Needs no introduction, just electrocution!

KILL THY PREY

COMPANY

Founded: 2023
Headquarters: Tuguegarao, Philippines
Founder: Kyle Peria
Market size: P10 Million
Target market: Farmers, Pest control
companies, residential properties, etc.
 Kill Thy Prey Company

EXECUTIVE SUMMARY
Pest control has been transformed by the widespread use of broad-
spectrum chemical insecticides. But there is growing concern about
environmental contamination and human health risks—and continuing
frustration over the ability of pests to develop resistance to pesticides. In
Technologically based Pest Management, Kill Thy Prey Company
advocates the sweeping adoption of ecologically based pest management
that promotes both agricultural productivity and a balanced ecosystem.
This volume offers a vision and strategies for creating a solid,
comprehensive knowledge base to support a pest management system that
incorporates technological processes implemented by a RC-and-IoT based
solar-powered insect electrocutor. The result will be safe, profitable, and
durable pest management strategies.

Insect electrocutor is a highly effective solution for insect control in

agriculture. Insects can be a major problem for farmers, damaging crops
and reducing yields, and traditional insect control methods can be harmful
to the environment and expensive to implement.
 Kill Thy Prey Company

COMPANY OVERVIEW
Kill thy Prey is a pest management company which offers an insect
electrocutor that provides advancement, high quality, and reliable
product, safe and effective system in accordance with industrial-related
companies, and a dedicated effort towards overall customer’s
satisfaction achieved by a pest free and therefore working environment.

The primary objective of the company is to control if possible eliminate

pests and preventing infestations ideally without the utilization of any
biocides. This is done by incorporating a Remote Control-IoT Based
Control System for Solar-Powered Insect Electrocutor. In effect this
consists of UV light for insect attraction-and-then-electrocution. This
technology is generated by a solar power and controlled by an analog
and IoT system.
 Kill Thy Prey Company

MARKET OPPORTUNITY
One potential market opportunity for a solar-powered insect
electrocutor with RC and IoT-based control systems could be in the
agriculture industry. Farmers often struggle with insect infestations that
can damage crops and reduce yields. Insecticides can be expensive and
harmful to the environment, so many farmers are looking for alternative
solutions.

A solar-powered insect electrocutor with RC and IoT-based control

systems could offer a more sustainable having an eco-friendly solution.
The device could be placed in fields and powered by solar panels,
making it easy to install and operate. The RC and IoT-based control
systems could allow farmers to monitor and control the device remotely,
ensuring that it is operating efficiently and effectively.

This type of device could also have applications in backyard gardening

and other agricultural industries, where insect control is important for
our health and safety. Overall, there is a growing demand for sustainable
and effective insect control solutions, and a solar-powered insect
electrocutor with RC and IoT-based control systems could be a
promising market opportunity.
 Kill Thy Prey Company

KEY BENEFITS

Sustainable agriculture. The device promotes sustainable agriculture by

reducing the use of harmful chemicals and pesticides, promoting natural
insect control methods, and improving soil health.

Energy independence. The device is powered by solar panels, which

means it can operate independently.

Reduced use of pesticides. Pesticides can have harmful effects on human

health and in the environment. By using insect electrocutor, it can
minimize the use of pesticides and can be an eco-friendly based solution.

Low maintenance. Solar-powered insect electrocutors require very little

maintenance as they do not require any fuel or batteries.
Safe for humans. The insect electrocutor is safe for humans, as it does
not use harmful chemicals or pesticides.
Kill Thy Prey Company

TEAM OVERVIEW
Kyle Harvey Peria | Founder & CEO
Kyle Harvey Peria, an Electronics Engineer, the founder and the CEO of
Kill Thy Prey Company having considerable technical knowledge and over
a decade of experience at venture-backed software startups. He is
responsible for the vision, overseeing all parts of our technology
advancement, strategic direction, development, and future expansion.

Deywee Aby Jay Sotoza | COO

I'm Deywee Aby Jay Sotoza, the COO of KP Company. Responsible for
overseeing the day-to-day operations of the insect electrocutor business,
ensuring that everything runs smoothly and efficiently. This includes
overseeing finances, developing and implementing strategies to improve the
business, and ensuring that the insect electrocutors are functioning properly.
Ensuring to achieve significant growth and committing to drive the
company's success in the future.

Jasper Tabios | CFO

Jasper is an Electonics and Communications Engineer responsible for
managing the financial actions of the KP Company. The CFO’s duties
includes tracking cashflow and financial planning as well as analyzing the
company’s financial strengths and weaknesses and proposing corrective
actions. The role of a CFO is similar to a treasurer or controller because
they are responsible for managing the finance and accounting divisions and
for ensuring that the company’s financial reports are accurate and
completed in a timely manner.
Kill Thy Prey Company

TEAM OVERVIEW
Jordan John Mallillin | CTO
I’m Engr. Jordan John T Mallillin The Chief Technology Officer ( CTO) of
the KP Company. CTO is responsible for leading the development of a
number of innovative projects that leverage cutting-edge technology to
create unique solutions. The most important aspect of technology leadership
is having a clear vision for how technology can be used to drive business
success. Chief Technology Officer is a job to understand the company’s
goals and objectives and then develop a strategy that leverages technology
to help achieve them. This means staying up-to-date on emerging
technologies and trends in the industry, understanding customer needs, and
developing solutions that are both innovative and cost-effective.

Alyanna Cabatotan | CMO

Alyanna Cabatotan, the Chief Marketing Officer of Kill Thy Prey
Company. A corporate executive responsible for managing the
marketing activities of an organization. She contributes to the
company's revenue growth by creating a marketing plan that gives
the company a competitive edge. In this capacity, she supervises
and approves each team's strategy to ensure its efficacy and
efficiency, which enables the marketing division to achieve its
goals and objectives.
 Kill Thy Prey Company

TARGET CUSTOMERS
The target customers for an insect electrocutor are generally businesses or individuals
who need to control flying insects, such as:

1.Farms and agricultural facilities: Farmers may use insect electrocutors to protect their
crops from pests and reduce the need for chemical pesticides.
2.Residential properties: Homeowners may use insect electrocutors to control flying
insects in their yards and gardens.
3.Pest control companies. Pest control companies may use insect electrocutors as a part
of their services to control flying insects in homes and businesses.
 RESULTS OF VALIDATION
Table 1
The significant statements of the 12 farmers

1. New pesticides are more expensive than ones developed years ago although more effective.
2. Pesticides have unhealthy odors
3. It is very difficult to spray especially in a hectare farms.
4. Pests causes plant destruction that leads to a low yield
5. Pests are one of the frequent problem in farming
6. Insects are becoming resistant to pesticides/insecticides

In rice fields,
7. Two cropping a year
8. Pesticides are being sprayed four times per cropping
9. One bottle of pesticide per hectare are being sprayed
10. Dupont Lannate pesticide is usually being used in spraying which cost ranging P800 to
P1, 000 (470ml)
11. Also, Malathion pesticide which cost ranging P450 to P600 (470ml)
12. Budget for pesticide per cropping is ranging P5,000 to P7,000
In corn fields,
13. The use of pesticides are infrequent.
In vegetable fields
14. Pesticides are being sprayed once a week.
15. One bottle a month are being sprayed.
16. Dupont Lannate pesticide is usually being used in spraying
17. Budget for pesticides per month is approximately P1,000
18. High maintenance

In insect electrocutor,
19. Expensive and out of the budget
20. Not familiar with IoT based control system
21. Not all farmers can afford the product
22. Good for long term investment
23. Convenient to use.
24. Cannot kill worms which are the one
who eat the leaves of the plant
25. Not harmful to health compared to pesticides
 RESULTS OF VALIDATION

Table 2
The significant statements of the 3 retailers

1.Lanate and malathion are in demand pesticide in the market

2.Pesticides are easy to sell than insect electrocutor
3.Farmers are more used in pesticides than technological solution
4.It is very hard to adopt new solution especially if it is technologically based
5.It is hard to sell insect electrocutor
6.Not in demand in the market
7.Insect electrocutor are far more expensive than pesticides
Not sure in insect electrocutor’s feasibility and durability

Table 3
The significant statements of the Department of Agriculture
- Science Research Technician
1. The battery used in solar powered system is enough to supply at a certain
duration
2. Not sure with the IoT based system – not all can afford
3. The solar powered insect electrocutor is already existing in India
4. It must be low maintenance and worth investing
5. If it is to lessen the spraying activity, it might be more efficient
especially in a vast land
6. Light trap is usually being used for data gathering
7. RC based control system is good for forecasting purposes
8. Bright light is being used for insect attraction
9. Broad spectrum forecasting, insects are being trap, beneficial or not
10. The data gathered is a basis on what type of chemical based solution will
be used
11. Insect electrocutor and light trap are good for forecasting
12.IoT based is good for tracking the functionality of the device
13.Add features for monitoring purposes
14. Economical and eco-friendly solution
RESULTS OF VALIDATION

Table 4
3 Theme Clusters divided into 2 Groups

Group A: Problem

Theme 1: Crop damage

-Destructive pests
-Low crop production
-Low crop yield
-High maintenance

Group B: Solutions
Theme 2: Chemical pesticide
-Accustomed to use
-Have an unhealthy odor
-Lanate and malathion are usually being used
-Hard to spray
-Resistance can develop
Theme 3: Insect electrocutor
-Good for long term investment
-Expensive
-Convenient to use
-Lessen spraying activities
-Can be used for a broad spectrum forecasting
-Good for monitoring pests
-Save labor cost
-Eco-friendly solution
 MARKETABILITY

Cost & Price

The RC-IoT Based Control System for Solar-Powered Insect Electrocutor is a premium
product price is P11, 998 per piece which is considerately low compared to the average
cost of fertilizer that farmers bought annually. Using the product every farmer can save a
lot of effort and time, because instead of spraying insecticides and pesticides to their
farmlands, what they all need to do is tap or click the remote control of our very own
electrocutor or control the system using internet based (optional).
Customer Needs
The RC-IoT Based Control System for Solar-Powered Insect Electrocutor can fulfill the
needs of every agricultural sectors as well as the economic growth of the society by
developing a harmless solution in getting rid of insects which then creates healthier and
bountiful harvest in agricultural products
Functionality & Performance
The Remote Control-IoT Based Control System for Solar-Powered Insect Electrocutor is
an advanced version of electrocutor: 1.) it has Ultraviolet Light that attracts insects and
the presence of pan traps for pest control, 2.) it has remote control-based control system
which means It can gather and analyze the data then use the results to make decisions as
part of its fundamental role, 3.) it is IOT -based control system which means it has real-
time asset/resource visibility, improved operational efficiency, data-driven insights for
quick decision-making and real-time, predictive and prescriptive insights, 4.) it is solar
powered which means it can convert sunlight to generate electricity. The insect
electrocutor can offer reliability as it has low maintenance, durability that can withstand
typhoons and can last up to 10 years, customer friendly, because it is easy to use.

Working time: 3 hours after sunset

Area coverage: 2 acres
 MARKETABILITY

Distribution
Direct Selling. Process of selling goods and services by building physical stores. Promotes
products and services directly to the customers. It can attract new customers and increase
their value to the business over time which support long-term relationships and improve
customer satisfaction.
E-commerce. It is the process of selling goods and services over the internet. Customers
come to the website or online marketplace and purchase products using electronic
payments. Upon receiving the money, the merchant ships the goods or provides the
service.
Digital Marketing. To marketing campaigns that appear on a computer, phone, tablet,
or other device. It can take many forms, including online video, display ads, search engine
marketing, paid social ads and social media posts.
Reputation and recognition
The Remote Control-IoT Based Control System for Solar-Powered Insect Electrocutor
can make it a point to focus on sustainability, by working on our supply chain and trying
to add more eco-friendly products to our lineup. Additionally, our company can
encourage its employees to volunteer in their communities and has a social responsibility
report detailings.
 PRODUCT FEATURES
Instead of using biocides to prevent infestation, the KP Company develop an advanced
technology-based pest control-management, Remote Control-IoT Based Control System
for Solar-Powered Insect Electrocutor.

The integrated insect electrocutor includes the following:

1.UV Light
Ultraviolet (UV) radiation can be detected by insects. Nocturnal insects are often attracted to
light sources that release huge levels of UV radiation, and devices that exploit this behavior,
such as light traps for anticipating pest outbreaks, and electric insect killers, have been created.
When agricultural facilities are covered with film that blocks near-UV radiation, pests like
thrips and whiteflies are less likely to invade and cause harm. Aphids and other flying insects
can be deterred from approaching cultivated area by placing reflective material.
2.Remote Control based Control System
A software that can automate the assessment of extensive and complex procedures is called
remote monitoring and control. It can gather data, analyze it, and then use the results to make
decisions as part of its fundamental role. The system normally consists of a command device
where the control command is entered and an actuator where it is executed. Simple remote-
control systems can only perform switching-style operations. These systems essentially run in an
open loop, which means they don't rely on feedback. The most distinctive remote-control
systems incorporate operator-provided feedback
3.IoT based Control System
IoT describes the network of physical things (or "things") that are embedded with sensors,
software, and other technologies in order to communicate and exchange data with other systems
and devices through the internet.. Furthermore, it can access to low-cost, low-power sensor
technology. In its connectivity, it is now simple to connect sensors to the cloud and other
"things" for effective data transfer due to the wide range of network protocols for the internet.
4.Solar Powered System
Solar panels convert solar energy from sunlight into electrical energy. Solar Panels capture solar
energy. When sunlight hits the thin layer of semi-conductive material, it triggers the release of
electrons from silicon atoms. The negatively charged electrons are then attracted to the
positively charged side of the cell. The more sunlight that reaches the solar panels, the more
energy they generate. During peak sun hours, the panels in your solar array receive the
maximum concentration of sunlight, which means they can convert sunlight to generate the
maximum amount of electricity during this period.
 MATERIALS AND EQUIPMENT
Materials Price (Php)
Light source power: 5W UV fluorescent (320-680 Nm wavelength) P 400

Insect Electrocutor

Electric shock net voltage: 2300V P8,250

Electric shock net current: ≤ 5mA

Lithium battery: 10 Ah/ 12V

Control mode: time sensor, light sensor, time sensor, Io -

remote control based system

MPPT charging inbuilt, rain proof automatic + cut-off Micro

Inverter to 5500Vac

P1,000
Solar panel: 25W solar panel
P350
Steel stand
P250
Remote Control

IoT integration (optional)

P 650
UNO R3 based on arduino
 DOCUMENTATION
Interviewing Farmers

Interviewing Retailers

Interviewing the DA