Section: ________________________________ Group No.

________________
Business Name: _________________________

First Quarter
Group Activities
List of Activities Rubrics Score
Activity 1
Business Plan &
SWOT Analysis
(10 points)

Criteria 10 8 6

Alignment of Value map perfectly Value Map Some alignment

Value Map with aligns with the somewhat aligns between the value
Customer customer profile. with customer map and customer
Profile profile. profile.

Activity 2
Value Value It is exceptionally It is clear but could Unclear, and there is
Proposition Proposition clear and concise; it be more concise; it significant
(20 points) Statement identifies the target identifies the target ambiguity; the
Clarity customers and customer but could customer is
Customer Focus addresses their be more specific in mentioned, but the
Differentiation specific needs; and it addressing their VP doesn't
effectively needs; it mentions adequately address
communicates what differentiation but their needs; and
makes the could provide more there is a lack of TOTAL:
product/service details. clear differentiation.
unique.

Criteria 10 8 6

Content & The presentation is The presentation is The presentation is

Organization well-organized, organized but lacks somewhat organized
covers all key aspects some details or but lacks coherence
of the business plan, clarity in parts of and leaves gaps in
and provides a clear the content. the business plan.
and compelling
narrative.

Delivery & The presenter The presenter The presenter's

Communication demonstrates communicates communication is
excellent well but may have adequate but lacks
communication skills, minor issues with engagement or
engaging the clarity or professionalism.
audience effectively, engagement.
Activity 4 and maintaining a
Final confident and
Presentation professional
(40 points) demeanor.

Visual Aids and Visual aids (e.g., Visual aids are Visual aids are
Presentation slides) are highly used but could be present but do not
Tools effective, enhancing improved for significantly
the presentation and better clarity and contribute to the
providing valuable impact. presentation.
insights.

Overall Impact Handled questions from Handled questions Had difficulty handling
the audience effectively, from the audience questions from the
wearing proper attire, quite effectively, audience and was not
and displaying wearing proper attire in proper business
professionalism. and displaying attire.
professionalism.
TOTAL: