Cust

omerNeeds:
-
Iint
ervi
ewedmyf ri
end'
sfami
l
yindi
vi
dual
l
ytof
indoutt
hegapswhi
cht
heywantt
oimpr
ovei
n
thatpar
ticul
arar
ti
fact
.

1.Iwenttomyf r
iend'
sresidenceinthismorning.Hi
ssisterusetomakebr eakfastforhi
m.She
wasblendingeggsf oromel et
te.Iaskedherthathowthisblenderiseasytouseoruserf r
iendl
y?
sheanswer edthatit
'seasybutit'
squitebi
gascompar et omyhol dingcapaci
ty.Icannothold
thiswi
thonehandandIneedt ousemybot hhandst oblendwel lsoit
'sneedtobebi tsmalli
n
sizesothatIcanoper at
eitwithonehand.

2.Hetoldhismothert
obakecakef
orussowhenshewasmixingbatt
erbyblender.Iaskedher
i
fitseasytohol
dinonehandsoasshetol
dmethati
tseasyt
ohol dbutsometimestheliqui
t
spi
lloutwhenyoupressi
thar
dsother
emustbeopti
ontocont
r ol
speedotherwiseit
'squit
e
easytouse.

3.l
aterhi
sf atherwenttokicthentomakesmoothieforus.Hewascrushi
ngicesoIaskedhi
m
i
fit
'scomf ort
abletocrushicet hr
ought
hiswayandifhewanttouseanyot hermet
hod?Hetold
met hatt
hewi rewithblenderisuncomf
ortabl
e.i
tshouldbewir
eless/
char
geableort
hisbl
ender
canbeoper at
et hr
oughbat ter
ies.

4.Myfriendiscooksoheuset ocookdinnersometimes.Hewasbl endinghisst uf

fthenIasked
hi
mi ft
hi sbl
enderisenoughtomi xeverysingl
ebatterandheansweredt hatthismachinemust
havedi
fferentopt
ions,l
ikeifiwanttoblendcakebattertheni
tneedstor unont hatsame
consi
stencyandwhenbat tergetready,i
tneedstobecutof faut
omat i
call
y.ifthemanufacturer
addedthisfeat
urethenitcanbeeasyf orcook/chef
s.

5.Mymot heral
sobl endingsomest uffi
nnextmor ni
ngsoIaskedhert hatwhysheuset his
blenderandhowi tsconv eni
entandeasyf orher
?whi l
eblendingsheansweredthatblendi
ngis
easybutI'm usi
ngt hisforyearsanditsbladei
sbitoutdatedandsmall
.manuf act
urermust
offeraotherpairofbladeorneedt oupgradeblenderwithnewbladessowhenIuset oblend
stuffwit
hpoorbal de,thebatterl
eavelumpsandl umpsar ehardtosor
titoutsotheremustbe
extrasetofblades/whiskssot hatusercanuseitforyears.

Addr
essi
ngGapsandUserNeeds:
-

TheBl
enderneedst
obl
endsev
ery
thi
ngsmoot
hly
.

Thebl
endermusthav
ehandl
etohol
d.

Thebl
endersi
zeneedt
obegoodi
nsi
ze,
notsosmal
l
/bi
g.

Thebl
endercaneasyt
ooper
atewi
thonesi
ngl
ehand.

Thebl
enderwi
thcont
rol
but
tont
omanagei
tsspeed.

(
i)Thebl
endershoul
dbewi
rel
ess.Caneasi
l
yoper
atet
hroughbat
ter
iesori
tcanbechar
geabl
e.
Thebl
enderneedext
rasetofbal
des/
whi
sksaswel
l
.

Thebl
enderrequi
resmult
iaut
omotiv
eswi
tchest
obl
endt
hingaccor
dingt
othebat
teri
.ecakes
bat
ter
,omell
atebatt
erorsmoothi
es.

(
i)Thebl
endercanbepor
tabl
esot
hati
tcaneasyt
ocar
ryi
ffami
l
yisgoi
ngf
orpi
cni
c.

Thebl
enderr
equi
resmor
ebl
adeopt
ionssoi
tcanbechangeasperr
equi
rement
.

Thebl
endermusthav
ededi
cat
edbut
tont
oswi
tchof
f/on.

Thebl
enderneedst
obeuserf
ri
endl
ysoi
tcanbeeasyt
ocl
ean.

Thebl
enderr
equi
reswat
erpr
oofmot
or.

Thebl
endercanbeusebyanyage.t
her
emustbenor
est
ri
cti
ons.

Thebl
endermusthav
eredl
i
ghti
ndi
cat
ioni
fit
smot
orget
ti
nghot
.

Thebl
enderr
equi
resaut
omat
ical
l
ycutof
ffeat
uret
opr
eventl
umpsi
nbat
ter
.

Thebl
endermustl
ookst
yli
shandbeaut
if
ulwhi
chcanmat
chupwi
thki
tchen'
sint
eri
or.

Thebl
endermanuf
act
urer
sneedt
omanuf
act
uref
ami
l
yser
ieswhi
chdedi
cat
etoeachf
ami
l
y
member.

TheBl
endermusthav
ear
ubberhandl
etohangonwal
l
s.

Thebl
endermustoper
atet
hroughamobi
l
eappov
erWi
Finet
wor
k.

Thebl
enderr
equi
rest
ouchscr
eenpanel
tosett
imerf
orbl
endi
ng.

Thebl
endermusthav
ecloudst
orageordatast
orageopt
ionhi
dingi
nsi
dei
nit
sheadwher
ewe
canst
oreouri
nter
naldat
aofourdevi
ces.

Thebl
endermusthav
eAIopt
ionsot
hatwecanst
artorst
opi
tbyv
oicecommand.

Thebl
endermusthav
ecct
vcamer
ahi
ddeni
nsi
det
owat
chwhaty
ourki
dsdoi
ntheki
tchen.

Thebl
enderr
equi
resopt
iont
oconnectt
wobl
ender
sift
her
eishugequant
it
yofbat
tert
obl
end.

Theblendercanbel
i
ghtwei
ght
edsot
hati
tcaneasyt
oli
ftf
rom ki
cthent
othegar
denorany
otherpl
ace.

Thebl
endermustst
art
sinsecond.

Thebl
endercanbl
endqui
ckl
y.

Thebl
endercanopr
eat
ewi
thoutanyi
nst
ruct
ions.

Thebl
enderr
equi
resmi
nimal
useref
for
t.