Our Lady of the Pillar College-Cauayan, Inc.

CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES

SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

INTRODUCTORY PAGE

Business Name: SWEERTE

Fb Page: @sweerteursweetluckyday

Address: Father Banigan Building Room number 202,

Eufronia Campus, Our Lady of the Pillar College-Cauayan.

Brgy. San Fermin, Cauayan City, Isabela

Name and Address Of Business Owners

Name: Kristel Mae Tulab

Address: Brgy. Turayong, Cauayan City, Isabela

Contact No.: +639554783912

Name: Ferdinand Flores Jr.

Address: Brgy. District 3, Sta. Rosa, Gamu, Isabela

Contact No.: +63955620515

Name: Mc Kjell Ravelo

Address: Brgy. Nagrumbuan, Cauayan City, Isabela

Contact No.: +9554764497

Name: Klarenz Ariola

Address: Brgy. District 2, Reina Mercedes, Isabela

Contact No.: +63926394918

Name: Joriz Jose

Address: Brgy. Tallungan, Reina Mercedes, Isabela

Contact No.: +639675922162

Name: Vince Ian Lago

Address: Brgy. Tallungan, Reina Mercedes, Isabela

Contact No.:+639067411654
Name: Joszhua Mauricio

Address: Brgy. District 3, Cauayan City, Isabela

Name: Christian Dave Sibayan

Address: Brgy. Sillawit, Cauayan City, Isabela

Contact No.:+639457295717

Nature Of Business

Sweerte is a small business dedicated to the art of

producing innovative and delicious products perfect for

sweet lovers of all ages. It is owned by name and name

and continuously serving good and sweet products since it

was established. Sweerte is serving mix products, sweet

pastries and delicacies.

Statement of Financing Need

Sweerte is projected to develop gross sales 1,500-

2,000 pesos a day, and reach a net profit level

approximately 4,000 in 6 days.

Start up fund for Sweerte is being requested from each

member of group to contribute 125 pesos each with a total

of 1,000 pesos.

This will assist Sweerte with start up operating

expenses during the first week.If there is a shortcoming

of budget, another sharing will be made or it will be get

on the total sale of product. Provided that the expected

profit will be divided into the number of investors, the

members. A list of the specific funding request is

detailed in later sections.

Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Executive Summary
Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Environmental and Industry Analysis

Conditions of the General Environment

Sociocultural condition:

The demographic of our consumers is at the age of 15-

30 years old. The product are consumed by both men and

women. It has a large population, most of them were

students and in the other hand, teachers. This is

according to the age, gender and other profile of the

customers that can be segmented into several markets to

help an organization target its consumers more

accurately.

Technological condition:

Most of people were using technology nowadays. Sweerte

used mobile phone to create a website or facebook page to

post the menu so that customers can visit the page to

take orders or to contact us. Moreover, technological

factors have more affect on business environment and

because of technology trends which is more in touch with

its present and potential customers.

Economic condition:

Customers from all economic incomes are easily able to

afford to buy products. Students have the allowance from

the range of 100 and above while the teachers has their

own money to buy products. Also, the location has a large

group of people.
Conditions of the Specific Environment

Supply and Demand conditions:

If the supply increases, the demand also increases it

only depends on the price of the supply. The suppliers of

Sweerte are sometimes expensive and sometimes cheap, this

is because of inflation where the price are changing from

low to high or high to low.

Competition:

There are a large of competition in the location, most

of the grade 12 students were also selling products. The

most direct form of competition for Sweerte would be the

other Grade 12 seller and the Cantene.

The competitive factors of Sweerte that will serve as

an edge towards its competitors are the following which

are the Cleanliness, Uniqueness, Cost friendly and good

taste.
Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

DESCRIPTION OF THE BUSINESS

Sweerte is a small business dedicated to the art of

producing innovative and delicious products perfect for

sweet lovers of all ages. Serving good and sweet products

suchlike sweet pastries and delicacies.

Products and Services

Main Product:

Empanada

A deep fried dessert or Crispy Empanada with creamy

chocolaty filling that melt smoothly on your mouth. A

delicious treat that you can enjoy all day long.

Different flavors of empanada including plain chocolate

flavor, chocolate with banana flavor, chocolate with

mango flavor and chocolate with peanut flavor.

Other Products:

Choco Coffee Jelly

A new twist more than the regular coffee jelly. It's

creamy and now chocolatier. Taste like Chuckie with

flavored coffee jelly.

Binalay or Dendelot

A delicacy originated from Isabela. Steamed glutinous

rice with sweetened coconut milk sauce wrapped in banana

leaves.

Chicken Sweet Potato

Mash sweet potato with shreded chicken serve with

mayo-ketshup. Crispy outside, smooth inside. It can also

serve with cheese.

Pizza Roll
 Crispy bread stuffed with cheese, onion, hotdog and

pizza sauce. Tender and crispy snack rolls, perfect for

pizza lover.

Size of the Business

Sweerte is a micro-enterprises since the total assets is

less than php 3 million and employ less than ten people.

Mission and Vision Statement

Mission

To have a rapport with the people within the community

and to send sweetness to every relationship and of all

ages.

Vision

To expand its business to entire school community and to

capture a large market and to become a global food leader

in the community by spreading smiles and sweetness

through the products.

Location of the Business and its Major Physical Assets

Sweerte is located at Father Banigan Building Room number

202,Eufronia Campus, Our Lady of the Pillar College-

Cauayan.

Brgy. San Fermin, Cauayan City, Isabela.

There are students and teachers as the major physical

assets where large numbers of people gather. Products are

perfectly fit for the consumers since most of the

students love sweets also the teachers.

Background of the Business Owners

Kristel Mae Tulab

Kristel is a 17 years old, studying Senior High-School

in Our Lady of the Pillar College-Cauayan, Junior High-

School graduate at Cauayan City National High-school.

Kristel has a passion in cooking, studied cooking and

bread and pastries making in Technical Livelihood Program

in CCNHS.

She already tried to sell graham cakes at school, to sell

fruits at different places and work at summer in a small

restaurant with a wide range of customers.

Ferdinand Flores Jr.

Ferdinand is a 17 years old studying Senior High-

school at Our Lady of the Pillar College-Cauayan.

Completed the Junior High-School Level at Gamu Rural

High-School. Good at editing, math and at arts that can

apply to make logos. Studied entrepreneur in Junior High-

School and has an experience to sell product. Active

member in Pillarican Debate Society that can apply for

salestalking in order to convince customers.

Mc Kjell Ravelo

Kjell is a 17 years old studying Senior High-school at

Our Lady of the Pillar College-Cauayan. Completed his

Junior High-School at Our Lady of the Pillar College-

Cauayan Junior High School Department. Good at arts that

can apply to make logos and packaging.

Klarenz Ariola

Klarenz is a 17 years old studying Senior High-school

at Our Lady of the Pillar College-Cauayan. Completed his

Junior High-School at Reina Mercedez Vocational and

Industrial School with honor. He has a passion in cooking

and already tried to make and sell products. Studied

Entrepreneur at Reina Mercedez Vocational and Industrial

School.

Joriz Jose

Joriz is a 17 years old studying Senior High-school at

Our Lady of the Pillar College-Cauayan. Completed his

Junior High-School at Reina Mercedez Vocational and

Industrial School. Good at cooking, singing and at

communicating skills that can apply to communicate to

other entrepreneurs or business owners. Also studied his

Entrepreneur when Junior High-School

Vince Ian Lago

Vince is a 17 years old studying Senior High-school at

Our Lady of the Pillar College-Cauayan. Completed his

Junior High-school at Reina Mercedez Vocational and

Industrial School. Already tried to make and sell

products, good at cooking and a convent boy of Father

Vener Ceperez of Reina Mercedez.

Jozshua Mauricio

Jozshua is a 17 years old studying Senior High-school

at Our Lady of the Pillar College-Cauayan. Completed his

Junior High-School at Our Lady of the Pillar College-

Cauayan with honor. Good at communicating skills

Christian Dave Sibayan

Christian is a 17 years old studying Senior High-

school at Our Lady of the Pillar College-Cauayan.

Completed his Junior High-School at Our Lady of the

Pillar College-Cauayan.
Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Production Plan

Manufacturing Process

The manufacturing process of the product of Sweerte

comes with process of buying the right ingredients for

the cooking process. After that the person who is

assigned in cooking different kinds of product it applies

the sanitary care so that the finished product will be

clean and fresh for the consumer to eat, it is followed

by putting it in the filter process to make sure that our

product will look fresh and not greasy. After the that

process Sweerte also checked the quality of the packaging

because one of the factor of getting a customer is

through a presentable packaging. After sorting the

product it is ready for distribution, This business also

distribute product door to door and to give our delicious

and sweet products to our customers. Sweerte will

continue to serve and sell affordable product to satisfy

the cravings of our customer.

Physical Plant

Sweerte consist of Classrooms and Buildings, Tables and

Chairs with a cold and clean area. There are nook and

some kubo in the place were the customers can enjoy the

products while sitting and relaxing or reading at the

nook. There are also garbage can in every building,

drinking fountain and a washing area.

Equipment and Tools

Equipments

 Stove

 LPG

 Refrigerator

Tools

 Knife

 Chopping board

 Pan

 Casserole

 Mixing bowl

 Rolling pin

 Measuring cup

 Whisk

 Tong

 Strainer

Office Supply

 Calculator

 Receipts

 Book Record

Suppliers of Raw Materials

Sweerte’s suppliers of raw materials are at the public

market and grocery store suchlike Talavera Hypermart,

Happy Go Lucky and Morai Store. Public market sells

fresh products in affordable price, they are many choices

and public market has all the raw materials you need.

While the grocery store has the affordable price of dry

ingredients.

Future Capital Equipment Needs

 Electric Mixer

 Automatic Dough Sheeter

 Automatic Can Opener Machine

 Multifunctional Vegetable
Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Operation plan

Description of company’s operations

Sweerte is circling around Our Lady of The Pillar

College-Cauayan Main Campus, and our target customers are

Pre-school, Elementary, Senior High school, College,

Faculty staff, and visitors. We make use of raw materials

that transforms into sweet and delicious products to

satisfy the cravings of our customers. Sweerte produce

quality products that runs through efficient screening

and safe packaging before reaching consumers.

Flow of order for goods

The process of producing and distributing the goods,

the person who are in charge in getting the order will

get the total number of orders and payments inside the

campus. Followed by the person who is in charge on buying

raw materials needed on making the product. After that

the person who is in charge in the cooking process, and

also the packaging as well. After preparing the finish

product the person who is in charge will distribute it

room to room, and after the distribution the whole

members will checked if the product distribute well

organized. The excess of the product are going to sell to

those who are interested.

Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Marketing Plan

Pricing

The prices of the product is priced to cover up

expenses and to provide reasonable profit. The product

has been compared to the prices of other items sold at

the said location and is reasonably priced for a

consumable products.

The price of products are the following:

 Plain chocolate empanada costs 10 pesos per piece.

Other flavors like Choco, banana, mango and peanut

costs 15 pesos per piece.

 Sweet chicken potato costs 8 pesos per piece and

additional 5 pesos if customer prefers with cheese

filling.

 Choco coffee jelly costs 15 pesos per cup.

 Pizza roll costs 15 pesos per piece.

 Binallay costs 40 pesos per 3 pieces and 15 pesos

per piece.

The formula was the number of products divided by the

expenses, then add some reasonable profit in it.

Distribution
  Sweerte distribution process is delivered door to

door within the main campus of OLPC-C. After getting

their orders, the product will be delivered the

following day.

Promotion

 Sweerte promotional strategies includes of

advertisements, door to door delivery and online

marketing. Sweerte goes to different rooms to

explain and show to the customers the products in

the menu. Sweerte also created a Facebook page so

that we can advertise and post our goods and

services as well.

Sales forecast
 Prodcut sales per
Product week Product Sales
(Twice per week)
price

Plain Choco 40 ₱ 10.00 ₱ 400

empanada

Mango Choco 40 ₱ 15.00 ₱ 600

empanada

Banana Choco 40 ₱ 15.00 ₱ 600

empanada

Sweet chicken 20 ₱ 8.00 ₱ 160

potato

Sweet chicken 20 ₱ 10.00 ₱ 200

potato with

cheese

Choco coffee 50 ₱ 15.00 ₱ 750

jelly

Pizza roll 60 ₱ 15.00 ₱ 900

Binallay 16 ₱ 40.00 ₱ 640

Total 235 ₱ ** ₱ **

Expression Expressio

is faulty n is

** faulty **

Per Year

Prodcut sales Product Sales

price

Plain Choco 2,080 ₱ 10 ₱ 20,800

empanada

Mango Choco 2,080 ₱ 15 ₱ 31,200

empanada

Banana Choco 2,080 ₱ 15 ₱ 31,200

empanada

Sweet chicken 1,040 ₱ 8 ₱ 8,320

potato
Competitors Analysis

Choco Coffee Jelly (Competitor 1)

Creambap Matchamis Sweerte

Target Market OLPCC Students OLPCC OLPCC Students

and Teachers Students and Teachers
and
Teachers
Product/Services Coffee Jelly Matcha Choco Coffee
Strategy Jelly Jelly
Pricing Strategy 20.00 13.00 15.00

Distribution Pre-order and Door to Door to door

Strategy door to door door pre order and
delivery selling delivery
Promotion Room to Room Advertisement,
with order door to door
slip and delivery and
online online
marketing. marketing.

Pizza Roll (Competitor 2)

Carbonarific Canteen Sweerte

Outside
Target Market OLPCC ALL OLPCC Students
Students and and Teachers
Teachers and
Outsiders.
Product/Services Ham and Hotdog Hotdog,cheese,
Strategy pizza sauce. roll(plain) white onion and
spaghetti
sauce.
Pricing Strategy 15.00 10.00 15.00

Distribution Pre-order - Door to door

Strategy and door to pre order and
door delivery
delivery
Promotion Posters - Advertisement,
door to door
delivery and
online
marketing.
Empanada (Competitor 3)

School Canteen Sweerte

Target Market All OLPCC SHS Students

and Faculty
Teachers
Product/Services Tuna, Pork, Chocolate, Choco
Chicken, Beef, Banana and Choco
Strategy Cheesy Mushroom Mango Empanada.
and Bopis Empanada
Pricing Strategy 25.00 10.00-15.00

Distribution Selling Door to door pre

order and delivery
Strategy

Promotion - Advertisement,
door to door
delivery and
online marketing.
Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Organizational Plan

Form of Ownership

General Partnership

ip is a business arrangement by which two or more

individuals agree to share in all assets, profit and

financial and legal liabilities of jointly-owned business

structure such partners agree to unlimited liability

which means either of their personal assets may be liable

to the partnership is obligation.

Organizational Chart

s
Background of the Management Team

Roles and Responsibilities of Management Team.

Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Financial Plan

Assumptions

Capital - 1,000 pesos (120 per member)

Expenses - 1,000 pesos

Gross Sales - 1,500 pesos

Net income - 500 pesos per day

Pro Forma Balance Sheet

Pro forma Income Statement

Cash Flow Projections

Sources and Uses of Funds

Breakeven Analysis
Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Assessment of Risk

Potential risk

 If we have a competitors with the same product we

need to innovate our product or add something

unique to make our product better, and also we can

offer some free delivery or we can offer a promo.

 The risk that sales do not meet the market share.

 The risk of poor inventory control or cash flow

control.

Strategies for preventing or minimizing risks

The strategies of Sweerte in preventing and minimizing

risk is making our product unique, giving it a little

twist to catch the eye of our consumer and to encourage

them to buy our products

Response to risks they occur

The solution that Sweerte will make is it will make a

big upgrade on our product so that our consumer will buy

it again and again.

Our Lady of the Pillar College-Cauayan, Inc.
CAUAYAN CAMPUS, CAUAYAN CITY, ISABELA, PHILIPPINES
SENIOR HIGH SCHOOL DEPARTMENT
www.olpcc.edu.ph

Appendices

Market Research Data

Detailed Financial Projections

Product Unit Price Quantity Total

Ingredients:

Tasty ₱ 35 1 pack ₱ 35

Cremasada ₱ 47 1 can ₱ 47

Choco Condensed ₱ 34.15 2 can ₱ 86.30

Bread Crumbs ₱ 28.90 1 pack ₱ 28.90

Spaghetti Sauce ₱ 22.95 1 pack ₱ 22.95

Chocolate Powder ₱ 84 1 pack ₱ 84

Chocolate Bar ₱ 38.10 1 pack ₱ 39.10
Instant Coffee ₱ 19.70 1 pack ₱ 19.70
Cheese ₱ 36.10 1 pack ₱ 36.10
Evaporated Milk ₱ 21 1 can ₱ 21
Brown Sugar ₱ 10 1 pack ₱ 10
Oil ₱ 18-20 2-3 bottle ₱ 40-60/
₱ 36-54
Flour ₱ 30 1kl ₱ 30

Eggs ₱ 20 6 pieces ₱ 40
Hotdog ₱ 35 1/4kl or 1 ₱ 35
pack
Onion ₱ 15 1/4kl ₱ 15
Sinaklob ₱ 60 1 pack ₱ 60
Kamote ₱ 40 1/2kl ₱ 20
Chicken Breast ₱ 120 1/4kl ₱ 30
Mayoketsup ₱ 18 1 pack ₱ 18
Mango ₱ 120 1/2kl ₱ 60
Banana ₱ 40 1/2kl ₱ 20
Coconut ₱ 25 3 pieces ₱ 75
 Rice Flour ₱ 34 2kl ₱ 164
Margarine ₱ 10 1cup ₱ 10
Food Color ₱ 2 3 packs ₱ 6
Packaging:

Disposable Spoon ₱ 10 1 pack ₱ 10

Disposable Salad ₱ 89 1 pack ₱ 89
Cup
Paper Bag ₱ 25 1 pack ₱ 25
Paper Plate ₱ 15 1 pack ₱ 15
Total ₱ **
Expression
is faulty **

Curriculum Vitae of the Management Team

Price lists from Suppliers

Talavera Hypermart

Tasty - ₱ 35

Cremasada - ₱ 47

Choco condensed - ₱ 34.15

Bread Crumbs 230g - ₱ 28.90

Spaghetti Sauce 250g - ₱ 22.95

Chocolate Powder 12pcs 25g - ₱ 84.00

Chocolate Bar - ₱ 38.10

Instant Coffee 25g - ₱ 19.70

Cheese 165g - ₱ 36.10

Evaporated Milk - ₱ 21.00

Brown Sugar 1/4 kl - ₱ 10.00

Public Market

Oil - ₱ 18.00-20.00
Flour 1kl - ₱ 30.00

Eggs 3 - ₱ 20.00

Hotdog 1/4kl - ₱ 35.00

Onion 1/4kl - ₱ 15.00

Sinaklob - ₱ 60.00

Kamote 1kl - ₱ 40.00

Chicken Breast 1k - ₱ 120.00

Mayoketsup - ₱ 18.00

Mango 1kl - ₱ 100.00

Banana 1kl - ₱ 40.00

Coconut - ₱ 25.00

Rice Flour 1/4kl - ₱ 34.00

Margarine 1cup - ₱ 10.00

Food Color - ₱ 2.00

Disposable Spoon - ₱ 10.00

Disposable Salad Cup - ₱ 89.00

Paper Bag - ₱ 25.00

Profile of Competitors