The first one-stop-shop

platform to create unique

event experiences
Demo Day -September 2022
 What is the most
stressful job in the
world?

American Psychological Association, 2019

Event Coordinator
CULTURE SHIFT

Real life events are back and

they are bigger and more
tech-driven than ever before

72% €340bn 50,7%

Of event organizers Total market size of Of executives think in
are Millennials and the event industry in the future, all in-person
Gen-Z Europe alone events will have a digital
component.

*Sources :Eventmarketingstatistics-Reportfor2022;LinkedIn-VirtualEventsanewreality;2022Predictionsforthe EventIndustry 2

 PROBLEM

Planning events is a logistical nightmare

Tool Fragmented
overload Process
EVENT
SUPPLIERS
ORGANIZERS

Waste of Lack of
Resources Trust

3
 SOLUTION

A platform digitizing the end-to-

end process of event planning
EVENT SUPPLIERS
ORGANIZERS

Digital E2E planning solution Access to qualified leads

& increased sales
Large offer of verified
event suppliers Reduced time in presell
activities
Instant access to offers
Reduced marketing costs
and prices

Transparent records of Centralised record of

contracts and payments digital contracts & payments

Service guarantee and Access to new markets

safe payment

4
PRODUCT

Tulipr is the one-stop-shop

to easily navigate through
event planning
EVENT HUB
Browse and compare profiles for event
venues, services and tech.
Instant offers and direct booking

SUPPLIER PORTAL
Microsite for suppliers
Business Management tool for invoices,
contracts and payments
5
 MARKET AND KEY CITIES

Tulipr is leveraging first network

effects in Romania before expanding

INITIAL FOCUS KEY CITY EXPANSION

EUROPE ROMANIA BARCELONA LISBON

TAM
TOTAL ADDRESSABLE MARKET
€321B €1.14B €10.7B €2.34B
SAM
SERVICEABLE AVAILABLE MARKET €287B €913M €9.65B €2.10B
SOM
SERVICEABLE OBTAINABLE MARKET €1.20B €82M €279M €60M

6
 MONETISATION

A consumer centric monetisation strategy

backed up with commission fees for suppliers
EVENT
SUPPLIERS
ORGANIZERS
FREE COMMISSION-BASED

Client request Supplier offers

Facilitate transaction

Secure payment
-10%
Contract value Commission fee

8
 GO-TO-MARKET-STRATEGY

Grow the marketplace by building supplier

segments while acquiring new customers
1,614 CLIENT SUPPLIER
TOTAL PARTNERS IN RO

93% Small & medium size events Segmented approach

RETENTION RATE
71% of total events Seasonality driven
50 - 500 participants Top 5 categories
492
Marketing & Comms Specialists Freelancers
CONTRACTS
Buyer & Procurement Specialists Small Business Owners
Facility & Office Admin Part-time / Passionate event creators

€158.3 Top 3 acquisition channels: Top 3 acquisition channels:

SUPPLIER LTV Pay-per-click, Content, SEO, Cold outreach Social Media, Referrals, Events

7
 TRACTION

Proven early traction with a growing user

base and increasing gross revenue
“I’ve already “I was really excited to “We used Tulipr for
3,060 recommended Tulipr to
colleagues of mine in the
find Tulipr cause it saved a customer
me so much time. campaign. Felt like
TOTAL USERS branch.
an extended team.”

21

We decided to work with
It saved me a lot of them on an ongoing
BUSINESS CLIENTS time!” basis."
Diana C., Procurement Cristina L., Marketing

14%
Marius U., Project Manager
Specialist @Farmexim S.A. Specialist @Leroy Merlin BTL @ FCB Bucharest

MONTHLY USER GROWTH

€815k
CURRENT GMV

9
 FINANCIAL AMBITIONS

Building on our success, we want to

grow Tulipr to €12.3M GMV in 2025
€4,500,000

€4,000,000

€3,500,000

€3,000,000

€2,500,000

€2,000,000

€1,500,000

€1,000,000

€500,000

€0

Q3 Q4 Q1
Q2
Q3 Q4 Q1
Q2
Q3
Q4 Q1
Q2 Q3 Q4
2022 2022 2023 2023 2023 2023 2024 2024 2024 2024 2025 2025 2025 2025 10
 COMPETITION

As the only real end-to-end solution in

the space we have a competitive edge

Generic Service
Marketplaces

VENUE DIRECTORY

EVENT SERVICES DIRECTORY

EVENT TECH DIRECTORY

DIRECT BOOKING

DIGITAL CONTRACTS

SERVICE & PRICE GUARANTEE

11
 TEAM
A strong team with vast experience in Event
Management and Digital Transformation

Dennis S. Bogdan P.
Senior Developer Senior Developer

Ioana Dragomir Larisa Burca Serban Cioclov

CO-FOUNDER & CEO CO-FOUNDER & COO CTO Karina M. Jordi H.
Junior Developer Junior Developer
12+ year of experience
EU Event Planner with
Experienced CTO with

leading digital deep insights in the track record in web

transformation projects, industry and 10+ years of development and leading
400+ FTEs transitioned, experience a tech team across 30+
$8+ M owned budget projects

Vladimir S. Simona T.
Junior Developer Customer Success

12
 FUNDRAISE

We are raising €500k to accelerate our

product development and expand
Tulipr to new markets

Accelerate Expand Market

development supplier base expansion
Accelerate the Grow the Customer Success Launch a Pilot in
development of the team while onboarding 1.400 Barcelona (Q1, 2023) &
product with the Launch suppliers to the new platform Lisbon (Q2, 2023)
of an MVP in Q4, 2022 in Q4, 2022

13
 Join us in transforming the
way events are planned today

Ioana Dragomir
ioana.dragomir@tulipr.com