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  • Truth Research #1

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    Ducky Memes
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    This document proposes a social media content and strategy for GCFSM Bacoor Church. It identifies the church's target audiences as senior citizens, millennials/families/parents, youth, and children. It also outlines brand personas of being taglish, warm and welcoming, and a guide in faith. The document suggests content types like multi-photo posts, reels, and interactive posts. It recommends posting 3-4 times a week at consistent times to engage the church's key demographics.

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    Research of the truth

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    This document proposes a social media content and strategy for GCFSM Bacoor Church. It identifies the church's target audiences as senior citizens, millennials/families/parents, youth, and children. It also outlines brand personas of being taglish, warm and welcoming, and a guide in faith. The document suggests content types like multi-photo posts, reels, and interactive posts. It recommends posting 3-4 times a week at consistent times to engage the church's key demographics.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    11 views11 pages

    Truth Research #1

    Uploaded by

    Ducky Memes
    This document proposes a social media content and strategy for GCFSM Bacoor Church. It identifies the church's target audiences as senior citizens, millennials/families/parents, youth, and children. It also outlines brand personas of being taglish, warm and welcoming, and a guide in faith. The document suggests content types like multi-photo posts, reels, and interactive posts. It recommends posting 3-4 times a week at consistent times to engage the church's key demographics.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 11

    GCFSM Bacoor Church

    A Social Media Content and Strategy Proposal


    01 Target Audience

    02 Audience Persona

    Agendas
    03 Brand Persona

    04 Content Strategy and Suggestions


    01 Senior Citizens

    Target 02 Millennials / Families / Parents

    Audience 03 Youth

    This is what we know so far. This


    is also based on the current
    attendees of GCFSM Bacoor 04 Children
    Church.
    01 Health Concerns

    Current
    02 Situations related to job (Job offerings, etc.)

    Situations 03 Healing / Grieving / Loss of Loved One

    Based on an interview* and 04 Reaching out to the next generation


    observations*

    05 Mental Health Issues / Burnout


    01 Maintaining a healthy lifestyle

    Possible 02 How to have a work-life balance

    Interests 03 How to nurture family relationships

    Based on an interview* and 04 Preventing burnout


    observations*

    05 Excelling in studies
    How to 01 Midweek Gatherings

    draw them 02 Youth Fellowships / Breakout rooms

    out? 03 Growth Groups

    Psychographics
    Brand 01 Taglish

    Persona 02 A warm and welcoming community

    How We Want to Present


    GCFSM Bacoor 03 Will be a guide in faith journey
    Content
    Pegs
    Suggestions

    @ccfmain
    Content
    Pegs
    Suggestions

    @victoryalabang
    01 Multi-Photo / Carousel

    Content 02 Instagram and Facebook Reels

    Strategy 03 Interactive Posts

    Suggestions 04
    Define best time and days to post and stick
    with it for a while
    To be explored.

    05 3-4 times posting a week


    Thank you!
    GCFSM Bacoor Content & Strategy Proposal

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