Professional Documents
Culture Documents
Mindfulness Leadership Health club Fast growth Stock options Health club
opportunities fees fees
Employee Training Employee
feedback Management Exercise Recognition Mental
facilities High salaries health
Pets at work
Game rooms Financial Wellness
fitness programs
Parties
Health
Insurance
Employee
assistance
ASSIGNMENT 1.1
AFTER CORONA
Online AI and ML – Flipkart uses it for demand Workforce User interface and
Advertising – forecasting, product recommendations, management- navigation - to quickly
SEM(Search inventory management etc. recruiting, navigate through product
Engine training and categories.
Marketing) Data analytics – To gain insights into customer retaining talent.
behaviour, optimize operations, and make data- Security and data privacy-
SEO – Search driven decisions Employee skills - Safety of customer data and
engine ensuring that the payment information.
optimisation Cloud computing- To scale infrastructure, store employees have
and manage data, and to provide reliable online the necessary
Social media services. digital skills for
marketing – innovation.
Facebook, Flipkart conducts innovation challenges,
Instagram, Hackathons or idea contests for employees to Business process-
Twitter promote creativity. Efficient business
Rewards and recognitions – Flipkart rewards processes that
Influencer align with the
Marketing- employees for their innovative solutions.
digital goals.
Collaborations Supplier and vendor collaboration –
with influencers Collaborations help the platform grow and Data
on social media provide more diverse products. management and
governance –
Seasonal ensuring that the
campaigns – data is collected,
festive offers
Customer analysed and
loyalty used effectively
programs like
Digital
Flipkart plus
infrastructure-
Personalised ads servers,
and Wishlist networks,cloud
computing
Affiliate devices
Marketing –
Partnering to Security and
promote its privacy- of data
products. is necessary to
ensure safe
transactions.
Technology Costs
Asset Amortization
Software licensing
Digital Products
Acquired intangible
Cloud services
assets Mobile app
Content management systems
Amortization of goodwill E-commerce platform
Payment processing solutions
Patents and intellectual
Software update and property
maintenance
Licensing and royalties.