-Highlighting the cohesive devices

Advertising

The world that we live in today is dominated by advertising. Adverts are on

television, on the World Wide Web, in the street and even on our mobile
phones. However, many of the strategies used to sell a product or service can
be considered immoral or unacceptable.

To begin with, Constant images and signs wherever we look can be very
intrusive and irritating at times. Take for example advertising on the mobile
phone. With the latest technology mobile companies are now able to send
advertising messages via SMS to consumers' phones whenever they choose.
Although we expect adverts in numerous situations, it now seems that there
10are very few places we can actually avoid them.

A further aspect of advertising that I would consider unethical is the way that it
encourages people to buy products they may not need or cannot afford.
Children and young people in particular are influenced by adverts showing the
latest toys, clothing or music and this can put enormous pressure on the
parents to buy these products.

16In addition, the advertising of tobacco products and alcohol has long been a
controversial issue, but cigarette adverts have only recently been banned in
many countries. It is quite possible that alcohol adverts encourage excessive
consumption and underage drinking, yet restrictions have not been placed on
this type of advertising in the same way as smoking.

21In conclusion, many aspects of advertising do appear to be morally wrong

and are not acceptable in today's society. It is certainly true to say that
advertising is an everyday feature of our lives. Therefore, people are
constantly being encouraged to avoid buying products or services that might
be too expensive, unnecessary or even unhealthy.
.LINE NO TYPE OF COHESIVE WORD/SENTENCE
DEVICES
1 Referring that
expression
2 Conjunction however
(showing contrast)
1 Repetition Adverts/
advertising
1+2 Parallelism On television, on the World
Wide Web, in the street and
even on our mobile phones
1+2 Repetition on
5 Conjunction and
(adding
information)
6+8 Repetition Advertising
8 Ellipsis whenever they
(verb phrase) choose(to send)
9 Conjunction Although
(showing contrast)
9+10 Elegant repetition Situation/ places
10 Referring Them
expression
11 Referring That / it
expression
11 Conjunction Further
(adding
information)
12 Referring they
expression
14 Conjunction or
(showing contrast)
14 Referring this
expression
16 Conjunction In addition
(adding
information)
16 Conjunction And
(adding
information)
17 Conjunction But
(showing contrast)
16+17 Elegant repetition Tobacco / cigarette
16+18 repetition Alcohol
19 Conjunction And
(adding
information)
21 Conjunction In conclusion
(to sum up)
23 Conjunction Therefore
(showing result )
25 Conjunction or
(showing contrast)
The whole Verb form Present tense
paragraph

: The writer used passive voice in some sentences such as

is dominated by advertising (to highlight the doer ) - 1
are influenced by adverts (to highlight the doer ) - 2
have only recently been banned (to focus on the action) -3
have not been placed ( to focus on the action) - 4