Modul

e2:Gl
obalandI
nter
cul
tur
alCommuni
cat
ion
.
A.React
ingt
otheText
.Answert
hef
oll
owi
ngquest
ionsbr
ief
lybutsubst
ant
ial
ly
.

1.Gi
veaone-sentencedefi
nit
ionofgl
obalcommunicat
ioni
nyourownwor
ds.Howcan
l
anguagebar
rier
sbeav oidedingl
obalcommunicat
ion?
.
-Thetransmissionofinfor
mationf
rom onepersonorgr
oupofpeopl etoanotherper sonor
groupofpeopl eanywhereontheworldisr
efer
redtoasglobalcommuni cat
ion.Byr esear
ching
andknowi ngthelanguageandcult
ureofthepeoplewi
thwhom he/shewi ll
bedi scussingthe
i
nformation,oneshouldbeabletoavoidgl
obalcommunicati
onlanguageobst acles.

2.Asi
def r
om emailandwebpage,
whatt
woot
herexampl
esofgl
obalcommuni
cat
ionar
eyou
famil
iarwi
th?Expl
aineach.
-Globaladver
tisementi
sanexampl eofgl
obalcommuni cat
iontoo,i
tcont
ainsdif
fer
ent
i
nformation,v
isualt
extsandsty
leswhichi
sencodedi ncommer cial
,i
nmagazinesandcanbe
decipher
edbypubl i
shi
ngitanduploadi
ngitt
odiff
erentwebsites.
-pressrel
easeisanexampleofgl
obal
communicat
ion,
itr
eleasesdi
ff
erentt
ypesofnewsby
broadcasti
ngitt
othewholeworl
dorcommuni
tywhichall
peoplecanseeandhearitpubl
i
cly
andgivingnewsglobal
l
y.

3.Explai
nt hiscompl icat
ioninherentinglobalcommuni cat
ion:“Whileface-to-
facemeet i
ngs
canber eplacedwi thv i
deoconf er
encecal l
s,subtletiesofbodyl anguagecan' talwaysbe
captur
edonv ideo.”
-Communi cati
ont echnologyhasf undamentall
yalteredt hewaywei nteractwit
hot her
sinorder
toconductbusi ness.Wecannowconductmeet ingsusi ngvideoconf erencecall
sandot her
soci
almedi apl at
forms, whichi
sext remelyconvenientf orusbecausewenol ongerneedto
tr
aveltootherlocat i
onst ocommuni cat
ewithother s.Howev er,becauset hecamer asusedin
vi
deoconf erencecal l
shav ealimitedcapacit
yforcapt uri
ngus, bodylanguagecannotal waysbe
captur
edi nthev i
deo.

B.Qui ckResponse.ChooseanOnlineLearni
ngPartner(
OLP)andresear
chaboutthe
foll
owi ngconcept
s.Thenfil
lthet
ablewiththenecessar
yinf
ormat
ion.Pr
esentyourout
puti
n
class.Indi
catehereyourOLP:___
_____
_______
GLOBALVI
LLAGE
t
heworldvi
ewedasacommunityi
nwhichdistanceandisol
ati
onhav
ebeendr
amat
ical
l
y
r
educedbyelect
roni
cmedi
asuchast
elevi
sionandtheInter
net.
SOURCE:ht
tps:
//www.
mer
ri
am-
webst
er.
com/
dict
ionar
y/gl
obal
%20v
il
lage
CULTUREANDCO-
CULTURE
Cult
ureandco-
cultur
e—Cultureisthesharedandacquir
edl anguage,
val
ues,bel
i
efs,
tr
adit
ions,
andpracti
ces.Cult
ureisasubjecti
veconceptthatmaybedefinedinavar
iet
y
 ofways.Co-
cul
tur
eref
erst
oaper
son'
sfeel
i
ngofbel
ongi
ngt
oagr
oupt
hati
spar
tofa
l
argercul
tur
e.
SOURCE:
ht
tps:
//gl
obal
.oup.
com/us/
companion.websi
tes/
9780199390489/
student/
ch2/outl
ine/
#:~:
te
xt
=Cult
ure%20and%20communi
cati
on,part
%20of%20an%20encompassing%20cul
ture.
I
NTERCULTURALCOMMUNI
CATI
ON
Int
ercult
uralcommuni cat
ionisidenti
fi
edasbothaconceptandacompetence.
Int
ercult
uralcompetenceistheact i
vepossessi
onbyindi
vi
dual
sofqual
i
tieswhich
contri
butetoeffect
iveint
ercul
turalcommunicati
onandcanbedefi
nedi
nt er
msoft hr
ee
pri
mar yatt
ri
butes:knowledge,skil
l
sandat t
it
udes.
SOURCE:(
LANQUA,
n.d.
)
ASSI
MILATI
ON
Assimil
ati
on.Assimilat
ionis"
alinearprocessthroughwhichonegr oupbecomes
cult
ural
lysi
milartoanotheroverti
me."Itisthemostsev er
ekindofaccul t
urat
ion.Using
thi
sideaasal ens,onemayseegener at
ionalshi
ftswit
hinimmigrantfamili
es,i
nwhi ch
theimmigrantgenerati
oniscult
urall
ydisti
nctuponarri
valbuteventuall
yassimil
atesto
themajori
tycultur
etosomeext ent."
SOURCE:(
Thought
Co.
).
POWERDI
STANCEI
NDEX
Hofst
ede( 1997)def
inespowerdi
stanceas“t
heextentt
owhichlesspowerf
ulmember
s
ofi
nstit
uti
onsandor gani
zat
ionswi
thinacountr
yexpectandacceptt
hatpoweri
s
di
stri
butedunequall
y”
SOURCE:htt
p://
kel
l.
indstat
e.edu/publ
ic-
comm-int
ro/
chapt
er/
2-3-
under
standi
ng-
int
ercul
tur
al-
communicat
ion/#:
~:text
=Power %20Di
stance,
28).
I
NDI
VIDUALI
SM ANDCOLLECTI
VISM
-Acoll
ecti
vist
icsocietyisbasedoncoll
ectivehar
monyandconsensus, whereasan
i
ndivi
duali
sti
ccultur
ei sbasedontheprincipl
esoffr
eedom andindiv
idual
it
y.Eachsoci
ety
's
val
uesplayanimpor tantparti
nthedevelopmentofcommuni cat
ionstyl
esforacorpor
ate
messagetargetedataspeci fi
caudi
ence.
SOURCE:ht tps:
//st
udy.com/ academy /
lesson/
indiv
iduali
sti
c-v
s-col
lect
ivi
sti
c-cul
tures-
di
fferences-communication-
st
yles.html#:~:
text
=An%20i ndivi
dual
isti
c%20society%20depends%20upon,t
argeted%20at
%20
each%20speci
fi
c%20audi
ence.
ETHNOCENTRI
SM
-Et
hnocentr
ism i
st hefeeli
ngofsuper
ior
it
ytowardone'sowncul
tur
eoverot
herci
vi
li
zati
ons.I
t'
s
anaspectofint
ercult
uralcommunicat
ionthatcanhav
eabi gi
mpactonhowpeopl
einter
act.
SOURCE:
htt
ps://
trace.t
ennessee.
edu/cgi
/vi
ewcontent
.cgi
?art
icl
e=1570&cont
ext
=utk_
gradt
hes#:
~:text
=Ethnocentri
sm%20is%20the%20exper
ience%20of,
great
ly%20af
fect
%20how%20one%20com
municates.
CULTURALRELATI
VISM
Cul
tur
alrel
ati
vism r
eferstotherefusaltojudgeacult
ureaccordi
ngtoourowncr
iter
iaof
whati
srightorwrong,weirdorordinary
.Instead,
weshouldendeavort
ocomprehend
ot
herpeople'
scult
uralbehavior
sint hei
rowncul t
ural
context
.
SOURCE:https:
//www. khanacademy.
org/
test-
prep/
mcat/soci
ety
-and-
cul
ture/
cult
ure/a/
cult
ur al
-r
elati
vi
sm-
art
icl
e#:~:
text
=Cultur
al%20relati
vi
sm%20ref
ers%20to%20not,
i
n%20its%20own%20cul
tur
al%20
context
.
MELTI
NGPOTPHI
LOSOPHY
Themelt
ingpott
heor
yistheideat
hatdi
ff
erentcul
tur
esandi
deaswi
l
lbl
endt
oget
her
andcr
eateoneul
ti
matecult
ureori
dea
SOURCE:https:/
/socrat
ic.
org/quest
ions/
what-
is-
the-
melt
ing-
pot-
theor
y-
1#:
~:t
ext=Explanati
on%3A,one%20ulti
mate%20cul
tur
e%20or%20i
dea.

TRANSPECTI
ON
Tr
anspect
ioni stheprocessofempathi
zingacr
osscultures.Thr
oughpracticethat
i
nvol
vesstructuredexperi
enceandself
-r
efl
ecti
on,t
rytoseet heworl
dexact lyt
heway
ot
hersseeit.Trytolear
nbelief
s,f
eel
ingsandperspect
ivesofothercul
tures.
SOURCE:Mar
ti
nez(
n.d.
)

C.Respondi
ngtoI
mage.Studyt
hepict
urebel
ow.Af
terwards,wri
tearef
lect
ionessayof50–
75wordsbasedonthemessagepr
esentedi
nthepi
cture.Shar
eyouroutputwit
hclass.

MYREFLECTI
ONESSAY:

-Cult
uraldi
ff
erences,orj
ustdiff
erencesingener al
,makepeopledi
sti
nctandal
low
them t
obewhot heytr
ulyare.I
nthisworldofdisparit
ies,
weareatt
empt i
ngtouni
te
ever
yone,despi
tet hef
actthatwedonotshar et hesamebelief
s.Di
ffer
encesaret
he
i
ssue;lov
eandaccept ancearethesoluti
on.