LEVEL 2

UAL Level 2 Diploma

Unit 8: Extended project in creative media production

The Final Major Project – Film Marketing

STATEMENT OF AIMS
FMP unit is the summative unit within final term of the qualification. It will
provide students with a measure of self-directed learning through the
completion of a substantial creative media production and technology project.

The unit requires students to apply the skills, knowledge and understanding
developed over the entire course, to complete a creative media production project. It
will provide students with a measure of self-directed learning, and an opportunity to
further clarify their longer-term goals through their choice of an activity to explore in
greater depth

Student name
Alex Garfield

Student ID number 10662217

Selected film genre Horror

Please highlight Teen Coming of Age
Superhero

Suggested film title

1. Please write the synopsis for your chosen film idea below.
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The must use 3 act structure

Incorporate 1 element of enigma
200 – 300 Words

Act 1
A small family of 3 are moving into a house not too far for their families to start a
new chapter in their life. The neighbour next door tries to tell them to move away
from here and it’s not safe, but they just think she’s crazy old lady who doesn't
want new neighbour with a young child living next door to her. They begin to
unpack their stuff and have a look around their new place. The son went to go
investigate the basement and stumble across a weird looking key.
Act 2
The child goes to tell his mother about the key. But she can't see the key and just
pretend that she can see it and think he just has a creative mind set. The child
goes to his new bedroom and goes to sleep. When he wakes up in the middle of
the night there is a small box at the end of his bed. He grabs his key to see if it
would unlock the small box. The little boy begins to get a cold shiver when then the
key fitted inside the box. As soon as he lived the box a menacing laugh comes out
as well with some black smoke.
Act 3
The parents are downstairs making lunch when the heard their little boy
screaming. They run towards the sound and see the little boy surround by his
Drawings of the demon that is slowly and painfully taking his soul to feast on
leaving the boy as lifeless as a doll.

2. You must pick one of the following to create to promote your film
Please highlight at least one

Teaser Trailer

DVD Cover

Theatrical poster (landscape billboard)

5 Minute audio drama

3. You must pick one of the following to create to promote your film alongside
your main choice
Please highlight at least one

Teaser poster
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Social media promotional image

Graphic storyboard

4. Why have you chosen these media products to market your film idea?

I enjoy doing the photoshop, so I wanted to do more of it.

5. In the box below list all the sources you plan to research to aid you with
your project.
This can include
- Existing films
- Existing print materials
- Software tutorials
- YouTube videos
- Books / Comics
- Teaser Trailers
- Storyboards
- Filming / Photography techniques

- Existing films
- YouTube videos
- Books / Comics
- Storyboards
- Photography techniques
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6. Please list below the resources / equipment you will require to create your
chosen media products

 Photoshop

7. Please list the skills you will require to complete this project
Not just technical skills

- Photoshop skills
- Cramer angles skills
- Editing skills
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8. List additional personnel you may need and their responsibilities

Ben Lomas

9. Who is the intended audience for your film campaign

18-40

How to survive a final major project

1. Do something you enjoy – look back on projects this year and think about
what skills you’ve learnt and which you have really enjoyed. What job would
you like to do in the future? How can you apply it to your project?
LOVE YOUR PROJECT

2. Do lots and lots of research – primary and secondary are both essential.
Use a wide range of methods and resources (as covered in unit 2).

3. Manage your time. Just think how fast this year has gone so far. Plan ahead
and don’t fall behind. MAKE USE OF INDEPENDENT STUDY TIME.
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4. You must document everything what happens as you go along. Your entire
journey from start to finish should be fully recorded. Describe and analyse as
you go along. Every aspect of your project should be fully considered. Your
Project Action Plan and Timetable will be vital to the success of your FMP

5. Research, design, experiment, build, evaluate. Your project should evolve

over the allotted time. Be flexible and adaptable if your FMP decides to go in
a different direction than first intended

6. Critically analyse and evaluate – this will refer to the research you undertake,
the pre-production, production and post-production. Don’t just describe but
analyse, interpret, research and evaluate.

7. Listen to advice from your lecturers in formative assessment

sessions throughout the project. You might just find that as we are used to
marking work we know what the requirements are to make good/exceptional
projects. Remember, your work will be graded at Pass, Merit or Distinction,
so aim for the best grade you can and take advice on board when given