Assignment 1 (30%) DESIGN AN INFOGRAPHIC POSTER

You have recently started a new job in the HR department of and a big board meeting is coming up.
This strategic meeting brings together the heads of the various departments such as Finance,
Marketing, Operations and Logistics.

You are also aware that within the organisation, HRM is perceived as a business function which does
not directly contribute to the financial success of the organisation and as such is not being
considered “an important business function”. Having just completed a module in HRM at University
you are able to demonstrate the importance of HRM for the organisation based on current facts and
academic theory.

In order to convince your audience, you want to create a document which conveys highly relevant
information in a captive manner. Instead of a typical PPP, you had the idea of summarising all
essential information on a poster in form of an infographic.

When you create your poster, you need to consider the following aspects:

- Be creative but focus on the key message.

- The poster needs to be prepared for a digital submission.
- You need to include references and a list of references used MUST be submitted together
with the poster.
- The poster needs to be visually appealing and graphs, tables etc. need to be readable and
contain all necessary information.
- You should use a range of different techniques as presented in the infographics workshop.
- The poster should only contain text if necessary and key messages need be presented in the
style of an infographic.
- You MUST include academic theory and information from reliable resources.
- Look at the marking criteria for specific mark allocations.
 Poster Presentation Marking Criteria Infographics
Criteria 70+
Poster 30% Poster is very clearly structured
Organisation, and visually appealing based on
mechanics and a strongly effective
appearance presentation. Easy to read.
Utilized a lot of creativity in use
of graphics, headings, colours,
and white space to provide
sequential information from
introduction to conclusion and
references. No mechanical
errors.
Poster Content 30% Poster is very informative and
targeted at the right audience.
The presented information is
very well summarised and the
main message clearly
communicated.
Material appears to accurately
support purpose of the
assignment task.
Theory 20% The poster incorporates highly
relevant academic theory and
clearly aims to bridge the gap
between theory and practice.
Research 20% Information presented in the
poster is based on sound
academic basis and is derived
entirely from reliable
resources.
The poster includes many
strong citations of sources.
60-69
Poster is clearly structured and
is visually appealing based on
an effective presentation. It is
mainly easy to read. Utilized
creativity in use of graphics,
headings, colours, and white
space to provide sequential
information from introduction
to conclusion and references.
No major mechanical errors.
Poster is mainly informative
and targeted at the right
audience.
The presented information is
well summarised with a clear
focus on the main message.
Material appears to support
purpose of the assignment
task.
The poster incorporates mostly
relevant academic theory and
aims to bridge the gap between
theory and practice.
Information presented in the
poster is based on good
academic research and is
derived from reliable resources.
The poster includes many good
citations of sources.
50-59
Poster has some structure and
is mostly visually appealing
based on a good presentation.
It is mainly easy to read.
Utilized some creativity in use
of graphics, headings, colours,
and white space to provide
sequential information from
introduction to conclusion and
references. Some minor
mechanical errors.
Poster is informative and
targeted at the right audience.
The presented information is
summarised with a focus on
the main message.
Most of the material appears to
support purpose of the
assignment task.
The poster incorporates
relevant academic theory and
makes a good attempt to
bridge the gap between theory
and practice to
Information presented in the
poster is based on mostly good
academic research and is
mainly derived from reliable
resources.
The poster includes some
citations of sources.
40-49
Poster needs more structure
and is not always visually
appealing. It is difficult to
read. Utilized little creativity
in use of graphics, headings,
colours, and white space to
provide sequential
information from
introduction to conclusion
and references. Some
mechanical errors.
Poster is little informative
and not entirely targeted at
the right audience.
The presented information
is only partially summarised
with some focus on the
main message.
Material only partially
appears to support purpose
of the assignment task.
The poster incorporates
some relevant academic
theory and there is some
attempt to bridge the gap
between theory and
practice.
Information presented in
the poster is based on some
academic research and
includes few reliable
resources.
The poster includes few
citations of sources.
Below 39
Poor poster structure and
visibility. It is mainly difficult to
read and there is no sign of
creativity in use of graphics,
headings, colours, and white space
to provide sequential information
from introduction to conclusion
and references. Major mechanical
errors.
Poster is very little informative and
not targeted at the right audience.
The presented information is not
summarised with a clear focus on
the main message.
Material does not appear to
support purpose of the assignment
task.
The poster incorporates very little
relevant academic theory and
does not bridge the gap between
theory and practice.
Information presented in the
poster is based on very little
academic research and does not
include few reliable resources.
The poster includes little or
citations of sources.