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HyperVision

HyperVision
Anti Blue light glasses
"Blue light, out of sight out of mind."
Pain Points of
Blue Light

Causes eye Can disrupt


Causes headache Leads to eye disorders sleep
and migraines fatigue
damages the retina in the Blue light suppresses
Blue light can cause headaches Blue light can lead to eye back of the eye and can melatonin production, which
and migraines. fatigue and eye pain. cause other eye disorders. leads to disruption of sleep.
Blue Light vs Regular eyeglasses

Target The target group for regular eyeglasses are usually middle aged people
and above, but blue light glasses can target every person that stares at
screens a lot, from kids to elderly people.

Consumers Target Group


Ranges from people aged 8 years (appropriate age of starting to use
technology) to 60 years (Over 60 years is the retirement age, and the
baby boomer generation don't use screens for work as often) of every
gender.

Location of customers
The first phase will be customers in Thailand and the next phase will be
customers abroad if our company has enough money to expand the
business.

Location of shop
Our company is an online shop available with a URL and Facebook to
match with our target group which everyone in Thailand can easily
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access selling online.
URL: https://www.hyper-vision.com
Facebook: ABL glasses by HyperVision
Human 1. WWW and Facebook admin
This position will receive customer orders and answer the customer's

Resources
questions.

2. Stock Keeper
This position will take care of the company's glasses inventory, which is
separated into 2 groups, which includes the size for kids and the size for
adults

3. Packaging Staff
This position will arrange the products into packages and then deliver
them to the courier companies to be ready for delivery.

4. Manager
This position will administrate the whole process of the company and
will take care of the company's finance (loss and profit, cost and
Back to Agenda Page revenue, tax.)
Natural 1. High-Quality Optical Frame
Metal, Plastic, Metal/Plastic, Acetate and Titanium

Resources 2. High-Quality Anti Blue Light Lens

3. Anti Blue Light Coating

Back to Agenda Page


1. Factory
This will be the place to produce the anti blue light glasses

Capital 2. Machine line to make glasses

Resources The production line to produce the anti blue light glasses

3. Warehouse
The place to store all of the stock of the anti blue light glasses

4. Web Hosting Cost


This is the price needed to pay in order to host the website for selling.

5. Delivery car
Back to Agenda Page This is used for delivering the anti blue light glasses to the courier drop
point.
1. Command Economy
Economy The government controls the level of products in the market, the
distribution, and the price of the product. This will affect the cost of our
production, the promotion/marketing program, and the sales volume.

2. Free Market Economy


The owner of the business makes the decisions regarding the resources
with no government involved. The law of supply and demand is the base
of the system. This makes our company free to do marketing programs
to increase sales volume and reduce the cost of production.

3. Mixed Economy
It is a combination of the 2 systems above. The owner can still make
decisions of the resources, but there is room for the government to get
involved through the regulations. Depending on the restrictions and the
Back to Agenda Page resources of the country, our company may or may not be affected.
Why
HyperVision?
Product
Specification
The best Anti Blue light Product Variety Service Offer Price Range
glasses in the market
Blue light + UV rays block We offer a variety of frame Home try-on free shipping 5 150-1,000 THB (The cheapest
+ Reading Lens styles frames/5 days to see which price, 20% cheaper than
The Least color distortion one you like the most market)

Back to Agenda Page

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