UAL Level 3 Diploma in in Creative Media Production & Technology

ESPORTS PATHWAY

EVALUATION – MARKETING PROMOTION

Student Name: Fletcher Rosenthal

Student Number: 10664082

** PROBLEM: Something unexpected that caused difficulties during the project.

PART ONE: AUDIO ELEMENTS

For the audio of my video it had to be something that was techno but couldn’t
Explain how be too fast paced or it would throw off the focus of the video instead of
your promoting the new look.
research
helped you
to develop
ideas for
the sound
track to
your video?

I used the equalizer to balance out the audio. I also removed the sound from
Describe at the clips that had audio with them so it was just the edit music and no
least 2 background audio from the actual clips.
audio
techniques
you used
during the
production
of your
promotion?
I had a hard time finding the music which I actually liked.
Describe an
audio
problem
you faced
during the
creation of
this
promotional
video?
Did your
audience
feedback
UAL Level 3 Diploma in in Creative Media Production & Technology
ESPORTS PATHWAY

discuss any
issues or
positives
with audio
quality?

Provide an
example, if
you can not
please
explain why.
Based on all I need to be able to improve on my audio editing skills and lining up the video
of the with the audio.
above
answers
name one
skill you
need to
develop
with this
area?
(Sound
editing)

PART TWO: VIDEO ELEMENTS

Explain how your research helped I used other videos from other esports groups to help me with the style
you to develop ideas for the and visuals of the video.
visual elements for your video?

Describe at least 2 video During the production I used visual effects such as fades and slides to
techniques you used during the transition them videos into one another. I also used a screen recoding
production of your promotion? software to record thing such as audio and gameplay for my video.

Describe a video problem you A problem I faced was trying to line up the visuals with the audio to make
faced during the creation of this it feel smoother and more professional.
promotional video?

Did your audience feedback

discuss any issues or positives
UAL Level 3 Diploma in in Creative Media Production & Technology
ESPORTS PATHWAY

with video quality?

Provide an example, if you can

not please explain why.

Based on all of the above answers I need to develop my editing skills and make sure that when I do line up
name one skill you need to the audio with the video it actually looks and sounds good.
develop with this area?
(Video editing)

PART THREE: SITE DESIGN / SOCIAL MEDIA

Explain how your research helped I looked at other esports pages to get ideas for my website and also
you to develop ideas for your looked at their social medias such as Instagram, Twitter and TikTok.
website / social media mock ups?

I used visuals in order to draw the viewers into my website and make it
Describe at least 2 techniques you look visually interesting. I also looked at what other esports groups post
used during the production of on their socials top get a feel for how they present their social media
website / social media mock ups? posts.

A problem I faced when creating the website and the socials media mock
Describe a problem you faced ups was the creativity part. Its hard to look at the socials then try to create
during the creation of the website a post of my own that doesn’t in any way look like I copied the other
/ social media mock ups? groups.

Did your audience feedback

discuss any issues or positives
with quality of your final
products?

Provide an example, if you can

not please explain why.

Based on all of the above answers One skill I need to improve is my descriptive skills. I found it hard to
name one skill you need to describe the BPC Buccaneers when I don’t play in the tournemants after
develop with this area? college
(Web design)
UAL Level 3 Diploma in in Creative Media Production & Technology
ESPORTS PATHWAY

Any other reflections about the I could be better with my time management as a whole during this
project as whole? project as I was behind on a lot of things.