Professional Documents
Culture Documents
Mahi Mallina
Professor Babcock
13 November 2022
Wearable technology. It has become the latest trend with almost 202.6 million individuals
worldwide sporting a fitness tracker, smartwatch or any other electronic device that can be worn
on the body (Laricchia). Alongside performing menial tasks like telling the time or sending
notifications, wearable technology allows users to perform tasks usually constrained to handheld
devices, experience virtual reality, and more importantly, take control of their health. This
health-based technology is not the first of its kind. In fact, fitness trackers in general can be
traced back to the 1960s when the Manpo-Kei (“10000 Step Meter”) rose in popularity in Japan,
starting a pedometer trend that spread across the world (“Counting Every Step You Take”).
However, by the 21st century, the trend died down as more people focused on unhealthy ways to
get fit short-term. Then, enter the FitBit, a more advanced pedometer, that not only restarted the
craze of counting steps, but also ushered in a new era of smartwatches and other wearable
technology to hold us accountable for our health. But, what made this time different? The
incorporation of other features into a standard pedometer. Since the 1990s, society has responded
to the rise of wearables with new inclusive technology by incorporating long-term physical
health into their lifestyles. The conscious effort to integrate health has seen a shift in views
regarding physical health and preventive healthcare, although there have been steps backward as
well.
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By the late 1990s, physical activity as a whole decreased significantly due to more
sedentary lifestyles. Thanks to computer-based office jobs, inactive leisure activities, and
dependence on motor transportation, there has been an increase in people worldwide, especially
those in industrialized nations, becoming inactive. The World Health Organization (WHO)
predicts that one in four adults and more than 80% of adolescents “do not meet the global
recommended physical activity levels” (“Physical Activity”). This is a stark contrast from thirty
years prior, when more occupations and daily activities demanded moderate intensity physical
activity (Basset et al. 1303). Even though pedometers were extremely popular, tracking steps’
novelty often wore off due to their high inaccuracy and limited features (Basset et al. 1307). It
was harder to motivate themselves and since technological advancements have made jobs and
chores easier with less effort, many people often overlooked physical health.
The early 21st century acted as a catalyst, degrading physical health with new societal
body standards. The early 2000s saw celebrities like Britney Spears and Paris Hilton sporting
low-rise jeans, crop tops, and mini skirts. However, with the iconic fashion trends came body
dysmorphia as being waif-like and micro-thin were considered in; thin girls were the heroines
and supermodels and those who gained weight saw media backlash (Kong). Young girls and
women across the country, faced with unrealistic beauty ideals, began to glamorize disordered
eating with fad diets from “thinspo” magazines and workouts for a skinny waist and thin legs
(Kong). Consequently, eating disorders like anorexia and bulimia spiked alongside the
consequences associated with them (kidney and heart failure, malnutrition, depression, etc.)
(Morris and Katzman 288). Despite the detrimental outlook to their health, many people fell
prey. Physical health meant quickly changing the way they looked rather than sustaining healthy
choices long-term.
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With the development of new and advanced fitness trackers, the 2010s saw a positive
shift toward tuning into the body’s overall health. Coupled with social media’s body positivity
movement, more people have already begun to focus less on physiological appearance and more
on overall health (Kong). Fitbit Flex’s release took advantage of this movement with features
that specialized in crucial yet overlooked aspects of health. In the past, metrics like sleep
tracking and heart rate required bulky devices and were hard to obtain, but now they are in a
lightweight and accessible device that can be worn on the wrist all day (Basset et al. 1310). The
release saw an outpouring number of new users; in 2015, tech companies around the world sold
21,355 thousand trackers (Laricchia). Particularly, the digital companion app tracked trends and
acted as a personal coach, giving detailed insights on what could be improved and motivating
users. One woman discusses how unlike older pedometers, Fitbits also incorporated hourly
reminders to move, which has pushed her to walk more in her otherwise inactive lifestyle
(Siepmann and Kowalczuk). The fitness tracker was key in starting the shift because it motivated
individuals to focus on other aspects of health and continue reaching their goals. With
personalized feedback that tracks every step, sleep, and heart rate, the rise in Fitbit’s popularity
led to technology redefining fitness as something that can be incorporated into any life without
However, the shift only fully took form in the late 2010s, when tech giants like Apple and
Samsung began to release their own smartwatches with even more features. Although Apple
released its Series 1 watch in 2015, the technology did not get much fame until it transitioned
from just being a fashion statement to a health enthusiast essential (Canales). By the time Series
3 came out in 2017, Fitbit, who set the stage for health monitoring, saw its sales plummet as
other tech giants began to release their own wearables to capitalize on the new health craze
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(Canales). These smartwatches have the ability to track more workout types (dry and aquatic),
menstrual cycles, and blood oxygen levels. The new devices honed in on metrics that influence
everyday life, changing the perception that health had to be taken care of separately and making
it more accessible to all. However, the advancement in technology over the past three decades is
Psychologically, the idea of wearable technology starting the shift can be rooted in
behavior change principles used to ameliorate a person’s health and well-being. Although this
phenomenon is human nature, new fitness trackers from Fitbit to Apple Watch are built
specifically with the goal of changing behavior in the long-term. In several experiments, those
with a fitness tracker introduced new and healthy behaviors like working out, drinking water, and
sleeping more regularly into their daily routines more frequently than the control group (Cook et
al. 5). However, just getting data from a tracker was not enough for many individuals; in fact,
being held accountable and extrinsic rewards were more important (8). In other words, new
wearables are the most prominent reason for the shift in integrating health because of their
Most fitness trackers on the market allow users to compete with friends (steps, workouts,
calories burned, etc.), earn badges as rewards for meeting a goal or challenge and buzz to take a
relaxation break or drink water (Canales). By constantly stimulating and reminding people,
rather than just simply showing the data, the developing technology has psychologically
motivated them to incorporate health into their lives. American adults have been more active and
making more conscious health decisions recently than they have in the past twenty years, with
many crediting wearables for achieving their fitness goals (Cook et al. 16).
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The psychological shift in viewing health can also be seen in the way society incorporates
fitness into everyday life. Even before the coronavirus (COVID-19) pandemic, many employers
turned to focusing on their employees’ health at home and work, encouraging more company
sponsored health and wellness programs. For instance, Iron Mountain, a data management
company headquartered in Boston, started the LiveWell program in 2015 (Hamblen). Employees
with any fitness tracker have the chance to complete challenges such as walking two million
steps a year, eating more vegetables and fruits, and meeting the standard eight hours of sleep
(Hamblen). After completing the challenge, the employee earns points that will turn into real
cash awards (Hamblen). The lucrative incentives have helped lower the company’s healthcare
costs and boosted employee morale and wellness (Hamblen). The juxtaposition of office-based
jobs causing physical inactivity in the 1990s to them improving society’s health now illustrates
how more people view health as valuable and continuous, even integrating it into a notoriously
Health has also become an everyday topic with new trends dominating normal
conversations. From as early as 2019, TikTok users all around the world began to participate in
the “Close Your Rings” challenge, encouraging them to close their rings on the Apple Watch by
standing each hour, completing daily workouts, and burning active calories. Stand, Activity and
Move. The three brightly-colored rings represent Apple’s push towards health where closing
them represents meeting personal fitness goals (“Apple Watch - Close Your Rings”). However,
the challenge truly gained traction in June 2022 when the company posted a workout tutorial on
the social media platform and users began to duet the video with new and sometimes hilarious
exercises (Yomary). #Closeyourrings has almost 21.8 billion views with many expecting the
challenge to last longer than a “quick fad” (Yomary). Social media like TikTok has immense
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power, influencing people’s values and beliefs. Now that people are more conscious of their
health, trends and hashtags associated with wearable technology have more impact, making ideas
like normalizing healthy lifestyles and movement more mainstream than ever before.
Not only has wearable technology advancement caused a shift in the perception of
physical health, but it has also ushered in a new view in proactive health monitoring. Thirty years
ago, home health care was still in its infancy. Although there were some machines sold at retail
stores by the early 1990s, many were expensive, bothersome, and only bought if the person had a
preexisting, heavily monitored condition like diabetes or heart disease (Adasuriya and Haldar 1).
For instance, an electrocardiogram (ECG) machine that is used to detect heart problems was
“cumbersome to carry around or require an invasive implant procedure,” costing a lot of time
and money (Li et al. 1). Additionally, patients only used them at certain times in a day, limiting
the data that medical professionals could use to determine the treatment’s course (Adasuriya and
Haldar 2).
Now, wearables offer healthcare professionals extensive data to provide more insight into
before, technology has allowed an average person with no known conditions to continuously
monitor vitals like heart rate, ECG, and oxygen levels with lightweight and multipurpose
devices. Patients can store this data in health apps and share it confidentially through patient
portals (Cook et al. 7). Physicians can then interpret the patterns and make more informed
medical decisions than before (8). Unlike before when it required much more space and effort,
disease screening and management can be integral to anyone who actively engages with their
Fitness-based smartwatches are also helping those who are seemingly healthy recognize
hidden or sudden-onset health issues and take action before it becomes deadly. Looking at a
myocardial infarction (MI), it is often commonplace to delay going to the hospital after the chest
pain has started to see if it subsides. The median time from “symptom onset to hospital arrival
ranges from 1.5 to 6 hours” (Li et al. 1). Even without a delay, up to one third of patients are
asymptomatic, making it difficult to identify and diagnose MI and risking much more severe
complications like heart failure and death (1). Consequently, 1995 saw a 11.7% mortality rate for
all heart failure cases in the United States with approximately 46,484 dead (Adasuriya and
Haldar 3). In many cases, the damage was already done in the past as people pushed taking care
of their health to the side, especially if they did not recognize the warning signs.
Recently, however, the wearables are always attached to a person, getting timely data that
can save someone’s life. The newest Apple Watch warns users of panic attacks based on heart
rate patterns, offers to call emergency services if it detects a fall, and even sends alerts when it
senses irregular heartbeats (Canales). For instance, the ECG app will send explicit signals to
users to seek medical attention or record the data to their patient portal. More importantly,
whereas users once ignored the warning their body gave them for an incoming MI, wearables
send a “clear signal to the user to seek medical attention and minimize treatment delay” (Li et al.
2). The shift in the user’s mentality has already seen beneficial improvements; Americans today
are less likely to have and die from a heart attack with many doctors partially attributing the
Similarly, one UNC student who initially dismissed feeling unwell by “sleeping it off” was
woken up by her Apple Watch’s notification for a high heart rate of 198 beats per minute
(Arthur). After being diagnosed with pneumonia, which can cause lung damage if left untreated,
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she credits the smartwatch for saving her life and convincing her to visit the ER earlier than she
initially planned (Arthur). Now, more people are relying on themselves to take care of their
Even though wearable technology has positively integrated health into life, the
technology has led to other residual ideas’ evolution, decreasing health and wellness’ value in
some lives.
Despite wearable technology making people more aware of their health, it has also led to
excessive obsessiveness with the numbers shown on the tiny screen. In an era where users keep
track of overall physical and mental health with fitness trackers, some have seen an increase in
health-related anxiety (hypochondria) (Cook et al. 18). Oftentimes, users see the alerts or data
trends and self-diagnose themselves with terminal diseases, leading to stress and ironically,
actual health conditions in recent years (Murray et al.). In fact, one woman’s watch gave her
fifty-five atrial fibrillation (AF) warnings in a year with studies showing that the EKG system
was most likely inconclusive (Murray et al.). However, she checked “herself for heart
abnormalities almost three times a day, precisely 916 times over the course of just one year”
(Murray et al.). 916 times. The repetitive measurements illustrate how data from wearables is
only helpful in moderation; otherwise, it turns into an obsession that can detrimentally impact
Similarly, the increased fitness tracker usage has also led to more eating and body image
disorders, negatively impacting users’ health once again. In many cases, users will become
fixated on the number rather than their overall goal, making them feel hopeless or unworthy if
the number is not met. In 2016, CNN's two hundred female Fitbit users survey found that
“almost 60% felt like their devices controlled their days, and 30% said the gadget was an
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‘enemy’ that made them feel guilty” (Ducharme). Another Apple Watch user reported that seeing
the rings was “like handcuffs,” determining their entire worth (Siepmann and Kowalczuk 808).
Even simply counting steps could become a problem; Duke University found that it could
actually demotivate people from making sustainable choices regarding their health (Ducharme).
The dependence on closing rings and numbers becomes an addiction. Wearable technology acts
as a double-edged sword; although it can have a positive reinforcement to people to achieve their
fitness goals, it can also end up damaging health. People can become too focused on counting
individual workouts and calories burned and fail to see the bigger picture.
Health has always been essential in our lives, but thanks to continued technological
advancement, it has gradually become a main focus. With new fitness trackers that come out
every year with new features, health is now at the forefront of everyone's minds as they are
accessible even to a normal person who does not workout. No longer do wearables focus only on
a person’s activity as recently, they began giving a more holistic view of what “health” actually
is. However, the impact doesn’t stop there: it has revolutionized healthcare, making it easier to
detect, diagnose, and prevent diseases and illnesses. In just a few decades, health has become
more personalized and about meeting our individual goals, big or small.
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Works Cited
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https://www.touchcardio.com/arrhythmia/journal-articles/remote-monitoring-of-cardiac-a
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Arthur, Keely. “'It saved my life:' Apple Watch alerts UNC student to alarming heart rate.”
https://www.wral.com/it-saved-my-life-apple-watch-alerts-unc-student-to-alarming-heart-
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