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Product hunting criteria for Amazon PL

By Hafiz Ahmad
Product Hunting Criteria (PL) for the USA

1. Price Range $10- $25


2. BSR 40000-80000/should be less than 80000
3. Main Keyword Search Volume 10000 above
4. Average Monthly Sale 400 Min
5. 70% of Top 10 sellers' Review/Ratings should be 4.5 or above
6. 50% of Top 10 sellers’ individual variation should be less than 4
7. Average Monthly Revenue $8000 Min
8. Sales consistency of top 5 sellers
9. In the top 10 Sellers, 1000 reviews of maximum of 4 sellers
10. Average reviews should be less than 1000.
11. No Brand / Amazon dominancy in Top 5 Sellers.
12. No seasonal product.
13. No Fragile products
14. Avoid Battery operated products.
15. 20 supper relevant keywords

Product Hunting Criteria (PL) for the UK

1. Price Range £ 10- £ 25


2. BSR should be less than 50000/-
3. Main Keyword Search Volume minimum 5000/-
4. Average Monthly Sale 300 Min
5. 70% of Top 12 sellers' Review/Ratings should be 4.5 or above
6. 50% of Top 10 sellers individual variation should be less than 4
7. Average Monthly Revenue £ 8000 Min
8. Sales consistency of top 4 sellers
9. In the top 10 Sellers, 1000 reviews of maximum of 4 sellers
10. Average reviews should be less than 1000.
11. No Brand / Amazon dominancy in Top 5 Sellers.
12. No seasonal product.
13. No Fragile products
14. Avoid Battery operated products.
15. 20 supper relevant keywords

Product Hunting Criteria of the UAE:


• Price – 14 $ to 50$ search volume: 1000 Monthly Revenue:5000$
• Reviews – less than 120 Product Sourcing Cost: 3$ to 12$
• Profit Margin: at least 40%
• No Brand Domination
• Not seasonal

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