CLO/GSA MARKS

CLO1 /100

CLO2 -

MPU 22012 TOTAL /100

ASSESSMENT 1

TIME ALLOCATION:
NAME:

MATRIX NO:
DATE:
:

PROGRAM:
CLASS:
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PRODUCT PITCHING

(CLO 1) (A3) – Propose the value proposition of entrepreneurial idea using Business Model
Canvas

Students are required to:

1. Adopt entrepreneurial ideas using the Business Model Canvas (BMC) format.

2. Display a sample/ prototype of the product/service with innovation and

unique value

3. Propose/pitch the idea or value proposition of entrepreneurial idea using BMC

Your product pitching session should include :

1. Introduction of group members

2. Introduction of products or service (how get the idea, explanation of

product/services and product/service making)

3. Explanation each block of BMC and WOW Factors of your business

4. Conclusion and future planning

Duration: 10-15 minutes

Use your own creativity to pitch your business.