De La Salle University

Ramon V. del Rosario

College of Business

Draft 1:
Company Profile and Strategy Formulation (SWOT)

In Partial Fulfillment of the

Course Requirements for

Strategic Human Resource Management

1st Term, A/Y 2021-2022

Submitted by:
K36-Group 6
AQUINO, Bianca Mae
CUA, Carl Justin
JORDAN, Aemiel Matthew
MARISTELA, Ariel Jr.
VITE, Christine Renee

Submitted to:
Dr. Ana Liza Asis-Castro, DBA

April 11, 2022

Company Introduction
 Unisafe Industrial Company Incorporation (hereafter Unisafe) is a manufacturing firm

established in 2003 under the RMQ Group of Companies by founder and current company

president, Mr. Ruel M. Quierrez. The company produces and distributes various Personal

Protective Equipments (PPE) and Industrial Safety Products which are made to be

environmentally friendly, safe, and upholds a world-class standard of quality–continuously

growing in the industry and expanding its array of trustworthy suppliers.

Image: Unisafe company logo.

As the modern times are ever-changing, the company is also dedicated in helping

customers face the challenges of the COVID-19 pandemic as it is now engaged in the

distribution of COVID-19 prevention products.

Here is the list of offerings by Unisafe:

i. Personal Protective Equipment

 ii. Industrial Safety Products

Given the current products offered by the company, its main target market is

construction companies in need of safety products for its workers. Second are

organizations/institutions which require multiple forms COVID-19 prevention as per current

public health regulations and COVID-19 response (e.g. hospitals, health centers, offices, etc.).

The company aims to reach its goals by adhering and committing itself to its Mission:

“To provide quality products and world class service by partnership and
coordination with our clients through sincere passion and dedicated
workforce”
and driven by its desired success in future endeavors through its Vision:

“To be the biggest, top-priority, and one-stop shop supplier for personal
protective equipment and industrial products in the Philippines”
 As a business, it is its duty to wholeheartedly be of service to its customers, as well as

its employees. With that in mind, the company’s Human Resource Department also has its own

mission, vision, and values in which it is aligned in order to invigorate growth, learning, and

motivation among its valued employees. These are as follows:

MISSION – We are committed to develop and manage equitable, value-added and

comprehensive human resources policies, practices and programs in pursuit to the success of
our employees and to increase the overall value of the organization.

To inspire, encourage, foster and promote a high-level employee morale through proper
recognition and individual success, competitive salary and benefits package, open
communication, recognizing and encouraging the value of diversity in the workplace, equal
opportunity for learning, training and career development, personal growth, trust and mutual
respect.

VISION – To:
● Be preferred employer and provider of innovative and results-oriented human resources
services, policies, and systems.
● Reach Excellence in providing consistent high-quality service to our employees towards
learning and continuous improvement
● Enable and drive the delivery of the Group/company’s plan through people
● Attract and develop a highly talented and motivated international workforce
● Create a culture in which our people succeed.
● Provide leadership in shaping a comprehensive culture that drives excellence and
innovation by supporting talent, engagement, and the employee work experience.

Through:
● HR proficiency and competence
● Working in collaboration and partnership
● Business focused solutions
● Driving and enabling change
● Empowering and developing leaders and managers
● Effective process, systems and policies

To effectively achieve their vision and mission, Unisafe has the following organizational chart:
HR SWOT Analysis
 Strengths Weaknesses Opportunities Threats

● Variety ● Inventory ● Expansion ● Replicable

● Flexibility control and ○ Regional ● Old in a
● Value for management ○ International market with
money ● Products fierce
● Reach prone to competition
damage ● Sales
● Rocky personnel
supplier becomes
relationships competitor
● Inconsistent
product
quality
Table: Organizational SWOT of Unisafe.

A broad analysis of the strengths, weaknesses, opportunities, and threats (SWOT) of the

organization will help in identifying how the human resources (HR) department can assist in

fulfilling their role towards the execution of the organizational strategy. Primarily, the HR

department of Unisafe ensures the satisfaction of business demand through accurate labor

projections and updated staffing assessments.

The strengths of the company in terms of the staff are a conducive working environment

and flexible work arrangements. Employees appreciate having the necessary guidance in terms

of how work will proceed and how the company intends to adjust to the consequences due to

the ongoing pandemic. In addition, the employees value a detailed process on employment

concerns, such as performance assessment and resignation guidelines. An adjustment that

employees particularly like is the flexibility of work arrangement, wherein they can still be

productive within the confines of their homes and deliver quality performance. The company is

also reputable for offerings that are worth their prices, and for their reach in the country.
 Internally, the company has organizational concerns that involve inventory management,

quality assessment, and supplier relationships. Inventory management is an ongoing issue due

to uncertainties brought about by the pandemic, such as in stock levels or schedules. Quality

assessment for the company involves lessening the susceptibility of the products to damage

and standardizing the quality of offered products. Lastly, supplier relationships pose a significant

challenge to the company as the company observed some erratic transactions recently.

External factors that could negatively impact the company mainly concern market

obsolescence and competition. While Unisafe has a longstanding reputation as a distributor, it is

constantly threatened by rapid innovation and change in the market such that the organization

risks being behind in terms of advancement. This can also be a possible consequence to the

company image for potential staff if Unisafe does not ensure upkeep with changing times.

Furthermore, with major economic repercussions due to the pandemic absorbed, the company

somewhat struggles in maintaining profitability due to mobility restrictions.

Fortunately, the company has opportunities to which it can strive. A major opening is for

the expansion of the company through additional regional and international branches. With this,

the HR department can contribute by studying particular demographics in the expansion areas

to preserve staff efficiency and productivity. In addition, while innovation can be a threat in terms

of matching its pace, it also serves as a window for Unisafe to identify technological

improvements that can further their reach as a distributor. For the current context, PPE will

continue being a necessity as an integral part of medical response to the pandemic, and

construction apparel will likewise persist as a need for ongoing infrastructure efforts in public

and private sectors. As such, Unisafe can leverage its position as a leading distributor and even

emerge as the foremost player in its current market.