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Connecting Question Situation Awareness Question 3-4 Two Truths Question 3-4 Solution Awareness Questions 2-3

Hey *name*, this is just Joel … Ok, and what are you currently do It sounds like things are going So before you started talking with me, were
from Dentistamigos. to get new Implant patients? fairly well for you, is there you out there looking for ways to increase
anything you would change the the amount of implant patients
It looks like you recently booked Any other way? amount of implant patients it … if
in a call/responded to an ad … How long have you been ... you could? NO:What’s prevented you from making a
about possibly getting more change in the past/changing your situation?
Discovery Questions

How many leads would you say Why would you change that?
implant patients.
you’re getting a month on YES:What were you looking at just so I
Why is that important to you now understand?
average? though?
So before diving into what we
do, is now still a good time to Of the(# of leads they said What do you feel has kept you from solving
before)leads your getting a month, Has that had an impact on you? In this on you own?
chat?
how many of those are you able to what way?
Do I have your permission to tell convert into sales Let’s do this…. just to make sure that what
you a bit about what we do. What do you feel has kept you we are doing would actually work for you,
Problem Awareness Question 3-4 from solving this on you own? but besides more implant patients and
high quality patients… what are you
Do you ... like the amount of Let’s do this, just so I can see actually looking for in new patients, what
So what I want to do is ask you a implant cases atm? the rationale, Besides wanting a would be your ideal criteria?
few questions to see if what we Woah woah hang on __ __, you higher quality lead… What’s the
do can even help you. Is that ok? don’t sound so sure about it. What main reason you’re possibly So, earlier you mentioned that you’re doing about
(# of jobs they currently do)_ jobs per month. How
don’t you like? looking for help to get higher many jobs would you like to be at every month,
I was just curious, when you quality leads but also tighten up like what would be your ideal number?
went through the ad… what was What do/don’t you like about ... your sales process, rather than And like ball park figure, what would you say is the
it about the ad that attracted average job size you do, like how much revenue?
just doing it on your own / or So, let’s just suppose we were able to help you get
your attention? doubling down on what you’re
Why do/don’t you like ... higher quality leads so that you can get to (ideal
***So there's a chance I can't help already doing? # of jobs they said) _ and generate an extra
you. So,It may be worth asking each _(plug is result from # of jobs wanted and average
other a few questions to see if we Is there anything else you job size)_ _. What kind of impact would that have
could even help… For example: do/don’t like? *In what way/why now THOUGH? on your business?

How would that make you feel though?


Commiting Questions Transition Questions Qualifying Questions 1-2 Consequence Questions
Ice Cream Truck / Burning Building Analogy:
Do you feel like this might actually Based on what you told me, what How important is it for you to
we are doing, might actually work change your situation and start Okay, (NAME) what are you
work for you? Why?
for you, because you know how …? Why is that important to you gonna do if nothing changes
Do you feel like this could be what you said … (logical problem) now though? though and you keep getting
you’re looking for? Why do you these low quality leads for the
Closing Questions

feel it is though? And because of that, it's making How would that make you feel to next 3, 6, or even 12 months
you feel … (emotional problem) do that? though?
Do you feel like this is something
you can do that will get you Are you willing to settle for that?
How important is it for you to
where you are wanting to go? solve this problem? Okay, well how important is it for
Why do you feel it is though?
you to change your situation, so
How do you see this being you can __(insert what they say
Well, I don’t have anything to
beneficial to you/your company? they wanted)
go over with you, it looks like This is what we do … (briefly
we possibly covered what you describe the advantages and What are some ways this could
are looking for. Really, the next benefits of how your solution help you? So, it’s important for you to do
step is we make some type of can solve their problem)
something then?
arrangement for your (whatever If you could … what would it do
your selling) … you can do wire for you personally
or card, and at that point we will Have you considered the possible
… (tell them the next steps after ramifications of not doing
they purchase) anything about your situation?0...

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