supply and commodity monopolize its prohibited for content writer
• Content writer status freelancer
 “Locals” for Commodity supplier

Log in
Register / create
account 1. Company Name
2. Owner
3. PIC Contact person 1. Company Name
4. Commodity name 2. Owner
validation and foto 3. PIC Contact person
No (mandatory) 4. Commodity name
Yes 5. Price update and foto
6. Additional (mandatory)
information 5. Price update
Valid
? 6. Additional
information

• Commodity supplier will be plot in on area (under region)

• Locals get commission %, flat base on sales in locals apps, mobweb and website
• Locals have right to removed or change commodity supplier (base on ratings or
others consideration)
• Commodity supplier should taken local area goods or items, base on plotting area
 Project Frame
1. Connecting to government tourism program
2. Creating payment channel
3. API Connection flight, Hotel and Bus
4. Completing content

First 3 Month

Continuously

1. Add local writer

2. Focus in local culture differentiation
3. Completing content
4. SEO and SEM
5. Partnership and join campaign
 Revenue
• Main Source (Commission) :
1. Flight
2. Hotel
3. Car rental / Bike rental or others (per person)
4. Guide
5. Theme park (per person)
6. Commodity (per product sold)
• Additional :
1. API share
2. GDS (global distribution system) if necessary can be build and used by client, this system will be charge Rp 500 per
transaction per items or seat
3. Distribution
• Scheme for content writer :
• Main source target revenue : 10%
• Commission share from local content writer : 10% after PG cost taken from 10% main source revenue
 Global Target Market

• International :
1. South east asia: China, Japan, India, Singapore and Malaysia : 30%
2. Australia : 20%
3. USA : 10%
4. Europe: British, Dutch, Italian and France : 10%
• Indonesian : 30%
• Age : 15 – 40
• Single / Backpacker, Family and Groups
• Import / Export
Matur Suwun 