Conference Action Plan Template:

Conference Details:
 Conference Title:
 Date:
 Duration:
 Venue:
Conference Objectives:
 Objective 1:
 Objective 2:
 Objective 3:
Target Audience:
 Identify the target audience for the conference, such as government officials, industry
professionals, logistics providers, researchers, investors, etc.
Program Development:
 Develop a conference program that covers key topics related to the future of transport
and logistics in Somaliland.
 Include sessions on:
 Infrastructure development
 Technology and digitalization
 Regulatory reforms
 Public-private partnerships
 Regional integration and cooperation
Speaker Selection:
 Identify and invite relevant experts, industry leaders, government representatives, and
researchers as speakers and panelists.
 Consider their knowledge, expertise, and ability to contribute to the conference
objectives.
 Confirm their participation and provide guidelines for their presentations.
Logistics and Operations:
 Secure a suitable venue that can accommodate the expected number of participants and
provide necessary facilities (e.g., audiovisual equipment, seating arrangements, Wi-Fi).
 Coordinate with vendors for catering services, event signage, registration materials, and
other logistical requirements.
 Develop a registration system and process for attendees to register and receive
conference materials.
Promotion and Marketing:
 Develop a comprehensive marketing strategy to create awareness and attract
participants.
 Utilize various channels, such as:
 Conference website, Social media platforms and Email newsletters
 Press releases and media outreach
 Collaboration with industry associations, government entities, and relevant
organizations
Sponsorship and Funding:
 Identify potential sponsors, partners, and donors who are interested in supporting the
conference.
 Create sponsorship packages with different levels of support and corresponding benefits.
 Approach potential sponsors and negotiate agreements to secure financial and in-kind
contributions.
Attendee Engagement:
 Plan interactive sessions, workshops, and panel discussions to engage attendees
actively.
 Allow time for Q&A sessions and networking opportunities to facilitate knowledge
exchange and collaboration.
 Consider organizing exhibitions or showcases to highlight innovative transport and
logistics solutions.
Evaluation and Feedback:
 Develop an evaluation framework to assess the success of the conference and the
achievement of objectives.
 Collect feedback from attendees through surveys, questionnaires, or post-conference
evaluations.
 Analyze the feedback to identify strengths, areas for improvement, and
recommendations for future conferences.
Budget and Financial Management:
 Develop a detailed budget that accounts for all expected expenses, including venue
costs, speaker fees, marketing materials, catering, and staff support.
 Monitor and manage the conference finances closely to ensure financial sustainability
and accountability.
Timeline and Milestones:
 Create a timeline with key milestones and deadlines for various conference activities,
such as speaker invitations, marketing campaigns, registration opening, and program
finalization.
 Assign responsibilities to team members or committees and track progress regularly.
Post-Conference Follow-up:
 Share conference proceedings, presentations, and resources with attendees and
stakeholders.
 Send thank-you notes to speakers, sponsors, and volunteers who contributed to the
success of the conference.
 Maintain post-conference communication to foster ongoing collaborations and
knowledge sharing.

Remember to adapt and customize this template according to the