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Reda Hassan Ahmed Mohamed Ibrahim Shaker

Al NOZHA, Makkah, KSA


E-Mail: Redashaker75@gmail.com
Tel: : 00966/0566463726 / 0549862694

Career Profile

Cluster Learning and Development Manager


Passionate Enthusiastic Learner. Authentic Professional Trainer. And A Knowledgeable, Trusted Business Partner.
With A Proven Track Record Of Achievements In Enhancing Guest Satisfaction, Employees’ Productivity &
Engagement And Company Profitability.
Accor Training Ambassador to El Gezirah Hotel . Nominated as One Of Accor List Of Top Potentials
(Future General Managers). Sofitel Cataract Innov@ctor. Piloted The Launching Of “Panorama” Management
Program in Hilton MEA And Prepared Its Check Lists. A Member of the Review Committee of Job Skills’ Certification
Project. Heartists’ Master Trainer “ Accor Service Culture”.

Core Competencies
*Behavioural Interviewing and Recruitment *Coaching and Mentoring
*Performance Management and Talent Development * Inspirational Leader and Motivator
*Employee Engagement and Productivity * Energetic, Proactive and Results Focused
*Outstanding Presentation and Facilitation Skills * Strategic Thinker with critical insights
*Profound Operational Background with pre-opening Experience

Education and Qualifications


 Facilitation in Action, Accor Academy IMEAT, May 2023
 Trainer Dimension, Accor Academy MEA, July 20121
 The PCSI® Clinic (Personal Coaching styles inventory) , Corporate Coach U, October 2017.
 Master Certificate In Hospitality Management: Focus On Hospitality Marketing And Financial
Management, School of Hotel Administration at Cornell University, 2014-2016
Consists of : 1-Certificate of Financial Management, Cornell University, April2016
2-Certificate of Hospitality Management, Cornell University, August 2015
3-Certificate of Leading Customer Focused Teams, Cornell University, August 2015
4-Certificate of Hospitality Marketing, Cornell University, June 2015
 Advanced Skills for the Practical Trainer, Working Smarter, Using Technology, The Art of
Delegation, Closing Generation Gap At Work Place, Oberoi group with Velsoft, 2016
 Harvard Manage Mentor Program, 42 Management Courses, Harvard University July 2014.
 Development Award For Coaching And Mentoring, Institute Of Leadership & Management, London, 2010.
 Effective Presentations Skills, Business Fruit Belgium and Hilton Worldwide, October 2009
 Certified Hospitality Department Trainer, The Educational Institute Of American Hotel & Lodging
Association, 2009
 Assistant Manager Certificate (Bachelor of Hotel Management), European Level-3, French Association
For Vocational Training , 2002
 Diploma In Teaching English For Specific Purposes, Middle East Advisory Center, 2000
 Bachelor Of Spanish Literature, Faculty Of Al-Alsun (Languages), Ain Shams University, 1997.
Major: Spanish Minor: German
Professional Work Experience

Cluster Learning and Development Manager, Swissotel Makkah SMK& Al Maqam SMH , Makkah, KSA
(1500 rooms+ 1624 rooms= 3124 Rooms Combined) From 15/04/2021 to Date
 Assisted both properties to won a number of awards : SMK won Makkah Leading Hotel award 2022, and
SMH won Best value hotel 2022 and Traveller Review Award 2023
 Assisted in scoring 92% at SMH and 89.5% at SMK in the LQA (Leading Quality Assurance) Audit
 Assisted in achieved 97 % in SMH and 98% in SMK in our annual Accor Hotels Opinion Survey.
 Assisted in achieved 85.9% in SMH and 86.28% in SMK for our 2022 RPS (Reputation Performance Score)
 Developed and implemented new L&D Strategy for both Properties SMH& SMK.
 Uploaded 27 videos on INES(Accor internal Learning platform)in 3 different streams: Positive Psychology,
Meaningful Management Concepts and business insights.
 Hold Coaching Session For Employees, Supervisors and Managers
 Managed Pre and Post Learning Event Activities To Maximize Application Of Skills.
 Supported the localization and succession plans by designing, developing and implementing a number of
tailor-made development programs each program consist of 7 modules , for example: TAMKEEN Program
 A member of the Committee that assisted the Managing Director in developed FRSS Monthly Business
Metrics (10 business metrics for all departments: Rooms, Culinary, T&C, Sales7 Marketing, Revenue,
Engineering. I.T., Finance, Purchasing and Safety & Security) for Raffles Makkah Palace, Fairmont Clock
Towers and SMH & SMK (4975 Rooms Complex) which was the best business practice for 2022.

Learning and Development Manager, Swissotel Al Maqam , Makkah, KSA


(1624 rooms) From 31/07/2017 to 15/04/2021

 Assisted The Management Team To


-Improve the LQA (Leading Quality Assurance) Audit from 81.3 % to 92.7 %the second highest Swissotel
all over the world -Achieve 96 % in AccorHotels Opinion Survey
 Sat Up And Run The Training department Ensuring That The Corporate Policies And Quality Standards Are
Followed
 Manage All Budget Allocations And Training Spending 
 Created new tools to facilitate leaning like: HartistSwiss Francs, selected Business Essays, Morning
Inspirational Quotes and Management Concepts.
 Created Quote Of The Day, Weekly Management Reviews To Enhance Morales And Knowledge.
 Designed And Delivered Training Programs, Recommended Action Plans To Address The Special
Development Needs Of Team Members, Supervisor And HODs, To Achieve Hotel Objectives
 Carried Out Training Audits (Quality Check, Telephone Etiquettes, Grooming Check, Product Knowledge)
And Complied Weekly And Monthly Training Department Achievement Report

Multi-Property Training And Development Manager, The Oberoi Madinah and Trident Jeddah,
(Combined 550 Rooms) From 08/03/2013 To 10/06/2017
 Assisted The Management Team To Obtain The Following Awards:
A- Madinah’s Leading Hotel 2015 By World Travel Awards , And
B-“Certificate Of Excellence” By Trip Advisor As The Best Hotel In Madina For 2013, 2014 & 2015. Also
The Hotel Was Classified As One Of The Top 12 Hotels In KSA.
 Model And Communicate The Dharam, Mission And Ethical Standards Of The Company
 Prepare And Execute The Hotel Training Needs Analysis, And The Hotel Yearly And Monthly Training
calendars And Planned Suitable Training And Development Interventions.
 Assist In Improving Over All Guest Satisfaction Ratio From 87.2% To 90.5% And Enhanced Guest Rating
For Staff Professionalism From 91.1% To 95.6 %, Staff Friendliness From 89.7% To 95.3% .Hotel Ranking
Percentage on Trip Advisors improved from 87% to 92%.

Co Founder Of Minds For Human Capital Investment, Free Lance Trainer At WORMAC International And
Part Time Student For The Master Degree
From 07/01/2012 To 05/03/2013
*Co-Founded A Start-Up Small Business Enterprise Minds For Human Capital Investment.
*Designed and Facilitated Training Programs About Human Resources Management, Creativity and Innovation,
Critical and Strategic Thinking, Motivating and Engaging Team Members, Customer Focus, Coaching Techniques,
Team Leadership And Decision Making.
*Completed Successfully A Number Of MBA First Year Courses: Finance, Accounting, Economics, Management,
Statistics, Organizational Behaviour , Marketing and Operation Management
*Completed Successfully ICDL Certificate and Toefl PBT Test Scoring 643

Director Of Employee Development, Pre-Opening Team, Erbil Rotana, Kurdistan


(201Rooms) From 26/10/2010 To 03/01/2012
 Assisted The Management Team To Be Awarded The Leading Iraqi 5 Star Hotel For 2010 And 2011, By
World Travel Award
 Compiled The FF&E Budget For L& D Department As Well As The Training Budget.
 Sat Up The L&D Department And Reviewed Learning Policies And Procedures
 Monitored And Followed-Up The Opening Critical Path.
 Facilitated Sessions About Performance Management, Assisted And Reviewed Performance Appraisal
Forms And Gave Feedback To HODs On How To Address Their Development Needs.
 Created, Developed, Implemented And Assessed The Effectiveness Of The Learning Events.
 Supported Operational Department In Achieving 88.3% In Guest Satisfaction Survey

Training Manager, Hilton Hurghada Plaza, Egypt


(224Rooms) From 22/02/2009 To 09/10/2010
 Assisted The Management Team To Be Ranked As The 3rd Best 5 Star Hotel In Hurghada Area In Revpar,
Market Share And Performance Index
 Quality Assurance Audit Increased From 84.88% To 95.13% And Brand Service Standards Section From
95.88% To 100%
 Assisted In Improving The SALT Scores From 47% To 59.9% (Satisfaction And Loyalty Tracking System)
For Guest Who Marks The Hotel Service and Facilities As 9 Or 10 Out Of 10.
 The Hotel Scored 93.45% In Team Member Opinion Survey (TEMOS) In 2010
 The First Training Manager in Hilton MEA (Middle East and North Africa) To Run Simultaneously two
management training programs “Elevator and Panorama”.
 Assisted In Turning The Hotel Into a HACCP Certified Hotel.
 Organized The Star Competition To Enhance Knowledge About The Hotel And Quality Issues
 Doubled The No. Of Hotel Licenses For Hilton University, Global English And Books 24/7 Users
 Organized Campaigns For Blood Donation, Cleaning Day, Grooming And Building Self Confidence.
 Completed Monthly Reports. Monitored And Followed –Up The Implementation Of New Hired Orientation
And On-Job Training Plans Up To The Company Standards.
 Assisted With Team Building Exercises and Succession Planning Activities
 Delivered All Brand Training Programs, And Leadership Development Programs

Learning & Development Manager, Mövenpick Sana’a Hotel, Yemen


(338Rooms, 448 Employees, Protel System) From 5/09/2008 To 05/01/2009

Assistant Front Office Manager & Hotel Trainer, Sofitel Old And New Cataract, Aswan, Egypt.
(275 Rooms, 341 Employees, Fidelio System) From 05/12/2003 To 30/4/2008

Assistant Manager & Departmental Trainer, Sofitel Le Sphinx, Cairo , Egypt.


(274 Rooms, 298 Employees, Hotix System) From 15/02/2002 To 04/12/2003

Assistant Manager Trainee From 15/02/2000 To 14/02/2002


2 Years of Management Training in All Hotel Departments At Mercure Ismailia, Sofitel El-Maadi Tower,
Novotel Coralia , Sofitel Old & New Cataract Aswan and Sofitel Winter Palace Luxor.
Trainings and Assessments
Attached A Comprehensive List Of Certificates, Training Programs And Courses .

Extra Curricular Activities & Skills

Languages:
English: Excellent command with translation capabilities. TOEFL PBT 2012 Scoring 643
Spanish: Good Command French & German : School Level.
Computer:
ICDL (Word, Excel, Power Point, Access, Windows, Information Technology and Internet), 2012
Writing: Wrote four Research Papers, Won Soaud Al Sabah Organization and Iqraa Establishment Prizes.
Translation: Spanish Translator For The Argentinean Hand Ball Team, 16th Men’s Handball World
Championship, Egypt, June 1999.
Volunteering: For South East Environmental Association (Canada) and The Egyptian Red Crescent.
As A Participant of Egypt-Canada World Youth Exchange Programme (98-99).

Personal Data
Date of Birth: 24/07/1975 Marital Status: Married Driving Licence: Valid

References
Available Upon Request.

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