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Questions Strongly Agree Neutral Disagree Strongly Mean

Agree Disagree x

(1) Checking the 63 x 5 30 x 4 6x3 1x2 0x1 315 + 120 + 18 + 2 +


food label claims / 100
of food before
consuming is = 4.55 (Strongly
important. Agree)

(1.1) The product 16 x 5 54 x 4 30 x 3 0x2 0x1 80 + 216 + 90 +0 +


should contain 0 / 100
25% less fat than
a comparable = 3.86 (Agree)
conventional brand
(Reduced-fat).

(1.2) The product 16 x 5 48 x 4 33 x 3 3x2 0x1 80 + 192 + 99 + 6 +


should contain / 100
50% less fat than
a comparable = 3.77 (Agree)
regular product
(Light).

(1.3) The product 15 x 5 44 x 4 37 x 3 4x2 0x1 75 + 176 + 111 + 8 +


should contain / 100
fewer than 3
grams of fat per = 3.7 (Agree)
serving (Low-fat)
.
(2) Checking the 40 x 5 45 x 4 12 x 3 3x2 0x1 200 + 180 + 36 + 6 +
calorie content of / 100
the product is
important before = 4.22 (Agree)
consuming.

(3) Checking the 36 x 5 48 x 4 15 x 3 1x2 0x1 180 + 192 + 45 + 2 +


carbohydrate / 100
content of the
product is = 4.19 (Agree)
important before
consuming.

(4) Checking the 46 x 5 41 x 4 11 x 3 2x2 0x1 230 + 164 + 33 + 4 +


sugar content of a / 100
product is
important before = 4.31 (Agree)
consuming.

(5) Checking the 34 x 5 52 x 4 13 x 3 1x2 0x1 170 + 208 + 39 + 2 +


sodium content of /100
the product is
important before = 4.19 (Agree)
consuming.

Scale Mean Interpretation

5 4.49-5.00 Strongly Agree

4 3.50-4.49 Agree

3 2.50-3.49 Neutral

2 1.50-2.49 Disagree

1 1.00-1.49 Strongly Disagree


Questions Strongly Agree Neutral Disagree Strongly Mean
Agree Disagree x

(1) Food Labeling 36 x 5 47 x 4 12 x 3 5x2 0x1 180 + 188 + 36 + 10


influence students’ 0 / 100
lifestyle.
= 4.14 (Agree)

(2) Students 24 x 5 63 x 4 10 x 3 3x2 0x1 120 + 252 + 30 + 6 +


purchasing / 100
decision is vast
with food labeling. = 4.08 (Agree)

(3) Complete and 34 x 5 39 x 4 22 x 3 5x2 0x1 170 + 156 + 66 + 10


clear food labeling 0 / 100
affects students’
brand loyalty. = 4.02 (Agree)

(4) Food labeling 59 x 5 36 x 4 4x3 1x2 0x1 295 + 144 + 12 + 2 +


can provide / 100
Nutritional
Information. = 4.53 (Strongly
Agree)

(5) Teen obesity 25 x 5 52 x 4 18 x 3 3x2 2x1 125 + 208 + 54 + 6 +


rates may be /100
reduced by food
labeling. = 3.95 (Agree)

(6) Food Labels 20 x 5 45 x 4 24 x 3 11 x 2 0x1 100 + 180 + 72 + 22


affects students' 0 /100
overall well-being.
= 3.74 (Agree)

(7) Food labeling 38 x 5 50 x 4 12 x 3 0x2 0x1 190 + 200 + 36 + 0 +


gives students a /100
lot of options when
it comes to food = 4.26 (Agree)
goods.

Scale Mean Interpretation

5 4.49-5.00 Strongly Agree

4 3.50-4.49 Agree
3 2.50-3.49 Neutral

2 1.50-2.49 Disagree

Questions Strongly Agree Neutral Disagree Strongly Mean


Agree Disagree x

(1) The labels 43 x 5 41 x 4 13 x 3 3x2 0x1 215 + 164 + 39 + 6 +


provide relevant / 100
information and
complete = 4.24 (Agree)
identification of a
product's nature
and usage for
achieving your
desired weight.

(2) The labels help 44 x 5 46 x 4 10 x 3 0x2 0x1 220 + 184 + 30 + 0 +


to make the / 100
product
categorization = 4.34 (Agree)
easier for products
with variants.

(3) The food labels 44 x 5 49 x 4 6x3 1x2 0x1 220 + 196 + 18 + 2 +


help consumer like / 100
you balance the
food you take. = 4.36 (Agree)

(4) The food labels 35 x 5 48 x 4 16 x 3 1x2 0x1 175 + 192 + 48 + 2 +


promote the / 100
persuasive
characteristics of = 4.17 (Agree)
the products.

(5) The labels are 41 x 5 49 x 4 10 x 3 0x2 0x1 205 + 196 + 30 + 0 +


effectively used for /100
convenience and
information = 4.31 (Agree)
transmission.
Scale Mean Interpretation

5 4.49-5.00 Strongly Agree

4 3.50-4.49 Agree

3 2.50-3.49 Neutral

2 1.50-2.49 Disagree

1 1.00-1.49 Strongly Disagree

Scale Mean Interpretation

5 4.49-5.00 Always

4 3.50-4.49 Quite Often

3 2.50-3.49 Sometimes

2 1.50-2.49 Rarely

1 1.00-1.49 Never
Questions Always Quite Sometimes Rarely Never Mean
Often x
(1) Do you read 21 x 5 38 x 4 32 x 3 8x2 1x1 105 + 152 + 96 + 16
food labels prior to 1 / 100
making a
purchase? = 3.7 (Quite Often

(2) Do you know 53 x 5 28 x 4 12 x 3 4x2 3x1 265 + 112 + 36 + 8


how to read the 3 / 100
labels on your
purchase food? = 4.24 ( Quite Often

(3) Do you prefer 56 x 5 17 x 4 20 x 3 6x2 1x1 280 + 68 + 60 + 12


to purchase foods 1 / 100
with nutritional
information and = 4.21 ( Quite Often
complete food
labels?

(4) Are you more 21 x 5 17 x 4 32 x 3 15 x 2 15 x 1 105 + 68 + 96 + 30


concerned about 15 / 100
the price than the
nutritional value? = 3.14 (Sometimes

(5) How often do


you read the
following
information on
food labels when
purchasing a
product?

(5.1) List of 28 x 5 35 x 4 32 x 3 5x2 0x1 140 + 140 + 96 + 10


Ingredients 0 /100

= 3.86 ( Quite Often

(5.2) Nutrition 35 x 5 35 x 4 27 x 3 2x2 1x1 175 + 140 + 81 + 4


Facts 1 /100

= 4.01 ( Quite Often

(5.3) Serving Size 41 x 5 27 x 4 22 x 3 8x2 2x1 205 + 108 + 66 + 16


2 /100

= 3.97 ( Quite Often


(5.4) Calories 32 x 5 29 x 4 24 x 3 13 x 2 2x1 160 + 116 + 72 + 26
2 /100

= 3.76 ( Quite Often

(5.5) Claims 24 x 5 29 x 4 31 x 3 14 x 2 2x1 120 + 116 + 93 + 28


2 /100

= 3.59 ( Quite Often

(6) Food labels 20 x 5 15 x 4 33 x 3 22 x 2 10 x 1 100 + 60 + 99 + 44


are inconvenient 10 /100
in terms of time.
= 3.13 (Sometimes

(7) Labels are 16 x 5 11 x 4 29 x 3 36 x 2 8x1 80 + 44 + 87 + 72 +


difficult to /100
decipher and
quite confusing. = 2.91 (Sometimes

(8) Perceptions of
students about
nutritional labels

(8.1) I consider it 62 x 5 28 x 4 8x3 1x2 1x1 310 + 112 + 24 + 2


as a guarantee of 0 /100
quality and food
safety. = 4.48 ( Quite Often

(8.2) It offers me 64 x 5 28 x 4 8x3 0x2 0x1 320 + 112 + 24 + 0


helpful information 0 /100
about the product.
= 4.56 (Always)

(8.3) I do not 16 x 5 3x4 28 x 3 41 x 2 12 x 1 80 + 12 + 84 + 82 +


understand the 12 /100
information
provided. = 2.7 (Sometimes

(8.4) It contains 16 x 5 19 x 4 31 x 3 22 x 2 12 x 1 80 + 76 + 93 + 44 +
too much 12 /100
information.
= 3.05 (Sometimes

(9) Health claims 32 x 5 29 x 4 35 x 3 4x2 0x1 160 + 116 + 105 + 8


made on food 0 /100
packaging are a
reliable source of = 3.89 ( Quite Often
information.

(10) On food 53 x 5 29 x 4 17 x 3 1x2 0x1 265 + 116 + 51 + 2


labels, the Nutrient 0 /100
Information Panel
(NIP) is a reliable = 4.34 ( Quite Often
source of
information.

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