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    During the Victorian era in England, several technological advancements led to major social and economic changes: - The steam engine increased productivity and the mechanization of typography allowed for mass production, lowering costs. - New printing technologies like lithography and steam-powered printing presses helped graphic communication and advertising to expand rapidly. Photographs and magazines became more common.

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    During the Victorian era in England, several technological advancements led to major social and economic changes: - The steam engine increased productivity and the mechanization of typography allowed for mass production, lowering costs. - New printing technologies like lithography and steam-powered printing presses helped graphic communication and advertising to expand rapidly. Photographs and magazines became more common.

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    17 views6 pages

    Summary Industrial Revolution

    Uploaded by

    Gemelo
    During the Victorian era in England, several technological advancements led to major social and economic changes: - The steam engine increased productivity and the mechanization of typography allowed for mass production, lowering costs. - New printing technologies like lithography and steam-powered printing presses helped graphic communication and advertising to expand rapidly. Photographs and magazines became more common.

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    of 6

    THE INDUSTRIAL REVOLUTION - THE VICTORIAN ERA

    EXTREME SOCIAL/ECONOMIC CHANGES


    STEAM ENGINE = GREATER PRODUCTIVITY
    TECHNOLOGICAL IMPROVEMENT = MASS PRODUCTION
    = LOWER COSTS

    LITOGRAPHIC STONES, THE LITOGRAPHY PRESS - PORTRAIT OF


    SENEFELDER.

    LITOGRAPHY refers to a printing process that uses chemical processes


    to create an image

    PHOTOGRAPHY IS INVENTED (family pictures, the war)


    GRAPHIC COMUNICATION MORE IMPORTANT AND
    ACCESIBLE.
    FAST EXPANSION OF JOBBING OF PRINTERS, ADVERSITNG,
    POSTERS,

    ADVANCEMENTS IN FONT TYPES AND SIZES

    1800 PRINTING PRESS


    WAS INVENTED

    MAGAZINES, POSTERS,
    POSTCARDS (COMMERCIAL
    PROMOTIONS)

    DOUBLE CYLINDER
    STEAM POWER PRESS (USED
    TO PRINT THE TIMES).
    VICTORIA ERA: GREAT EXHIBITION FROM ALL INDUSTRIAL
    NATIONS
    LITOGRAPHY.
    MECHANIZATION OF THE TYPOGRAPHY
    CHROMOLITHOGRAPHY
    TYPOGRAPHY (fantasy lettering, taste for ornate
    elaboration)

    Victorian cuts. These were the counterparts of


    today's stickers, with which people would ornament
    their diaries and letters. The effect of mass
    production and hence the necessity to appeal to a far
    less sophisticated customer can clearly be felt in the
    design of both these and the postcards above

    LOVE TO ORNAMENTAL COMPLEXITYY,

    THE GREAT EXHIBITION. Inside the Crystal Palace (1851)


    http://www.citrinitas.com/history_of_viscom/grid.html
    http://www.citrinitas.com/history_of_viscom/images/19th_century/victorian-fashions01.jpg

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