SIMRAN KUMAR

simyykayy@gmail.com ⧫ (415) 867-7774 ⧫ San Francisco, CA ⧫ Linkedin.com/in/simrankumar

WORK EXPERIENCE
Operations Manager, Ascend Real Estate
03/2022 - Present, San Francisco, CA
■ Engineering 3 programs to include a client gifting, events & tracking systems from bottom-up for over 750 clients
■ Inventing campaigns collaborating with 8 San Francisco small businesses & nonprofits in the span of 6 months
■ Managing projects & operations for 17 agents by creating invitations, picking vendors, coordination of all event items,
custom reports, marketing collateral, and gathering invoices. skills: budgeting, marketing, logistics
■ Strategizing and producing content circulated online for yearly online stats that have a 220% increase from 2021
Marketing Analyst & Product Testing Intern, OnlineApplication
05/2021 – 08/2021, (Remote) Dublin, Ireland
■ Contributed 50% of total research complied for new business development in Texas, highlighting optimal partners
■ Wrote 2 Fin-Tech blogs daily, totaling 70 marketing blogs for audience posted live on www.mortgagebrokers.ie/all-posts/
■ Performed end-to-end product testing, & case studies by analyzing, monitoring/tracking; logged defects using Excel
Product Marketing Analyst Intern & Associate Product Manager, SL Power Electronics
06/2019 - 06/2020, Ventura, CA
■ Managed the standard products portfolio ($30mil) for Medical, Test & Measurement (Robotics), and LED industries
■ Updated website pages to portray accurate and updated information for NPI while maintaining +3000 active SKUs
■ Built forecasting models for new products’ performance by assessing presales, orders, and distributor restock
■ Gathered “Voice of Customer” data to support development of product roadmaps and latent profitable growth vectors
■ Developed a sustainable process to identify & move 4,000 leads to opportunities ($53.1 mil) using Salesforce
■ Established & led social media efforts while creating a reporting standard for KPIs to present monthly to Executives
■ Built nurture streams for leads of sub-segment marketing lists through MailChimp while maintaining contact database
■ Launched NPI and managed all marketing communications: Webinars, Collaterals, Logistics, Speakers

PROJECTS
Simmi’s Boutique 07/2020 - Present,
■ Created the 1st Indian boutique in San Francisco; developed an approved financial and managerial business plan
■ Established prices in sync with sales & market trends by determining additional costs from tariffs, current events
■ Shifted total business operations from brick and mortar to e-commerce, and created a 80% sustainable inventory
■ Researched best supply chain practices to ensure product packaging and delivery in the most eco-friendly manner
■ Currently creating marketing campaigns and developing strategies for 3 product groups (700 different products)
Solar-Electric Stove (01/2018 - 03/2018),
■ Used a 120 watt solar panel to create an alternative method of cooking for people of 3rd World countries
■ Coordinated project in New Delhi, and maintained safety guidelines for continued testing with the public
■ Analyzed data for cost of materials and construction for the production of multiple stoves to determine a possible
permanent solution to decrease air pollution and maintain a sustainable practice

SKILLS
Microsoft Office Suite, G Suite, Primavera, Asana, Photoshop, HTML, CSS, Tableau, Python, R, JMP, Wordpress, GoogleAds
Project Management, Data/Performance Tracking, Cost Management, Communication, Critical Thinking, Vendor Management

EDUCATION
Bachelor’s of Global Management, Arizona State University 03/2020 - 08/2021 Tempe, AZ
Bachelor’s of Science, Economics, California Polytechnic State Univ., San Luis Obispo 09/2017 - 06/2019 San Luis Obispo, CA
Major GPA: 3.49
Amazon Apple Google Meta product management project management agile scrum cross functional coordination communication