BRAINS

PLAN
In a business plan,
TORM IDEA
The first step to
objectives are becoming a successful
outlined and how entrepreneur is
the company finding a business
intends to achieve idea that works for
them. you.

PROBLEM
The problems faced
by businesses are
either short-term or
long-term.
SOLUTION
Business solutions are
defined by customer
outcomes. Customer
vocabulary must be
used to define a
solution.