FEASIBILITY STUDY PROPOSAL

In Partial Fulfilment
of the Requirements for the Degree
Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.

Atienza, Ericka Daniela B.
Delica, Jenny Rose M.
Santos, Valerie G.
Tadena, Jovannie F.

SEPTEMBER 2023
PENDRIVE FUSION: A FEASIBILITY STUDY OF THE CREATIVE SPARK ENTERPRISE
ON THE MARKET POTENTIAL AND INNOVATION OF MULTIFUNCTIONAL WRITING
AND DATA STORAGE DEVICES

A Feasibility Study

Presented to the Faculty of the

Business and Management Department

STI College Batangas

In Partial Fulfillment

of the Requirements for the Degree

Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.

Atienza, Ericka Daniela B.

Delica, Jenny Rose M.

Santos, Valerie G.

Tadena, Jovannie F.

September 2023
Background of the Study

The Creative Spark Enterprise is a company established by a group of students from the
4th year level of BSBA Major in Operations Management at STI Batangas. The company's
product, the Pen Drive Fusion, was proposed by the students. The idea for the product was
inspired by their experiences in keeping important documents, not only for school but also
for personal use.

Based on their research, flash drives are portable and can store a large amount of data.
This makes them a convenient way to carry important files with you wherever you go. The
students also wanted to create a product that would be easy to use and would provide
users with a variety of benefits.

The Pendrive Fusion is a multifunctional writing and data storage device that can be used in
two different ways. It can be used as a traditional flash drive, or it can be used as a pen.
The pen function allows users to write notes or sign documents directly on the drive.

The Pendrive Fusion is a unique product that offers a variety of benefits to users. It is
portable, easy to use, and has a variety of functions. The students of Creative Spark
Enterprise are confident that the Pendrive Fusion will be a valuable tool for people who
need to store and manage important files.

a. Description of the product/service-The Pen Drive is a 2-in-1 device that combines

the functionality of a flash drive and a ballpoint pen. It has a large storage capacity,
allowing users to store important documents, presentations, and media files on the
go. The Pen Drive is also easy to use, with plug-and-play functionality that makes it
easy to transfer files between computers and devices. The Pen Drive is available in
a variety of storage capacities, from 8GB to 1TB. It is made of durable materials that
can withstand every day wear and tear. The Pen Drive is also backed by a one-year
warranty. The students who created the Pen Drive have access to the files stored on
the drive. This is to ensure that users' files are backed up in case the drive is lost or
destroyed. However, users can protect their privacy by providing the email and
password that they used to create the Pen Drive.
 b. Organizational Type- The Creative Spark Enterprise is a partnership, which is a
type of business organization owned by the group of 4th year BSBA Students. It is a
private sector business, which means that it is owned and operated by individuals or
companies, rather than by the government. The Creative Spark Enterprise strives to
provide high-quality pen drives at a competitive price, while also meeting the needs
of its customers. is a manufacturing business, which means that it transforms raw
materials into finished products. In the case of pen drives, the raw materials are
plastic, metal, and electronic components. These materials are then assembled into
finished pen drives that are ready to be sold to consumers.
c. Organizational Form- Creative Spark Enterprise is a general partnership formed by
five parties who have agreed to manage and operate a business and share its
profits. The partnership is governed by a written partnership agreement that specifies
the rights and responsibilities of the partners. All partners have equal ownership of
the business and are jointly and severally liable for its debts and obligations. This
means that each partner is personally liable for the debts of the partnership, even if
they were not involved in incurring the debt. The partnership can be terminated by
any partner giving the other partners written notice of termination. The profits of the
business will be shared equally between the partners.
d. Graphic Identity

Company Logo: Product Logo:

.
Significance of the Study

The significance of this study is to evaluate the feasibility of selling a Pen Drive that is both
a flash drive and a ballpoint pen. This study will help to determine the market demand for
such a product, as well as the costs involved in production and marketing. The findings of
this study will be beneficial to the following:

Future researchers: The study findings can provide valuable insights into the development
of new and innovative products that combine the functionality of a flash drive and a pen.

To Customers- The study will provide consumers with information about the Pen Drive,
such as its features, benefits, and price. This information could help consumers to decide if
the Pen Drive is a good fit for their needs.

To Business Owners- The study will provide other entrepreneurs with information about
the market demand for a Pen Drive and the costs involved in production and marketing.
This information could be helpful to other entrepreneurs who are considering developing a
similar product.

To Government Agencies-The study will help government agencies to understand the role
of pen drives in the economy and the potential impact of the pen drive industry on
employment and economic growth.

To Educators- The study will help educators to understand the use of pen drives in
education and the potential impact of pen drives on student learning.
BITTER-SWEET SYMPHONY: A FEASIBILITY STUDY OF THE TROPICAL TEAM ON
EXPLORING THE VIABILITY OF BITTERSWEET ICE CREAM IN KUMINTANG IBABA,
BATANGAS CITY"

A Feasibility Study

Presented to the Faculty of the

Business and Management Department

STI College Batangas

In Partial Fulfillment

of the Requirements for the Degree

Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.

Atienza, Ericka Daniela B.

Delica, Jenny Rose M.

Santos, Valerie G.

Tadena, Jovannie F.

September 2023
Background of the Study

Ampalaya, also known as bitter melon or bitter gourd, is a tropical vegetable that is known
for its bitter taste. However, it is also a highly nutritious vegetable that is packed with
vitamins, minerals, and antioxidants. Ampalaya has been shown to have a number of health
benefits, including lowering blood sugar levels, reducing cholesterol levels, and boosting
the immune system.

Ice cream is a popular dessert that is enjoyed by people of all ages. It is typically made with
milk, cream, sugar, and flavorings. However, there are also a number of ice cream flavors
that are made with fruits and vegetables.

The TROPICAL TEAM is a group of students from the 4th year level of BSBA Major in
Operations Management at STI Batangas who are passionate about creating healthy and
delicious food products. They believe that ampalaya ice cream is a unique and innovative
product that has the potential to appeal to a wide range of consumers.

The product, named BITTER-SWEET SYMPHONY, is made with fresh ampalaya, milk,
cream, sugar, and natural flavors. The ampalaya is carefully selected and processed to
minimize its bitterness. The other ingredients are then added to create a rich and creamy
ice cream with a subtle bitterness that is balanced by the sweetness of the sugar and other
flavors.

a. Description of the product/service- Bittersweet Symphony is an Ice Cream made

From Ampalaya and located around Batangas City. Ampalaya, known for its
abundant health benefits, becomes the heart and soul of Bitter-Sweet Symphony.
This green gem is a powerhouse of nutrients, offering a rich source of vitamins and
minerals that promote well-being. With each indulgent scoop, you savor the
goodness of ampalaya, knowing that you're nourishing your body while satisfying
your sweet cravings. A unique and innovative ice cream that combines the
deliciousness of ice cream with the health benefits of ampalaya. Made with fresh
ampalaya, milk, cream, sugar, and natural flavors, BITTER-SWEET SYMPHONY is
a rich and creamy ice cream with a subtle bitterness that is balanced by the
sweetness of the sugar and other flavors. Ampalaya is a highly nutritious vegetable
 that is packed with vitamins, minerals, and antioxidants. It has been shown to have a
number of health benefits, including lowering blood sugar levels, reducing
cholesterol levels, and boosting the immune system. BITTER-SWEET SYMPHONY
is a delicious and healthy way to enjoy the taste of ampalaya. It is perfect for people
who are looking for a guilt-free dessert or a snack that is good for their health.

b. Organizational Type – The Tropical Team is a unique venture, comprising a group

of 4th-year BSBA students. This privately-owned business stands firmly in the
private sector, free from government ownership and control. At its core, The Tropical
Team is driven by the entrepreneurial spirit of its individual partners, each
contributing their skills and expertise to create a thriving enterprise. The Tropical
Team's organizational type as a private partnership underscores its commitment to
entrepreneurial innovation, health-consciousness, and customer satisfaction. By
harnessing the collective talents and passions of its partners, this privately-owned
venture aims to carve a niche in the competitive world of ice cream production, all
while staying true to its core values and vision.

c. Organizational Form – The Tropical Team is a partnership formed by five parties,

who have agreed to manage and operate a business to share its profits. The choice
of a partnership as the organizational structure for The Tropical Team is a strategic
one. Partnerships allow for shared ownership and decision-making, drawing on the
diverse strengths and perspectives of each partner. This collaborative approach
fosters innovation and creativity, essential elements in the competitive ice cream
market. Within this organizational framework, roles and responsibilities are
distributed among the partners, reflecting their individual skills and interests. All
partnerships have equal ownership of the business and are liable for the obligations.
The individuals are personally responsible for the debts the partnership takes on.
The specifics of profit sharing will almost certainly be laid out in writing in a
partnership agreement.
d. Graphic Identity

Company Logo: Product Logo:

SIGNIFICANCE OF THE STUDY

This study holds valuable insights and serves as a practical guide for future researchers. It
offers a unique perspective on developing innovative and nutritious ice cream products
using ampalaya, a highly nutritious vegetable. The study findings can be used by future
researchers to develop other innovative and nutritious ice cream products using ampalaya
or other underutilized vegetables.

To Future Researchers: This study will provide valuable insights into the development of
innovative and nutritious ice cream products. It will demonstrate the potential of using
ampalaya, a highly nutritious vegetable, as an ingredient in ice cream. The study findings
can be used by future researchers to develop other innovative and nutritious ice cream
products.

To Customers: This study will help customers make informed choices about their ice
cream consumption. They will learn about the health benefits of ampalaya and how it can
be enjoyed in a delicious and refreshing way. The study findings can also help customers
choose ice cream products that are made with high-quality ingredients and that are
produced in a sustainable manner.

To Students: This study can provide students with practical knowledge about the business
of ice cream production. They will learn about the different aspects of the industry, such as
product development, marketing, and distribution. The study findings can also help students
develop their entrepreneurial skills and learn how to launch a successful business.

To Teachers: This study can be used as a teaching resource for students of food science,
nutrition, and business. It can provide teachers with insights into the development of new
food products and the importance of nutrition labeling. The study findings can also be used
to create lesson plans that teach students about the importance of healthy eating.

To Business Enthusiasts: This study can serve as an inspiration for business

professionals who are looking to develop new food products. The study findings can help
businesses identify new opportunities in the food industry and develop products that meet
the needs of consumers.
COCO FLOAT: A FEASIBILITY STUDY OF INTRODUCING A HEALTHFUL BEVERAGE
VENTURE IN KUMINTANG IBABA, BATANGAS CITY

A Feasibility Study

Presented to the Faculty of the

Business and Management Department

STI College Batangas

In Partial Fulfillment

of the Requirements for the Degree

Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.

Atienza, Ericka Daniela B.

Delica, Jenny Rose M.

Santos, Valerie G.

Tadena, Jovannie F.

September 2023
Background of the Study

JUICY CREATIONS is a beverage provider founded in 2023 by a group of fourth-year

students from the Bachelor of Science in Business Administration (BSBA) major in
Operations Management at STI College Batangas. The business was established out of the
founders' belief that health is wealth, and their desire to create a product that would quench
the thirst and heat of people in the Philippines while also providing them with a healthy and
refreshing drink.

The company's products are made with pure and natural juice of fruit, plus sinkers made
from the same juice. The sinkers are made by freezing the juices into small, bite-sized
pieces. When the drinks are consumed, the sinkers slowly melt, adding a refreshing and
chewy texture to the drink.

The company's products are available in the flavor of Buko. JUICY CREATIONS is
committed to providing its customers with healthy and refreshing drinks that are also
affordable.

In addition to its commitment to health and affordability, JUICY CREATIONS is also

committed to sustainability. The company uses recycled materials in its packaging, and it is
working to reduce its environmental impact.

a. Description of the product/service – Coco Float is made from its main ingredient,
Coconut. The coconut juice derived from young coconuts is a natural and hydrating
beverage. Packed with essential nutrients like electrolytes, vitamin C, dietary fiber, and
antioxidants, it promotes hydration, supports the immune system, aids digestion, and offers
a mild natural sweetness. In addition to its juice, shredded coconut is also included, as it is
versatile and can enhance the flavor and texture of various dishes and desserts. And to
elevate the beverage, gulaman will be added as it brings a delightful jelly-like texture, subtle
flavor enhancement, variety, and visual appeal to the drink. It complements the existing
ingredients and adds a unique touch, making Coco Float even more appealing to health-
conscious consumers. Through this, the researchers have combined ingredients with
numerous health benefits for consumers. While many beverages tend to be overly sweet
and unhealthy, Coco Float prioritizes better health, attracting health-conscious consumers.
b. Organizational Type – Juicy Creations is a privately-owned company operating in the
private sector. It is not under government control and is driven by individual entrepreneurs
who share a vision of providing a healthier alternative to the commonly found unhealthy
floats in fast food establishments. The company's primary focus is on delivering a product
that aligns with health-conscious consumer preferences while also aiming to generate a
profit. Juicy Creations takes a hands-on approach to production, engaging in manual
manufacturing processes. The process begins with the careful selection and collection of
high-quality ingredients and materials needed for crafting CocoFloat. The company
oversees the entire production process internally, from ingredient preparation to final
assembly, ensuring quality and consistency throughout. Juicy Creations seeks to cater to
the growing demand for nutritious and delicious options in the beverage market. The
company's dedication to producing a product that prioritizes health benefits is expected to
capture the attention of health-conscious consumers and build a loyal customer base. This
commitment to both health and profitability sets the stage for long-term success and growth
in the competitive beverage industry.

c. Organizational Form- Juicy Creations operates as a partnership, where five

individuals jointly own, manage, and run the company. They share both responsibilities and
rewards equally, fostering a sense of commitment and accountability. Each partner is
personally liable for the company's obligations, emphasizing trust and cooperation. Profits
are distributed fairly as per their partnership agreement. This partnership leverages the
combined skills, resources, and expertise of the five partners for the successful creation
and marketing of Coco Float, driving Juicy Creations' growth and success.

d. Graphic Identity

COMPANY LOGO: PRODUCT LOGO:

SIGNIFICANCE OF THE STUDY

This feasibility study aims to assess the viability of introducing our innovative Fruit Infused
Float Delight to the market, offering a healthier alternative for consumers seeking a
delightful yet nutritious beverage option. The study's primary objective is to gauge the
potential demand for this product and to evaluate the practical aspects of production,
distribution, financial considerations, and operational strategies. The insights gained from
this study will be invaluable for guiding our efforts to successfully bring this product to
market and meet our company's objectives.

To Future Researchers: This study holds valuable insights and serves as a practical guide
for future researchers. It offers a unique perspective on developing innovative and nutritious
beverage products.

To Customers: This study will help them make informed choices for healthier and tastier
dessert beverages, whether for special occasions or everyday enjoyment.

To Students: This study can provide aspiring young entrepreneurs and Business
Administration students with practical knowledge, offering guidance on crafting effective
strategies for similar product ventures.

To Teachers: This study opens new avenues for educators, enriching their teaching
materials and exposing them to innovative strategies employed by real-world researchers in
product development.

To Business Enthusiasts: This study can serve as an inspiration for business

professionals, highlighting the importance of offering nutritious and delicious options that
contribute to overall well-being.