Date submitted

February 9, 2023

Freshta Wear
Boutique

PREPARED BY:
Angelitud, Kaye Janamy
Bautista, Casey
Cerbania, Jannah Thea
Estandarte, Ma. Theresa
Flores, Catherine
Gustillo, Riezene
Nonato, Benny
Orbigoso, April Rose
Palomar, Sara Jean
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Villanueva, Jennelyn
Table of contents

BUSINESS PROPOSAL OUTLINE 2

A. EXECUTIVE SUMMARY 3

Business overview, mission, product offering 3

Target customer, management team, success factor 4

Financial highlights 5

B. PRICING TABLE 6

C. INFORMATION ABOUT THE BUSINESS 8

D.SUMMARIZATION OF QUALIFICATIONS 9

E. TERMS AND CONDITIONS 10

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BUSINESS PROPOSAL OUTLINE

A.Executive Summary

I. Business Overview

II. Mission

III. Product Offering

IV. Target Customer

V. Management Team

VI. Success Factors

VII. Financial Highlights

B. Pricing Table

C. Information about the business

D. Summarization of qualifications

E. Terms of Agreement

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A. EXECUTIVE SUMMARY

I. Business Overview

Freshta Wear Boutique is a locally established trendy boutique store, a start-up retail of

men’s, women's, and children’s clothing stores specializing in unique clothing from other

businesses. This business will be a casual urban wear trendy clothing store which will

be run by the owners, Jenny Lim and Benita Sy, as a partnership. It will be located at

Kalayaan Park at 148 Rizal Avenue, Taytay Rizal.

This boutique will offer modern and trendy designs geared towards youth and adults.

Our intent is to provide the community with unique, stylish and trendy clothing at an

affordable price.

The business will be financed with P100,000 - P200,000 from the owners money

and from business loans.

II. MISSION

Our mission is to create an apparel brand that can offer quality garments and

value to the customer. Add a little bit more style, something aesthetic.

III. Product Offering

The following are the products to be offered by Freshta Wear Boutique:

● Cropped tops, Oversized shirt and Tank Tops

● Jogger pants, Trouser, Square Pants

● Small collection of local handmade jewelries

● Purses, Wallets

● Sunglasses

● Authentic bags and caps

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IV. Target Customer

The company’s target customer is the fashion-conscious youth of the new

generation who are searching for trendy and unique styles. We will target the

stylish youth of the new generation including the middle and high school

students, college students and young professionals.

V. Management Team

Freshta Wear Boutique is owned by Jenny Lim and Benita Sy. Primarily operated

by Sarah Dy, Riez Pao, and Cathy Yang. Their attitude and values allows them

to make their business perform their sole and primary responsibility. They will

present at the store for 7 days, it will be open and will make all management and

financial decisions. They also employ 2-3 additional part-time hourly employees.

VI. Success Factors

Freshta Wear Boutique is primed for success by offering the competitive

advantages:

● Uniquely and modern designs geared towards the fashion-conscious

youth.

● A database that will store a customer profile created in the store so that

the customers can receive personalized alerts and messages for when

their favorite product and designs become available.

● The pricing will be affordable yet on par with other competitors to ensure

the highest quality and value for what each customer pays.

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VII. Financial Highlights

Freshta Wear Boutique, funding will be dedicated for leasehold improvements,

design, working capital, and opening inventory.

● Store design/ build: P65,000.00

● Opening inventory: P45,000.00

● Working Capital: P 90,000.00

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 B. PRICING TABLE

List of Expenses Quantity Amount Total

Rent (Establishment) 1 10,000 10,000

Electricity Estimate 3,000 3,000

Total: 13,000

Materials

Hanger 300 45 13,500

Mirror 2 1,500 3,000

Total: 16,500

Furni

ture

Clothes Rack 10 1,000 10,000

Table 1 1,500 1,500

Chair 2 500 1,000

Calculator 2 850 1,700

Ceiling Fan (big) 1 5,000 5,000

Total : 19,200

Product:

Bail(mixed RTW’s) 5 15,000 75,000

Packaging(Paper Bag) 150 30 4,500

Total: 79,500

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Other expenses and funds 71,800

Total Capital 200,000

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C. INFORMATION ABOUT THE BUSINESS

A boutique is delightful to shop in. We can locate the clothes we want and occasionally

purchase them using a retail price list. A boutique is a good location. a good business

as well. Over the years, many business owners have attempted to run a boutique as

their company. It is a fashionable company.

The wearable art and retail space will be called Freshta Wear Boutique. Consumers

nowadays desire to be independent, whether you think of the 1990s as the "me" or the

"I" generation. Male or female, young or old, Freshta Wear Boutique lets customers

wear any design they like. They will find it fascinating, enjoyable, and reasonably priced.

It will be original and distinctive fashion art.

T-shirts and sweatshirts will be the only in-store merchandise that Freshta Wear

Boutique offers, starting slowly. This will appeal to consumers who enjoy apparel but

make more impulsive purchases. Freshta Wear Boutique will expand into jeans, jackets,

women's casual suit coats, jean jackets, leggings, leather jackets, collared shirts, and

sweatpants as needed to meet customer demand.

Selling its products will generate revenues for Freshta Wear Boutique. The pricing

structure will continue to be flexible and will use both the normal practice of keystone

prices as well as suggested retail pricing for popular goods. Additionally, it will make use

of a value-based pricing structure, which assesses how valuable the items are to

customers based on factors like accessibility, quality, customer service, and consumer-

pleasing designs. Freshta Wear Boutique will strategically place end-of-season sales,

holiday and overstock sales, multi-buy discounts, and promotional coupon

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D. SUMMARIZATION OF QUALIFICATIONS

Freshta Wear Boutique is a commercial establishment that will sell RTW’s (ready to

wear) fashionable clothing for all ages of any generations. This fashion industry tends to

overlay or attract each and everyone's attention. Despite having different types of era in

terms of fashion/clothing we will make sure to offer you the best style and quality that

you’re looking for, to meet the specific needs of our clients. We will solely focus on the

trend styles,colors and fits anything on it. Freshta wear boutique, recognizes the

importance of marketing. By that, we plan to promote our business through online

selling, brochure and blog. Our goal is to keep our marketing budget doubled as our

annual capital.

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E. TERMS AND CONDITIONS

Please read this term and conditions carefully before purchasing or buying Clothes and

our Freshta Wear Boutique.

Your access to and use of the Service is conditioned on your acceptance of and

compliance with these Terms. These terms apply to all visitors, users and others who

access or use the Service.

By accessing or using the Service you agree to be bound by these Terms. If you

disagree with any part of the terms then you may not access the service.

Purchases. If you wish to purchase any product or clothes available in our shop or

Freshta Wear Boutique, you may ask our ass for any information you need.

Accurate Information. We promise that you will be given accurate information with

regards to the clothes or items you choose to buy in order to satisfy your desired

clothes.

Capacity. In order to fulfill your desires in clothes this condition must be followed that

there will be no limit in purchasing anything.

Trade marks. All our trademarks are our property and you may not use them without

our permission. All other trademarks are their respective owner’s property.

Damages. For any damages found on hand these clothes will have a least in a desired

amount given by the owner.

Price. All clothes displayed were fixed in desirable amounts.

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