Amazon class 17th October:

10% of ultimate competitor monthly sales per unit - to sell how many units in the first month

You don’t have to put on the lowest price of your product in the initial phase.

Ultimate competitor is the top seller of that category.

Conversion rate:

1. Ultimate competitor
2. top ten sellers
3. top 50 sellers – not recommended

All the highest search volume, all the time lowest search volume if more than 3 months then
consider it.

Current conversion rate:

1. monthly sales total of 5/Top 5 keyword search volume add it up x100%

2. monthly sales total of 10/Top 10 keyword search volume add it up x100%
3. monthly sales total of 50 /Top 50 keyword search volume add it up x100%

Take this from helium 10 search volume graph:

All the highest search volume of 5 top sellers x current conversion rate =monthly sales

All the lowest search volume of 5 top sellers x current conversion rate = monthly sales

Average conversion rate: top ten sellers’ monthly sale/ 10