M-A2

PRODUCT NAME : NONA MANIS

NAME : SITI NUR NAYA

NIM : 22110399

STIE TRI DHARMA NUSANTARA

TAHUN AJARAN 2023

 Product Discussion

A. Types of products : cake

Product introduction
I chose to market this product because miss manis cake is a
traditional cake originating from shout sulwesi, he said the origin of
why was givin the name miss manis cake because it was inspired
by the beauty of indonesian women.

- Product name : Nona Manis

B. Desain Logo

C. Logo Philosophy
This logo is inspired by my nickname, but in my cke business
venture, i hope my cake buciness can grow and be known by
manyy people, and the logo is green according to the color of the
cake i make.
D. Product excellence
It has a soft sweet and savory texture. This sweet miss cake is just
right sweet and savory and salty from melted coconut milk, so it’s
perfect for selling ideas.

E. Target market
Discussing the target market with traditional cake products, of
course you don’t need to be asked again, with cakes without
artificial sweeteners, it’s safe to eat with children to the elderly of
course.

F. Product Capital
The capital for making this cake is not expensive if you calculate it,
with only capital of one hundred thousnd rupiah, you can produce
three hundred cakes

G. Selling price and profit

This cake is cheap, it is only marketed for one thousand rupiah.
But don’t get me wrong with that price, it doesn’t make me lose
because the profit i get with a capital of one hundred thousand
rupiah is two hundred tousand rupiah.