Professional Documents
Culture Documents
Please use the table below as your cover sheet for the 1 st page of the submission. The sheet should
be before the cover/title page of your submission.
Programme MSc Management
Module name Personal Effectiveness
Schedule Term
Student Reference Number (SRN)
Report/Assignment Title
Date of Submission
(Please attach the confirmation of any
extension received)
MSc Management
Personal Effectiveness
2. Assessment Brief
The required submission for this assignment is a 2500 words “Personal Effectiveness Report”. Your
report will analyse a business leader’s personal effectiveness skills, evaluate social media
platforms, and analyse methods of enhancing personal effectiveness.
TASK 1
Using the CEO Genome Project ONLY, assess how different business leaders demonstrate or lack key
skills or behaviours of personal effectiveness.
N.B. To support your answer, you should refer to case studies and use additional reading resources
from this module. You should also include ideas from articles on wider leadership concepts and
personal effectiveness from the online library.
TASK 2
2. Critically evaluate the ability of social media platforms to enhance learning for
professional development.
You should consider platforms such as LinkedIn, Google Docs or YouTube, and your
evaluation should examine positive and negative aspects.
N.B.
You should support this evaluation with references to additional reading resources
from this module. You should also include ideas from articles in the online library.
2. Based on the results of your self-assessment, analyse methods for enhancing your
personal effectiveness using social media platforms in a professional environment.
N.B. You should support your answer with references to additional reading resources from this
module. You should also include ideas from articles in the online library.
(This task meets LO3)
(Total marks for Task 3: 30% weighting)
Conclusion
You will need to summarise the key points of the assessment tasks.
You should end with a concluding statement on the main topic of the report.
Structure
Your report must contain evidence that you have read and understood the theories, models,
additional reading and case studies in Personal Effectiveness on the Hub, and supplement this with
reference to your own personal research in the online library.
3. Marking Guide
Assignment Fail (0-39%) Low Fail (40- Pass (50-59%) Merit (60- Distinction (70-
task 49%) 69%) 100%)
Task 1 Guidelines:
(30% Identification of positive and negative skills/behaviours of a business leader
weighting, Link to case studies
LO2) Evaluation of benefits and limitations of skills/behaviours
Application of theory
Weak and often implicit Limited and increasingly Satisfactory knowledge of Good knowledge of Excellent knowledge of
knowledge of business explicit knowledge of business leaders’ skills and business leaders’ skills business leaders’ skills and
leaders’ skills and business leaders’ skills and behaviours. Adequate use and behaviours. Good behaviours. Excellent use of
behaviours with behaviours. Limited use of of evidence to support use of evidence to evidence with extensive and
significant gaps in evidence to support argumentation. support argumentation original personal research
understanding. Limited argumentation. Limited Satisfactory evaluation with some personal into broader topics. Excellent
use of evidence evaluation supported by a supported by well- research into broader evaluation supported by
supported by some broad evidence base. reasoned arguments. topics. Good evaluation original, imaginative and
evidence. Weak Begins to analyse theory of Explicitly analyses theory supported by original coherent arguments. Deeply
evaluation supported by effective skills and of effective skills and and imaginative explores and applied theory
a broad evidence base. behaviours. behaviours. arguments. Explores and with clear originality and
No theory is present. analyses theory with autonomy.
considerable originality.
Task 2 Guidelines:
(30% Identification of the role of social media platforms in learning
weighting, Evaluation of the ability of social media to enhance learning
LO1)
Weak and often implicit Limited and increasingly Satisfactory knowledge of Good and clear Excellent knowledge of the
knowledge of the role of explicit knowledge of the learning styles the role of knowledge of the role of role of social media in
social media in learning. role of social media in social media in learning. social media in learning. learning. Outstanding critical
Weak or absent critical learning. Limited critical Satisfactory critical Good critical evaluation evaluation of social media
evaluation of social evaluation of social media evaluation of social media of social media platforms platforms to enhance
media platforms to platforms to enhance platforms to enhance to enhance learning. learning.
enhance learning. learning. learning.
Task 3 Guidelines:
(30% Summary of self-assessment results
weighting, Analysis of social media platforms to enhance own personal effectiveness
LO3)
Weak and often implicit Limited and increasingly Satisfactory knowledge of Good understanding of Excellent understanding of
knowledge of self- explicit knowledge of self- self-assessment methods. self-assessment self-assessment methods.
assessment methods. assessment methods. Explores and explicitly methods. Explores and Explores and explicitly
Implicit or absent Begins to explore and analyses methods of explicitly analyses analyses methods of
analysis of methods of analyse methods of supporting personal methods of supporting supporting personal
supporting personal supporting personal effectiveness through personal effectiveness effectiveness through social
effectiveness through effectiveness through social social media. through social media media with considerable
social media. media. with considerable originality and autonomy.
originality.
Presentation Guidelines:
(10% Clear structure and layout
weighting) Writing style: professional and concise
Appropriate Harvard referencing: range and credibility of the sources use and correct
application of Harvard referencing style throughout report and appendices
Inadequate references Limited references with Satisfactory with full and Good with precise, full Excellent with precise, full
but may contain errors or inconsistencies. appropriate references. and appropriate and appropriate references.
inconsistencies, errors Limited structure and Satisfactory structured references. Outstanding structured
or omissions. Limited expression. layout and mainly Well-structured layout layout and professional and
structure and accurate expression. and professional and accurate expression.
expression. accurate expression.