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BUSINESS COMMUNICATION

INDIVIDIUAL ASSIGNMENT- 1

TOPIC: PRESS NOTE ON DOMINOS

SUBMITTED TO: PROF. NITIN PILLAI

SUBMITTED BY: HARSHIT MAHESHWARI

DIVISION: C

ROLL NO: 23MBA324


Press Note

April 16th, 2009

"Trust is the foundation of all relationships."

We are sincerely apologetic for the pain that our actions have caused. The distrust among the

customers is agreeable but we are equally disgusted and were caught off-guard by the barbaric

activity of those two employees who thought it would be a funny YouTube hoax. We take full

responsibility of the event and our mistakes and we are seriously committed to making things

right.

Dominos has taken strict disciplinary actions against the two team members to ensure that it

does not happen again. The two barbarians are dismissed with an immediate effect and there

are felony warrants out for their arrest. The store has been completely shut down on April 14th

till the next day afternoon and sanitized from top to bottom because your trust is sacred and of

utmost importance for us.

Dominos has revised and refurbished the old policies and implemented new procedures to

prevent these misconducts from happening again. We have re-examined our hiring process so

that people like this don’t make it into our stores and destroy the legacy and trust for the brand.
We have a professional audit team across the country in our stores who will be looking after

and making sure that our stores are properly sanitized and hygienic. We take tremendous pride

in creating delicious recipes and delivering high-quality food day in and day out for the past 5

decades.

We are a team of hundred and twenty-five thousand men and women working across the United

States and more than sixty countries around the globe. It is very disheartening to see the image

of Dominos being shattered by the actions of two individuals. We were filled with hatred and

negative comments on social media platforms and all around us but the support and comforting

messages from our loyal customers have been a great sigh of relief even in such an adverse

scenario. We thank you for hanging in there as we will try our best to regain your trust.

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