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    srishti
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    The document discusses the goals and requirements for redesigning the space of Saraswati rugs. The goals are to make the customer experience more premium by changing the display system to better showcase the carpets, improve circulation space, and design the space more like an experience center than a retail store. Questions were asked to understand the vision of empowering women, problems with the current design, and how to reflect the emotions and craftsmanship through the new design.

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    The document discusses the goals and requirements for redesigning the space of Saraswati rugs. The goals are to make the customer experience more premium by changing the display system to better showcase the carpets, improve circulation space, and design the space more like an experience center than a retail store. Questions were asked to understand the vision of empowering women, problems with the current design, and how to reflect the emotions and craftsmanship through the new design.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    6 views1 page

    Client Analysis

    Uploaded by

    srishti
    The document discusses the goals and requirements for redesigning the space of Saraswati rugs. The goals are to make the customer experience more premium by changing the display system to better showcase the carpets, improve circulation space, and design the space more like an experience center than a retail store. Questions were asked to understand the vision of empowering women, problems with the current design, and how to reflect the emotions and craftsmanship through the new design.

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    © All Rights Reserved
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    of 1

    CLIENT ANALYSIS

    GOAL OF THE SPACE :


    SOME OF THE QUESTIONS ASKED WHILE TAKING INTERVIEW :

    TO MAKE CUSTOMER EXPERIENCE


    Q1. What is the vision of saraswati rugs ? PREMIUM AS THEIR PRODUCTS ARE .
    Q2. What problems you face while showcasing your products to the customer ?
    Q3. What do you dislike about the current design ?
    Q4. What are the goals of the space?
    REQUIREMENTS :

    VISION : 1 million women to be


    empower.
    Emotions and hardwork behind the making of
    carpets should reflect through design.
    GOALS :

    It should look more like an experience centre


    than retail store.
    PROBLEMS :
    Display sytem needs to be changed . Showcase window must attract the clients.
    All carpets are not visible.

    Circulation space is very poor.

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