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(We make the best tea that you can say Yummy Tea)

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Chapter I
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Execuve Summary

  Yummy tea is a tea shop in making the best place for drinkers. It is located near at J&F in
Abuyog, Leyte. The product to be serve has a good quality ingredients. There are dierent kinds
of tea which is milk tea, milk shaky, choco tea, buko tea etc.

Our business target is to become the best Yummy tea shop in the philippines within 3 years and
Is thistocontent inappropriate?
open 2 tea shops Report
by the end of second this
year and threeDocument
more shops by the end of third years.

Yummy tea founded by the tea lover squad they manage it according to their strenght and
experience in making tea. Our plan is to raise our business and to have many branches in the
Philippines.

Our capital need to start 500, 000 and our prots of yummy tea within 1 month is 100, 1000
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and for the second year will become 200, 000

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As a business operator we cannot avoid the compeon which it becomes our weaknessof the
business, but as a business operator we will oer to the customer as much as high quality,
de1licious and aordable tea that will make us our tea disadvantages which is our price is 35 to
50 only and it is already aordable.

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Business Model

-The only place who catalyse tea serving.

Value Proposion -Oers the best service of dierent avors of tea and
best seeling as well as to update (either-con or Non-
con) that will enhance their imaginaon and learn
while taking a break.

Anyone of all gender, age, race and status is

Customer Segments
welcomed especially tea lovers.

⚫ Flyers, banners, and posters

⚫ Radio staon, TV staon

Market Strategy
⚫ Social Media (Facebook, Instagram, etc.)

⚫ Word of mouth markeng

⚫ Direct markeng approach

⚫ Service
Revenue Stream
⚫ Products (Tea)

⚫ Fixed Asse

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⚫ Mission

⚫ We aim to become one of the top mikk tea shop in the country by 3 years, beang out

current milk tea shop that are on top of the pyramid.

⚫ To become internaally known in the near future.

⚫ To help create a dierent milk tea drinking experience that would leave customers

sasfacon and loking forward to more.

⚫ Vision

⚫ To help create the best tasng milk tea as well as to become the top milk tea shop in the

Philippines.

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Objecves Key Result 2020 2021 2022

1. To be a primier tea shop not 1.a. Sale volume aained 200, 000 350, 000 500, 000
only in abuyog but also in whole Marketshare in Brgy. of
7% 9% 12%
Philippines. Nalibunan

2. To serve them the good 2.a. Number of costumers 4 out of 10 8 out of 20 10 out of 30
quality of products with commerason
aordable prices.
2.b. Growth in sales
20% 20% 20%
2.c. Percentage of repental
25% 50% 75%
costumer

3. To earn prots that enough to 3.a. Amount of net prots 300, 000 400, 000 500, 000
keep the business healthy. realized in the next 3 years.

3.b. Return on assets

23% 23% 25%
3.c. Return on sales
22% 23% 24%

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Chapter III: The Business Proponents

  The third secon of the business plan contains informaon about the business

proponents of stake holders.

*The resources mobilizer and nancial backers :

  The main sources mobilizer of the business are the owner of the tea, Mr. the owner

of the Yummy tea.

*Technology provides act applicators:

  Maulord king Corpinand Rolly Aludo they will be technology providers and applicators

for the service because he have much experience on seng up connectors for wi. THe have

the strand (CSS) Computer System Servicing.

Governance and top management:

  Our governance and top management personel is Roselyn Asucena because of her

implementaon of goals and plans to achieve their goals. Also a good planner and making

strategies.

Operang and supporng team

  Our operang and supporng teams will be have by the owner, but Roselyn Asucena will

be the one who lead most of the operang and supporng team.

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Chapter IV: Target Costumer and Main Value Proposion

  Yummy tea will serve small, medium and large size business from new ventures to well
stablish business. Yummy tea welcome to all any ages, gender and specially to those tea lover.

We aim of maximizing prot in the tea shop industry and to ensure that we do our clients. We
gurantee sasfacon in the ares of appearance, performance and task.

Yummy tea is set to make use of the following markeng and sales strategies to aract clients:

⚫ Adverse our business in yers, banners, posters, radio staon and TV staon.

⚫ Create dierent packaging.

⚫ leverage on the internet to promote our business (Facebook, instagram).

⚫ Engage direct markeng packaging.

⚫ Encourage word mouth markeng from loyal and sased clients.

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Chapter V: Market Demands & Supply, Indicator Dynamics

Yummy tea engaged the service of a core professional in the area of business consulng and
strucng to assist the rm in building a well structured tea shop that will be compete in the
highly compeve tea shop.

WEAKNESS
STRENGHT
⚫ Higher costs than comparable tea
⚫ Excellent, well-trackex locaon.
shop.
⚫ Good reputaon among local
⚫ Single locaon means limited.
community.

⚫
⚫ Modest adversing budget.
seasonal menu, locally sourced.

OPPORTUNITIES
THREATS
⚫ Growing interest in/ support for
⚫ Intensifying compeon from
locally sources and ingredients.
established tea shop.
⚫ Seasonal menu, keeps things fresh
⚫ Uncertain economic environment.
and interesng.
⚫ Rising cost or ingredients.

Chapter VI: The Product & Service Ofering

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Yummy tea provides a full complement of mouth markeng.

Our customized list of products and service oncludes:

- Tea

- Tea rental and for sale

- Delivering Service

- Freedom wall

Seasonal Oers:

-Promo

-Rae draw every christmass

Chapter VII: Enterprises Strategy & Enterprises Delivery System: BUSINESS COMPETIVENESS

Input Throughput Output Markeng Desire Costumers

⚫ Manpower ⚫ Conversion of ⚫ Product ⚫ Research ⚫ Customer

input ino output and produced and sasfacon
⚫ Manchinery ⚫ Posioning
the transform deliver
⚫ Prots gained
⚫ Materials moon process ⚫ Promoon
⚫ Service
within the business ⚫ Improved
⚫ Methods incurved ⚫ People
performance
⚫ Product ⚫ Sales target
⚫ Price achieved

⚫ Packaging

⚫ place

Mission

 
Goals
Vission

Strategies

Acon Plans

Chapter VIII: Financial Forecast: Espected Returns, Risk and Conngencies.

Monthly Income Statement o Yummy Tea Shop

Gross sale 610, 517

Less: Cost of Goods sold 350, 000

Gross Prot Margin 260, 517

Less: Operang Prot 97, 114

Operang prot 136, 402

Less: Taxes 24, 106

Net: Prot Aer Taxes 139, 297

BALANCE

Assets Liabilies

Cash 50, 000 Income taxes payable 42, 120

Incentory 310, 000 Wages payable 57, 880

FIXED ASSETS Long term debt 200, 000

Land 110, 000 Stakeholders equity 300, 000

Building 100, 000 Retained earnings 20, 000

Total 620, 000 Total 620, 000

 EXPECTED RETURN ON SALE

(ROE) = NET INCOME AFTER TAXES

  SALES

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